At a Glance
- Tasks: Drive exciting gaming campaigns and enhance player experiences across multiple channels.
- Company: Join a dynamic team in the gaming industry focused on customer engagement.
- Benefits: Competitive salary, flexible working options, and opportunities for professional growth.
- Other info: Collaborative environment with a focus on innovation and creativity.
- Why this job: Be part of a team that shapes unforgettable gaming experiences and builds lasting relationships.
- Qualifications: 1-3 years in CRM or marketing, with a passion for gaming and customer insights.
The predicted salary is between 30000 - 40000 € per year.
In this role, as a member of the Gaming Campaign Management team, you are integral to the success of Gaming (Casino/Live Casino) and Bingo campaigns and customer journeys, ensuring their smooth execution across all markets and lifecycle stages. Your goal is to enhance key KPIs by driving retention, minimizing churn, winning back customers, and encouraging upsell and cross‑sell efforts. Through your insights and strategic thinking, you'll help elevate the player experience and contribute to long‑term value.
Success requires a solid understanding of Bingo, Casino and Live Casino and a genuine passion for the games, enabling you to connect with and inspire customers effectively.
Responsibilities- Develop Data-Driven Strategies: Help craft a comprehensive lifecycle strategy, considering compliance, market conditions, and competition and working closely with Trading, Marketing, BI and Product teams.
- Continuous Improvement: Fine-tune automated early lifecycle journeys, updating teams on market insights, competition intelligence, and best practices.
- Execute High-Quality Campaigns: Produce timely, customer-centric, and innovative campaigns with a data-driven approach. Develop and deliver local, personalized and targeted campaigns using channels such as onsite messaging, email, SMS, push notifications and Social Media.
- Ensure Seamless Execution: Oversee campaign execution and delivery, keeping stakeholders informed on performance and outcomes.
- Analyse and Forecast Performance: Analyse campaign performance and forecasting future program success.
- Manage Creative Development: From brief to delivery, ensure creative processes focus on customer insights and engagement.
- Maintain Brand Consistency: Work with creative and technical teams to ensure communications align with brand guidelines.
- Optimise Customer Touchpoints: Identify conversion opportunities and implement the right actions and communications.
- Stay Compliant: Keep up-to-date with regulatory standards and consumer protection laws.
- Report Success: Regularly update senior stakeholders on campaign success, showcasing a deep understanding of customer motivations.
- Experience: 1-3 years in CRM, lifecycle management, or marketing, preferably in a gaming or tech company.
- Lifecycle & Bingo Expertise: Demonstrable experience working across customer lifecycles, with a strong focus on lifecycle optimisation and Bingo strategy.
- Proven Track Record: Ability to develop and implement campaigns based on customer needs and profiles.
- Communication Skills: Confident in presenting to and communicating with core stakeholders across the business.
- Customer-Centric: Deep understanding of CRM strategies and practices.
- Industry Knowledge: Strong knowledge of sports (local and international) and casino products.
- Data Insights: Ability to extract and utilize customer insights from data.
- Organizational Skills: Excellent planning, prioritization, and attention to detail.
- Campaign Management: Experience in managing complex multi-channel campaigns.
- Technical Proficiency: Professional experience with CRM tools (Adobe Campaign, Braze or Optimove).
- Relationship Building: Ability to build strong working relationships.
- Stakeholder Management: Exceptional collaboration and stakeholder management skills.
- Communication: Fluency in verbal and written English.
Join us and be at the forefront of creating memorable customer experiences and fostering lasting customer relationships. Apply now to be part of a team that's redefining customer engagement!
Campaign Executive Gaming in London employer: BoyleSports Counterparty Limited
As a Campaign Executive in our dynamic Gaming Campaign Management team, you'll thrive in a vibrant work culture that prioritises creativity and collaboration. We offer competitive benefits, including professional development opportunities and a supportive environment that encourages innovation and personal growth. Join us in our exciting location, where your passion for gaming will not only enhance customer experiences but also contribute to your career advancement in a rapidly evolving industry.
Contact Detail:
BoyleSports Counterparty Limited Recruiting Team
StudySmarter Expert Advice🤫
We think this is how you could land Campaign Executive Gaming in London
✨Tip Number 1
Network like a pro! Reach out to people in the gaming industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your passion for gaming! When you get the chance to chat with potential employers, share your insights about Bingo and Casino trends. This will help you stand out as someone who truly gets the industry.
✨Tip Number 3
Prepare for interviews by practising common questions related to campaign management and customer engagement. Use examples from your past experiences to demonstrate how you've driven retention and minimised churn.
✨Tip Number 4
Don't forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows you're genuinely interested in being part of our team at StudySmarter.
We think you need these skills to ace Campaign Executive Gaming in London
Some tips for your application 🫡
Show Your Passion for Gaming:When you're writing your application, let your love for Bingo, Casino, and Live Casino shine through. We want to see how your enthusiasm can connect with our customers and enhance their experience!
Be Data-Driven:Since this role is all about crafting data-driven strategies, make sure to highlight any experience you have with analysing data or using insights to drive campaigns. We love seeing how you can turn numbers into engaging customer journeys!
Tailor Your Application:Don’t just send a generic application! Take the time to tailor your CV and cover letter to reflect the specific skills and experiences that match the job description. We appreciate when candidates show they’ve done their homework.
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way to ensure your application gets to us quickly and efficiently. Plus, it shows you’re keen to join our team at StudySmarter!
How to prepare for a job interview at BoyleSports Counterparty Limited
✨Know Your Games
Make sure you brush up on your knowledge of Bingo, Casino, and Live Casino games. Being able to discuss the nuances of these games will show your genuine passion and help you connect with the interviewers.
✨Data-Driven Mindset
Prepare to talk about how you've used data to drive campaign success in the past. Think of specific examples where your insights led to improved KPIs or customer retention, as this role heavily relies on data-driven strategies.
✨Showcase Your Campaign Management Skills
Be ready to discuss your experience managing multi-channel campaigns. Highlight any tools you've used, like Adobe Campaign or Braze, and share how you ensured seamless execution and brand consistency across all touchpoints.
✨Engage with Stakeholders
Since communication is key in this role, think of examples where you've successfully collaborated with different teams or stakeholders. Show that you can build strong relationships and keep everyone informed about campaign performance.
