At a Glance
- Tasks: Lead motion design projects, creating dynamic brand identities and systems.
- Company: Join Brand New School, a creative powerhouse shaping brands for 25 years.
- Benefits: Enjoy hybrid work, competitive salary, education reimbursements, and a dog-friendly environment.
- Other info: Be part of a culture that values exploration, experimentation, and creativity.
- Why this job: Make your mark in motion design and influence global brands like Meta and Google.
- Qualifications: Significant motion design experience with a strong portfolio and collaborative skills.
The predicted salary is between 36000 - 60000 € per year.
For 25 years, Brand New School has helped brands find their visual voice — transforming design, storytelling, and experience into cultural resonance and commercial impact. Our integrated model unites strategy, creativity, and production to help brands like Meta, Pinterest, Google, Apple, Microsoft, and OpenAI transcend their categories and become benchmarks in culture and commerce.
As we expand with a presence in London, we are building a small, senior team to shape the next chapter of Brand New School globally.
We are seeking a full-time Motion Design Lead for our London studio, with deep expertise in motion design and a strong point of view on how motion shapes brand systems and identity. This role is for an experienced motion designer who thinks beyond individual animations and assets, designing motion as a core part of brand language. You will help define how brands move, behave, and evolve across platforms, building kinetic identities that are clear, expressive, and scalable.
You will work closely with the ECD, Design Directors, brand designers, and technologists, contributing from early concept through to delivery. Alongside project work, you will help foster a culture of exploration, research, and experimentation in motion, raising the studio's ambition and fluency in this space.
Role- Motion Brand Systems and Concept
- Design and evolve motion brand systems as part of wider visual identities
- Develop kinetic brand concepts that translate strategy into movement, rhythm, and behaviour
- Define motion principles, rules, and patterns that scale across touchpoints
- Ensure motion work is clear, intentional, and consistent with overall brand systems
- Creative Delivery and Collaboration
- Lead motion design across multiple projects, from concept through final execution
- Collaborate closely with brand designers, strategists, technologists, and producers
- Contribute to creative direction in early stages, shaping ideas through motion
- Present motion concepts and work clearly to internal teams and clients
- Balance craft, experimentation, and delivery within project constraints
- Culture, Research, and Exploration
- Build a culture of exploration, testing, and research within motion design
- Explore new tools, techniques, and workflows that expand what motion can do for brands
- Share knowledge, experiments, and learnings with the wider studio
- Support and guide other designers through feedback, collaboration, and example
- Significant experience as a motion designer within studios or agencies
- Strong portfolio of motion-led brand identities or motion brand systems
- Proven ability to think systemically about motion, not just individual animations
- Comfortable leading motion across multiple projects and collaborating with brand designers to bring static ideas to life
- Clear communicator with a curious, experimental mindset
- Essential: Figma, Adobe Creative Suite, After Effects, Cinema 4D (Redshift), Production Pipeline.
- Desirable (not essential): Blender, Houdini; Coding (P5JS, TouchDesigner); Cavalry; Unity or Unreal; AI Tools (Comfy, Krea, MidJourney, etc)
You do not need to be an expert in all tools, but you should be curious, fluent in collaboration, and confident directing across disciplines.
Details- Full-time, permanent role at our London studio. UK work authorisation required.
- Hybrid work schedule: Tuesdays, Wednesdays and Thursdays in studio. Mondays and Fridays remote.
- 24 work from home flex days, used to work remotely on in-studio days.
- 20 days holiday, UK bank holidays, and typically an end of year holiday closure from Christmas to New Year.
- A competitive salary sacrifice pension scheme.
- Continued education plan reimbursements.
- Peer bonus system.
- Scheduled performance reviews.
- Dog friendly work environment.
BNS will comply with the employer pension duties in accordance with Part 1 of the Pensions Act 2008.
CompensationSalary is commensurate with experience.
Brand Motion Design Lead in London employer: Brand New School
At Brand New School, we pride ourselves on being an innovative employer that fosters creativity and collaboration in our London studio. With a strong focus on employee growth, we offer a hybrid work schedule, generous holiday allowances, and a culture that encourages exploration and experimentation in motion design. Join us to shape the future of brand identities while enjoying a supportive and dog-friendly work environment.
StudySmarter Expert Advice🤫
We think this is how you could land Brand Motion Design Lead in London
✨Tip Number 1
Network like a pro! Reach out to folks in the industry, attend events, and connect with potential colleagues on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a portfolio that highlights your best motion design work. Make sure it’s easy to navigate and showcases how you think about motion as part of brand identity. This is your chance to shine!
✨Tip Number 3
Prepare for interviews by practising your pitch. Be ready to discuss your design process, how you collaborate with others, and your thoughts on motion design trends. Confidence is key, so rehearse until you feel comfortable!
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen. Plus, we love seeing candidates who take the initiative to engage directly with us. Don’t miss out on this opportunity!
We think you need these skills to ace Brand Motion Design Lead in London
Some tips for your application 🫡
Show Off Your Motion Skills:Make sure your portfolio shines! Include examples that showcase your expertise in motion design and how you've shaped brand identities. We want to see your creativity in action!
Tailor Your Application:Don’t just send a generic application. Take the time to tailor your CV and cover letter to highlight your experience with motion brand systems and collaboration. We love seeing how you connect with our mission!
Be Clear and Concise:When writing your application, keep it clear and to the point. We appreciate well-structured content that communicates your ideas effectively. Remember, clarity is key in motion design too!
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss any important updates from our team!
How to prepare for a job interview at Brand New School
✨Know Your Motion Design Inside Out
Before the interview, make sure you’re well-versed in your portfolio. Be ready to discuss not just the projects you've worked on, but also the thought process behind your motion design choices. This will show that you think systemically about motion and can articulate how it shapes brand identity.
✨Show Off Your Collaboration Skills
Since this role involves working closely with various teams, prepare examples of past collaborations. Think about how you’ve contributed to creative direction and how you’ve led projects from concept to execution. Highlighting your ability to communicate clearly and work well with others will be key.
✨Be Curious and Experimental
Brand New School values exploration and experimentation in motion design. Come prepared with ideas or examples of new tools and techniques you’ve explored. This shows that you’re not just a designer but also someone who is eager to push boundaries and innovate within the field.
✨Prepare for Concept Presentations
You’ll likely need to present your motion concepts during the interview. Practice how you would clearly explain your ideas and the rationale behind them. Being able to convey your vision effectively will demonstrate your communication skills and confidence in your work.
