At a Glance
- Tasks: Support engaging marketing campaigns to attract and retain BFI Player audiences.
- Company: Join the British Film Institute's dynamic BFI Streaming team in London.
- Benefits: Enjoy 25 days annual leave, hybrid work, and a creative environment.
- Other info: Fixed-term contract until March 2027 with excellent career development opportunities.
- Why this job: Make an impact in the film industry while growing your marketing skills.
- Qualifications: Experience in email or CRM marketing and a data-driven mindset.
The predicted salary is between 30000 - 40000 £ per year.
The BFI is looking for an enthusiastic people‑person to join its BFI Streaming team! This role plays a key part in supporting the growth and engagement of BFI Player audiences by helping to deliver marketing campaigns that attract, engage and retain users. Working within the BFI Streaming Marketing team, the postholder will contribute to audience‑first communications and campaigns that drive viewing and strengthen customer relationships. This role is offered on a fixed‑term contract until 31 March 2027. This is a hybrid role with some work taking place at BFI Stephen Street in London.
What you’ll do
- Utilise CRM/ESP platforms to support the delivery of customer onboarding, engagement and campaign activity, helping to ensure BFI Player users are effectively introduced and engaged.
- Support the delivery of audience‑facing marketing communications across channels (including email, social media, on‑platform messaging, and web/app touchpoints) to drive engagement with BFI Player content.
- Coordinate with Marketing and Product teams to support the optimisation and development of customer journeys, automations and lifecycle approaches.
- Contribute to the development of data‑informed engagement programmes, identifying opportunities to evolve lifecycle activity and future automation.
What you’ll bring
- Experience delivering email or CRM marketing activity, including planning, building, or supporting campaigns and communications for different audience segments (or demonstrable transferable experience in similar digital marketing contexts).
- Familiarity using CRM/ESP platforms (e.g. Braze or similar), including audience segmentation, campaign deployment, and performance tracking.
- Data‑driven and analytical mindset, with the ability to interpret customer behaviour, identify trends, and translate insights into actionable improvements.
- Strong organisational and delivery skills, able to manage multiple campaigns, prioritise effectively, and ensure high attention to detail and accuracy.
25 days annual leave (rising to 30 with service)
Lifecycle Marketing Coordinator, BFI Streaming in London employer: Box
The British Film Institute (BFI) is an exceptional employer that fosters a vibrant and inclusive work culture, perfect for those passionate about film and digital marketing. With a commitment to employee growth, the BFI offers 25 days of annual leave (increasing to 30 with service), alongside opportunities to engage in meaningful projects that enhance audience experiences. Located in the heart of London, the hybrid working model allows for flexibility while being part of a dynamic team dedicated to enriching the cultural landscape.
