Regional Sales Manager in London

Regional Sales Manager in London

London Full-Time 30000 - 70000 ÂŁ / year (est.) No home office possible
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At a Glance

  • Tasks: Manage and grow key accounts while developing new business opportunities in the foodservice sector.
  • Company: Join Braehead Foods, a respected family-run business in the hospitality industry.
  • Benefits: Competitive salary, car allowance, bonus scheme, and private medical insurance.
  • Other info: Enjoy a supportive culture with excellent career development opportunities.
  • Why this job: Be part of a dynamic team driving growth in premium food solutions across London.
  • Qualifications: Proven B2B sales experience and strong relationship-building skills required.

The predicted salary is between 30000 - 70000 ÂŁ per year.

An exciting opportunity has arisen to join Braehead Foods, a well-established and highly respected family‐run business supplying premium food solutions to the UK hospitality sector. We are seeking a commercially driven Regional Sales Manager to manage and grow a portfolio of high‐profile accounts while developing new business opportunities across the HORECA and B&I (Business & Industry) sectors throughout London and the M25 corridor. This is a customer‐facing, relationship‐led sales role focused on delivering sustainable growth, strengthening brand presence, and positioning Braehead Foods as the trusted partner of choice for premium foodservice solutions. This is a field‐based role requiring regular travel across London, with occasional visits to our Head Office in Kilmarnock.

Key Responsibilities

  • Manage and grow existing key accounts within the hospitality and foodservice sector
  • Identify, develop, and convert new business opportunities across London
  • Drive sales growth through promotion of our Production Kitchen and speciality food ranges
  • Analyse customer menus, operational needs, and market trends to identify commercial opportunities
  • Build strong relationships with chefs, buyers, and foodservice operators
  • Deliver agreed sales, volume, and gross profit targets
  • Develop structured account growth plans and commercial strategies
  • Present compelling business proposals and tailored food solutions
  • Collaborate closely with internal teams including Procurement, Marketing, Operations, Finance, and Production

About You

We are looking for a motivated and commercially astute sales professional who thrives in a fast‐paced hospitality environment.

Essential

  • Proven B2B sales experience within foodservice or hospitality
  • Strong account management and relationship‐building skills
  • Experience developing sales pipelines and winning new business
  • Excellent organisational and IT skills
  • Ability to work remotely while managing a regional territory

Desirable

  • Previous chef or professional kitchen experience.

What We Offer

  • Competitive salary (ÂŁ50,000)
  • Car allowance
  • Performance‐related bonus scheme
  • Group Personal Pension Plan
  • Private medical insurance
  • Life insurance
  • Health & wellbeing programme
  • Discounted or free food
  • On‐site parking
  • Supportive, collaborative company culture

Braehead Foods Limited is an equal opportunities employer and welcomes applications from all suitably qualified candidates.

Regional Sales Manager in London employer: Braehead Foods Ltd

Braehead Foods is an exceptional employer, offering a competitive salary and a range of benefits including a car allowance, performance-related bonuses, and private medical insurance. With a supportive and collaborative company culture, employees are encouraged to grow and thrive in their roles, particularly in the dynamic hospitality sector across London and the M25 corridor. The opportunity to work closely with high-profile accounts and develop new business ensures that every day is both meaningful and rewarding.
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Contact Detail:

Braehead Foods Ltd Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Regional Sales Manager in London

✨Tip Number 1

Network like a pro! Get out there and connect with people in the hospitality and foodservice sectors. Attend industry events, join relevant groups on social media, and don’t be shy about reaching out to potential contacts. You never know who might help you land that dream role!

✨Tip Number 2

Showcase your personality! When you get the chance to meet potential employers or clients, let your passion for foodservice shine through. Share your experiences and insights, and make sure they see how you can bring value to their team. Remember, it’s all about building those relationships!

✨Tip Number 3

Prepare for those interviews! Research Braehead Foods and understand their products and market position. Be ready to discuss how your skills align with their needs, especially in managing key accounts and driving sales growth. Tailor your pitch to show you’re the perfect fit for their team.

✨Tip Number 4

Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who take the initiative to engage directly with us. So, go ahead and submit your application – we can’t wait to hear from you!

We think you need these skills to ace Regional Sales Manager in London

B2B Sales Experience
Account Management
Relationship-Building Skills
Sales Pipeline Development
New Business Development
Organisational Skills
IT Skills
Commercial Acumen
Market Analysis
Customer Needs Assessment
Proposal Presentation
Collaboration with Internal Teams
Hospitality Sector Knowledge
Foodservice Industry Experience

Some tips for your application 🫡

Tailor Your CV: Make sure your CV speaks directly to the role of Regional Sales Manager. Highlight your B2B sales experience in foodservice or hospitality, and don’t forget to showcase those strong account management skills we’re looking for!

Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you’re the perfect fit for this role. Mention specific examples of how you've driven sales growth and built relationships in previous positions.

Showcase Your Achievements: When detailing your experience, focus on your achievements rather than just duties. Use numbers and stats where possible to demonstrate how you’ve met or exceeded sales targets in the past.

Apply Through Our Website: We encourage you to apply through our website for a smoother application process. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates!

How to prepare for a job interview at Braehead Foods Ltd

✨Know Your Product Inside Out

Before the interview, make sure you understand Braehead Foods' product range and how it fits into the hospitality sector. Familiarise yourself with their Production Kitchen and speciality food offerings, as this will help you discuss how you can drive sales growth effectively.

✨Showcase Your Relationship-Building Skills

Prepare examples of how you've successfully built relationships in previous roles. Think about specific instances where you've managed key accounts or collaborated with chefs and buyers. This will demonstrate your ability to thrive in a customer-facing role.

✨Be Ready to Discuss Market Trends

Research current trends in the foodservice and hospitality sectors, especially within the London and M25 corridor. Be prepared to discuss how these trends could impact Braehead Foods and how you would leverage them to identify new business opportunities.

✨Prepare Tailored Business Proposals

Think about how you would present tailored food solutions to potential clients. Prepare a mock proposal that highlights your understanding of their needs and how Braehead Foods can meet them. This will show your proactive approach and strategic thinking.

Regional Sales Manager in London
Braehead Foods Ltd
Location: London

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