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- Tasks: Lead marketing campaigns and strategic projects to enhance customer experience.
- Company: B&Q is dedicated to helping customers create their dream homes.
- Benefits: Enjoy a competitive salary, hybrid working, 6.6 weeks holiday, and wellness perks.
- Why this job: Join a diverse team focused on innovation and customer satisfaction.
- Qualifications: Experience in marketing and delivering large-scale campaigns is essential.
- Other info: Flexible work environment with a commitment to diversity and inclusion.
The predicted salary is between 36000 - 60000 ÂŁ per year.
B&Q Chandler\’s Ford, England, United Kingdom
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B&Q Chandler\’s Ford, England, United Kingdom
6 days ago Be among the first 25 applicants
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From ÂŁ45,000 + Pension + PMI +ShareSave+ 6.6 weeks holiday+ Hybrid Working
Southampton, Store Support Office
We believe anyone can improve their home to make life better. From our Southampton Store Support office (SSO) we equip our stores, our people, and our whole business with everything it takes to help our millions of customers create a home they’ll love. Join us as a Customer Planning Manager and you’ll be a big part of this.
Overview
Permanent
From ÂŁ45,000 + Pension + PMI +ShareSave+ 6.6 weeks holiday+ Hybrid Working
Southampton, Store Support Office
We believe anyone can improve their home to make life better. From our Southampton Store Support office (SSO) we equip our stores, our people, and our whole business with everything it takes to help our millions of customers create a home they’ll love. Join us as a Customer Planning Manager and you’ll be a big part of this.
Role Purpose: The Customer Planning Manager is a strategic and delivery role, with business ownership for delivering marketing campaigns and any strategic projects and product launches that fall within them, as well as supporting the Annual Plans for TradePoint. Working with stakeholders across the business and externally to lead and facilitate the execution of the plans, and deliver the B&Q and TP Customer objectives (Brand preference, Consideration and Loyalty) – all helping to drive the overall B&Q and TradePoint Business objectives.
What\’s the job?
Key Accountabilities / Responsibilities
- Ownership and responsible for the planning and delivery of campaigns, including Trading. From strategy and insight development, writing the brief, working cross-functionally across the business to deliver a world-class integrated campaign plan, and conducting a business review at the end.
- Works with commercial, insights, propositions and channels to develop briefs, artwork and launch plans.
- Works collaboratively with the integrated communications team to ensure the campaign idea and creative is channel agnostic, meets the brief and holds the tension if it does not.
- Holds the marketing channels to account to liaise directly with the category teams for accurate sign-off of campaign creative.
- Works cross-functionally to ensure the right products are selected for marketing activity.
- Manages the CPA project timeline for each campaign, liaising with each channel to ensure it is delivered.
- Manages changes to the trading plan and updates all marketing channels of any changes by campaign.
- Presents insights, briefs, ideas and plans to senior stakeholders for approvals.
- Manages the review process of the campaigns they are accountable for and uses learnings to develop the future briefs.
- Leads individual ad hoc strategic projects, uses the data to build a strategy and plan and delivers this cross-functionally across the business.
What We Need
Required Experience & Skills:
- Significant experience working in marketing.
- Experience delivering large scale 360 marketing campaigns, with a good understanding of key marketing channels.
- Strong strategic skills with good examples of building brands and launching new products / propositions.
- Ability to synthesize information from multiple sources into a single compelling story.
- Excellent written and verbal communication skills.
- Highly personable, with an ability to build strong business relationships, collaborate and build rapport and trust with stakeholders.
- Relentless internal and external customer focus.
- Leading high performing, cross-functional teams to achieve goals.
- You take the lead, make recommendations, and ensure decisions are made swiftly.
- Ability to manage projects to deadline, strong planning, and prioritisation skills.
- Excellent creative problem solving, and decision-making skills.
- Ability to challenge and push back in a non-confrontational way, to get the best decision for the business.
- Flexibility and capability to multi-task, juggling multiple projects.
- Retail Marketing experience desirable but not essential.
What\’s in it for me?
As part of a great team, you’ll be valued for who you are.We’re committed to making B&Q more diverse and representative of the communities we serve, where everyone can feel they belong and have equal opportunities. You will have access to a range of networks that represent our colleagues and allies and help us to continue to put diversity and inclusion at the heart of our business.
We also recognise that wellness means different things to different people, and we want to help colleagues be at their best and feel well by offering a range of benefits to help you. As well as a competitive salary, our benefits package includes an award-winning pension scheme, bonus, ShareSave options, 6.6 weeks holiday, payroll giving, an Employee Assistance Programme, shopping discounts, colleague wellbeing benefits and lots more!
So we can support you during the application or interview process, please contact recruitment@b-and-q.co.uk for any recruitment adjustments.
Seniority level
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Seniority level
Mid-Senior level
Employment type
-
Employment type
Full-time
Job function
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Job function
Management and Manufacturing
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Industries
Retail
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Customer Planning Manager employer: B&Q
Contact Detail:
B&Q Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Customer Planning Manager
✨Tip Number 1
Familiarise yourself with B&Q's brand values and recent marketing campaigns. Understanding their approach will help you align your ideas and demonstrate how you can contribute to their objectives during discussions.
✨Tip Number 2
Network with current or former employees of B&Q, especially those in marketing roles. They can provide valuable insights into the company culture and expectations, which can be beneficial when you're discussing your fit for the role.
✨Tip Number 3
Prepare to showcase your experience with large-scale marketing campaigns. Be ready to discuss specific examples where you've successfully led projects, as this will highlight your capability to manage the responsibilities of the Customer Planning Manager role.
✨Tip Number 4
Demonstrate your strategic thinking by preparing a brief outline of a potential marketing campaign for B&Q. This proactive approach will show your enthusiasm for the role and your ability to think critically about their business needs.
We think you need these skills to ace Customer Planning Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in marketing and project management. Focus on your achievements in delivering large-scale campaigns and your ability to work cross-functionally.
Craft a Compelling Cover Letter: In your cover letter, express your passion for the role and the company. Mention specific examples of how your skills align with the key accountabilities listed in the job description.
Showcase Strategic Thinking: Demonstrate your strategic skills by providing examples of how you've built brands or launched products in previous roles. Use data to support your claims and show how you can contribute to B&Q's objectives.
Proofread Your Application: Before submitting, carefully proofread your application for any spelling or grammatical errors. A polished application reflects your attention to detail and professionalism.
How to prepare for a job interview at B&Q
✨Showcase Your Marketing Expertise
Make sure to highlight your significant experience in marketing, especially any large-scale 360 marketing campaigns you've delivered. Be prepared to discuss specific examples that demonstrate your strategic skills and how you've successfully built brands or launched new products.
✨Prepare for Cross-Functional Collaboration
Since the role involves working with various teams, be ready to talk about your experience in leading cross-functional projects. Share examples of how you've collaborated with different departments to achieve common goals and how you managed to build strong relationships with stakeholders.
✨Demonstrate Your Problem-Solving Skills
The interviewers will be keen to see your creative problem-solving abilities. Prepare to discuss situations where you've faced challenges in project management and how you navigated them to deliver successful outcomes. Use specific data or results to back up your claims.
✨Communicate Clearly and Confidently
Excellent written and verbal communication skills are crucial for this role. Practice articulating your thoughts clearly and confidently, especially when discussing insights, briefs, and campaign ideas. This will help you make a strong impression on the interviewers.
