At a Glance
- Tasks: Lead exciting marketing initiatives across EMEA, focusing on events and digital campaigns.
- Company: Join Branch Metrics, a forward-thinking company at the forefront of marketing innovation.
- Benefits: Enjoy a hybrid work model, competitive salary, and opportunities for professional growth.
- Other info: Be part of a vibrant team that values creativity and results.
- Why this job: Make a real impact by driving pipeline and ROI in a dynamic, collaborative environment.
- Qualifications: Experience in marketing, event management, and a passion for innovative strategies.
The predicted salary is between 45000 - 55000 £ per year.
Branch Metrics is seeking a Field Marketing Manager, EMEA, to own pipeline-generating programs across Europe, the Middle East and Africa with a focus on events, ABM, and digital campaigns.
This London-based, hybrid role partners with the EMEA sales team to drive measurable pipeline and ROI.
You will localize global campaigns for European markets and languages, manage multi-channel programs end-to-end, and use AI tools to speed up content, briefs, and outreach with compelling insights.
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EMEA Field Marketing Lead | Events & ABM employer: Branch Metrics
Branch is an exceptional employer that prioritises the well-being and growth of its team members, offering a comprehensive benefits package that includes health and wellness programs, paid time off, and retirement planning options. With a collaborative and inclusive work culture based in London, employees are empowered to take ownership of their projects and make a meaningful impact while working alongside seasoned leaders in a dynamic environment. The hybrid work model allows for flexibility, ensuring that every team member can thrive as they contribute to innovative solutions in the fast-paced SaaS industry.
StudySmarter Expert Advice🤫
We think this is how you could land EMEA Field Marketing Lead | Events & ABM
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Branch Metrics and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Branch Metrics are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Branch Metrics on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Branch Metrics. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace EMEA Field Marketing Lead | Events & ABM
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Branch Metrics. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Branch Metrics:Show us that you’ve done your homework! In your application, briefly mention what you admire about Branch Metrics’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Branch Metrics
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Branch Metrics will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Branch Metrics, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
