Field Marketing Specialist

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Job Description

The annual pay for this engagement is GBP30K / monthly pay is GBP2,500/month. Because of the Braintrust platform limitations, we have to show an amount in USD (at the latest exchange rate)- however, the pay will be in GBP.

Job Description

The annual pay for this engagement is GBP30K / monthly pay is GBP2,500/month. Because of the Braintrust platform limitations, we have to show an amount in USD (at the latest exchange rate)- however, the pay will be in GBP.

The mission of Field Marketing at Dayforce is to strategically support the go-to-market teams at a regional level through in-person and virtual interactions (quality vs. quantity). Additionally, the Field Marketing team serves as the voice of regional go-to-market teams to the wider marketing team and represents the voice of marketing into the go-to-market teams that the Marketing organization supports to create, accelerate, and expand the sales pipeline with our direct sellers and partner ecosystem.

In this position you’ll have the opportunity to support the planning and execution of programs that generate and accelerate revenue opportunities for the EMEA sales team, building our momentum in target regions and accounts.

What You’ll Get To Do

Within the Dayforce Marketing team, Field Marketing’s goal is to be the most innovative and pipeline centric team in the organization. We strive to use both quantitative data and qualitative insights to make informed decisions while also continuing to invest in ourselves to promote career growth and development opportunities.

• Support the EMEA marketing team in the development and execution of strategic and tactical marketing plans, programs, and campaigns, including communicating program details and results to stakeholders.
• Work closely with Sales teams and the EMEA marketing team to ensure campaigns effectively support sales objectives and are properly executed.
• Work in tandem with Marketing and BDR teams to improve output and funnel results.
• Research and identify future potential marketing opportunities, such as events, sponsorships, and technology.
• Support the execution of Tier 1 strategic events
• Work with the global social media team to ensure we reach amplify the reach and frequency of EMEA relevant posts
• Work with the web team to ensure the UKI website is localised where relevant with the objective of increasing web conversion,
• All other responsibilities as assigned by reporting manager or sr. marketing leadership.
• Willingness to travel (up to 20%)

Skills And Experience We Value

• University/College degree in Marketing, or relevant experience
• 1-2 years in B2B Marketing; ideally field marketing, event marketing, or demand generation
• A self-starter that can work independently or as part of a matrixed marketing environment.
• Demonstrated ability to manage multiple priorities/projects and consistently meet deadlines.
• Strong analytical skills, and demonstrable experience synthesizing data and making strategic decisions using Salesforce, PowerBI, intent data, etc.
• Strong written, verbal, and visual communication skills, with the ability to effectively share ideas and lead discussions with a wide variety of audiences.

What Would Really Make You Stand Out

• Numbers oriented – comfortable having conversations about data and reporting
• Demonstrated aptitude for learning, including:
• Deep understanding of customer/prospect audiences at the level of company, team, and individual contributor.
• Marketing principles and strategies.
• Natural storytelling, including ability to create and adapt compelling messaging to marketing deliverables that get prospects and customers to think differently about the challenges they face.

Seniority level

• Seniority level

  Entry level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Marketing and Sales

• Industries

  Technology, Information and Internet

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