Regional Sales Manager

Regional Sales Manager

Scotland Full-Time No home office possible
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Now Hiring: Regional Sales Manager | Free Trade | Field-Based (Scotland or North England preferred)

We’re looking for a dynamic Regional Sales Manager to lead a high-performing field sales team within the Free Trade channel . This is a fantastic opportunity for a commercially minded leader with a passion for people development and a track record in driving regional growth.

The Role

Reporting to the Head of Sales, your mission will be to lead, coach, and inspire a team to deliver growth across volume, margin, and value — all aligned to a clear commercial strategy.

Key Responsibilities

  • Own and drive performance across your regional P&L
  • Lead from the front with structured coaching, regular field days, and 1-2-1 development
  • Grow OBV while ensuring account retention and new business targets are consistently achieved
  • Build capability within your team, empowering them to succeed and grow
  • Communicate and activate strategy at a local level
  • Ensure flawless execution of brand plans across your territory
  • Foster a culture of clarity, trust, and accountability

Role Scope

  • Team leadership: 9 direct reports
  • Budget: Indirect impact on wider Free Trade commercial performance

Stakeholder Relationships

You’ll work closely with internal sales leadership as well as key regional customers.

✅ About You

  • Proven experience in a field-based sales leadership role (ideally within FMCG or drinks)
  • Strong commercial acumen and confident managing a P&L
  • Exceptional communicator with natural coaching and leadership skills
  • Comfortable balancing short-term targets with long-term team and business growth
  • Proficient in MS Office (Word, Excel, PowerPoint)

Whether you're already managing a regional team or you're ready to step up, this is a brilliant opportunity to make a measurable impact in a thriving, ambitious environment.

Interested? Message me directly for more info or apply today!

#SalesJobs #RegionalSalesManager #FieldSales #FreeTrade #FMCG #DrinksIndustry #Leadership #NowHiring #SalesLeadership #CommercialGrowth

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Contact Detail:

BP DRINKS Recruiting Team

Regional Sales Manager
BP DRINKS
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