National Account Manager- Wholesale & Convenience
National Account Manager- Wholesale & Convenience

National Account Manager- Wholesale & Convenience

London Temporary 36000 - 60000 £ / year (est.) No home office possible
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At a Glance

  • Tasks: Manage national retail accounts and drive growth through innovative strategies.
  • Company: Join a leading company expanding well-loved beer brands in the UK Off-Trade market.
  • Benefits: Enjoy a competitive package and autonomy in a strategic role.
  • Why this job: Be part of a dynamic team making an impact in the beverage industry.
  • Qualifications: Experience in national account management and strong negotiation skills required.
  • Other info: This is a field-based role with travel across the UK.

The predicted salary is between 36000 - 60000 £ per year.

Field-Based | 12 month FTC | Competitive Package

Are you a driven and commercially focused sales professional with experience in managing national retail accounts? This is an exciting opportunity to play a key role in expanding the reach of well-loved beer brands in the UK Off-Trade market.

About the Role

As National Account Manager - Convenience & Wholesale, you'll be responsible for managing key customers across the Convenience and Wholesale channels. Your mission will be to deliver sustainable growth through joint business plans, innovative strategies, and strong commercial partnerships. This is a field-based role reporting to the Sales Director.

Key Responsibilities

  • Manage and grow a portfolio of national Convenience and Wholesale accounts.
  • Develop and execute annual account plans aligned with commercial goals.
  • Build and maintain strong customer relationships at all levels.
  • Negotiate joint business plans that drive volume and profit growth.
  • Lead initiatives to increase consumer reach within your customer base.
  • Deliver accurate sales forecasts and support supply chain planning.
  • Collaborate with internal teams including Marketing, Category, and Finance.

What We’re Looking For

  • Proven experience in national account management with the Wholesale and convenience channel.
  • Strong commercial and negotiation skills with the ability to influence at a senior level.
  • Excellent communication and relationship-building skills.
  • Highly numerate, analytical, and confident using category data to support decisions.
  • Self-motivated and comfortable working remotely and travelling across the UK.
  • Industry experience in FMCG or beverages is preferred.

What You’ll Gain

  • The opportunity to represent some of the UK’s most recognised beer brands.
  • Autonomy in a strategic, high-impact national role.
  • Competitive package.

National Account Manager- Wholesale & Convenience employer: BP DRINKS

As a National Account Manager at our company, you'll join a dynamic and supportive work culture that values innovation and collaboration. We offer a competitive package along with opportunities for professional growth, allowing you to develop your skills while representing some of the UK's most beloved beer brands. With the flexibility of a field-based role, you'll enjoy the autonomy to drive impactful strategies across the Convenience and Wholesale channels, all while being part of a team that celebrates success and fosters strong relationships.
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Contact Detail:

BP DRINKS Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land National Account Manager- Wholesale & Convenience

✨Tip Number 1

Network with professionals in the FMCG and beverage industry. Attend industry events, trade shows, or local meetups to connect with potential colleagues or mentors who can provide insights into the role and company culture.

✨Tip Number 2

Research the key players in the Convenience and Wholesale channels. Understanding their business models and challenges will help you tailor your approach and demonstrate your knowledge during interviews.

✨Tip Number 3

Prepare to discuss specific examples of how you've successfully managed national accounts in the past. Highlight your negotiation skills and any innovative strategies you've implemented that led to growth.

✨Tip Number 4

Familiarise yourself with the latest trends in the UK Off-Trade market, especially regarding consumer preferences and behaviours. This knowledge will show your commitment to staying ahead in the industry and your ability to drive results.

We think you need these skills to ace National Account Manager- Wholesale & Convenience

National Account Management
Commercial Acumen
Negotiation Skills
Relationship Building
Sales Forecasting
Analytical Skills
Category Data Analysis
Strategic Planning
Customer Relationship Management
FMCG Industry Knowledge
Self-Motivation
Field Sales Experience
Collaboration with Internal Teams
Communication Skills

Some tips for your application 🫡

Tailor Your CV: Make sure your CV highlights your experience in national account management, particularly within the Wholesale and Convenience channels. Use specific examples that demonstrate your commercial and negotiation skills.

Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for the FMCG industry and your understanding of the beer market. Mention how your skills align with the responsibilities outlined in the job description.

Highlight Relevant Achievements: In your application, focus on quantifiable achievements from your previous roles. For instance, mention any successful joint business plans you’ve executed or significant growth you’ve driven in past accounts.

Showcase Your Analytical Skills: Since the role requires strong analytical abilities, include examples of how you've used data to inform decisions or strategies in your previous positions. This will demonstrate your capability to deliver accurate sales forecasts.

How to prepare for a job interview at BP DRINKS

✨Know Your Brands

Familiarise yourself with the beer brands you'll be representing. Understand their market position, unique selling points, and recent campaigns. This knowledge will help you demonstrate your passion and commitment during the interview.

✨Showcase Your Negotiation Skills

Prepare examples of successful negotiations you've led in the past. Highlight how you achieved win-win outcomes for both parties. This is crucial as the role requires strong commercial and negotiation skills.

✨Demonstrate Analytical Thinking

Be ready to discuss how you've used data to inform your decisions in previous roles. Bring examples of how you've analysed sales forecasts or category data to drive growth, as this will show your numeracy and analytical capabilities.

✨Build Rapport

Practice building rapport quickly, as relationship-building is key in this role. Think of ways to connect with your interviewers, perhaps by finding common ground or showing genuine interest in their experiences within the company.

National Account Manager- Wholesale & Convenience
BP DRINKS
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  • National Account Manager- Wholesale & Convenience

    London
    Temporary
    36000 - 60000 £ / year (est.)

    Application deadline: 2027-05-20

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    BP DRINKS

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