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- Tasks: Lead the marketing team to create impactful campaigns that drive customer growth.
- Company: Join a top consumer brand in retail and hospitality, focused on exceptional customer experiences.
- Benefits: Enjoy a dynamic work environment with opportunities for mentorship and professional development.
- Why this job: Shape a comprehensive marketing strategy and make a real impact on business growth.
- Qualifications: Proven experience in senior marketing roles with a focus on creative, ROI-driven campaigns.
- Other info: Ideal for those with a background in retail, leisure, or travel sectors.
The predicted salary is between 43200 - 72000 £ per year.
Head of Marketing Apply now, read the job details by scrolling down Double check you have the necessary skills before sending an application. Our client is a market leading consumer brand in the retail and hospitality sector, known for their commitment to delivering exceptional customer experiences. With a rich history and a strong focus on growth, they pride themselves on maintaining a dynamic and collaborative work environment. An exciting new role has now emerged for a Head of Marketing. This role is key in shaping and executing a comprehensive omnichannel marketing strategy. Reporting directly to the Brand & Marketing Director, you’ll be responsible for developing and delivering standout campaigns that drive customer acquisition and support ambitious commercial growth goals. Key responsibilities include: Developing and executing an 18-month integrated campaign calendar aligned with business objectives. Leading a team to deliver impactful, creative, and ROI-driven national campaigns. Driving customer acquisition across digital and traditional channels to meet growth targets. Collaborating with cross-functional teams to ensure alignment with brand, operational, and commercial strategies. Embedding data-driven insights to optimize campaign performance and improve ROI. Fostering a high-performing team culture through mentorship and development. This newly created role will suit someone with proven experience in a senior marketing or growth-focused role. Substantial experience managing strategic, creative and ROI driven integrated campaigns is essential, as is the development of best in class campaign calendars, step changing ways of working and creating campaigns that deliver strong financial returns and positive customer outcomes. You must demonstrate excellent leadership and project management skills, with experience leading cross-functional teams. Sector experience well suited to this role would be gained in retail (anything from grocery and QSR to fashion), leisure, sport and travel. Big business experience is a real advantage where you lead cross functional teams on a regular basis. Sounds interesting? Click apply!
Head of Marketing employer: bpesearch
Contact Detail:
bpesearch Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head of Marketing
✨Tip Number 1
Make sure to showcase your experience in developing integrated marketing campaigns. Highlight specific examples where you've successfully driven customer acquisition and achieved commercial growth, as this aligns perfectly with the role's key responsibilities.
✨Tip Number 2
Demonstrate your leadership skills by discussing how you've mentored and developed teams in previous roles. This will show that you can foster a high-performing team culture, which is crucial for the Head of Marketing position.
✨Tip Number 3
Emphasize your ability to collaborate with cross-functional teams. Provide examples of how you've worked with different departments to align marketing strategies with broader business objectives, as this is a key aspect of the role.
✨Tip Number 4
Familiarize yourself with data-driven marketing practices. Be prepared to discuss how you've used insights to optimize campaign performance and improve ROI, as this is essential for driving impactful campaigns in this role.
We think you need these skills to ace Head of Marketing
Some tips for your application 🫡
Understand the Role: Before applying, make sure you fully understand the responsibilities and requirements of the Head of Marketing position. Tailor your application to highlight your relevant experience in developing integrated marketing strategies and leading teams.
Showcase Your Achievements: In your CV and cover letter, emphasize your past successes in managing ROI-driven campaigns. Use specific metrics and examples to demonstrate how your efforts have led to customer acquisition and commercial growth.
Highlight Leadership Skills: Since this role requires strong leadership and project management skills, be sure to include examples of how you've successfully led cross-functional teams and fostered a high-performing team culture in your previous roles.
Customize Your Application: Make your application stand out by customizing your cover letter for this specific role. Mention the company's commitment to exceptional customer experiences and how your vision aligns with their goals in the retail and hospitality sector.
How to prepare for a job interview at bpesearch
✨Showcase Your Strategic Vision
Prepare to discuss your approach to developing and executing integrated marketing campaigns. Highlight specific examples where you've successfully aligned marketing strategies with business objectives, particularly in the retail or hospitality sectors.
✨Demonstrate Leadership Skills
Be ready to share experiences that showcase your leadership abilities. Discuss how you've mentored teams, fostered a high-performing culture, and led cross-functional collaborations to achieve marketing goals.
✨Emphasize Data-Driven Decision Making
Illustrate your ability to use data insights to optimize campaign performance. Prepare examples of how you've embedded analytics into your marketing strategies to improve ROI and drive customer acquisition.
✨Align with Company Values
Research the company's commitment to exceptional customer experiences and dynamic work environments. Be prepared to discuss how your personal values align with theirs and how you can contribute to their growth and success.
