At a Glance
- Tasks: Join us as an Email Marketing Executive, crafting engaging campaigns and optimising automated flows.
- Company: Be part of a dynamic team driving revenue for top fintech brands with data-driven strategies.
- Benefits: Enjoy a competitive salary, 25 days holiday, free parking, and a fun work environment.
- Why this job: This role offers real growth opportunities in a creative, collaborative culture focused on performance.
- Qualifications: Experience with Klaviyo or Omnisend is preferred; strong attention to detail and analytical skills are essential.
- Other info: Hybrid working: 3 days in the office, 2 days from home; must be near Exeter.
The predicted salary is between 28800 - 43200 Β£ per year.
We are searching for a highly motivated and driven Email Marketing Executive for a business that builds automated ecosystems that drive millions in revenue for high-performing financial services, online trading and fintech brands. Our client is a Klaviyo and Omnisend Partner and all their campaigns are data-driven, automation-led, and performance-obsessed.
In this role you will be responsible for email strategy, setup, and execution, with the support of a very talented and creative technical team. Your duties will include:
- Planning, building and optimising high-performing automated flows - welcome sequences, abandoned cart, win-back, post-purchase and more.
- Briefing and collaborating with Designers to bring every email to life (beautifully, on brand, and on time).
- Segmenting audiences, personalising campaigns, and digging deep into data to improve open, click, and conversion rates.
- Building one-off campaigns, newsletters, and announcements - and reporting on results with clarity and confidence.
- Working directly in Klaviyo and Omnisend - building out flows, lists, campaigns, segments, A/B tests and analytics.
- Staying on top of best practices, industry updates, and deliverable guidelines.
Successful candidates will be/have:
- Hands-on experience with Klaviyo, Omnisend, or similar email marketing platforms. If you are certified in either that would be amazing but is NOT essential.
- A solid understanding of email automation, segmentation, triggers, and flows.
- Experience briefing designers and working with creative teams to build cohesive campaigns.
- Strong attention to detail, from subject lines to CTAs.
- Analytical thinking - you are just as interested in what worked (and why) as you are in building the next thing!
This role is offered on a hybrid-working basis, 3-days in the office and 2-days from home. You will therefore need to live within a commutable distance of Exeter to be considered for the role or you will be looking to relocate to the area. Please note, this is NOT a remote role.
The opportunity comes with the following benefits:
- Competitive Salary.
- Company Pension.
- 25 days holiday (plus bank holidays).
- Free Parking.
- Real Growth and Development Opportunities.
- Dress-down and Fun Environment.
- Lots of Company and Team Events throughout the year.
Please note that due to a high level of applications, we can only respond to applicants whose skills and qualifications are suitable for this position. No terminology in this advert is intended to discriminate against any of the protected characteristics that fall under the Equality Act 2010. Bowerford Associates Ltd is acting as an Employment Agency in relation to this vacancy.
Email Marketing Executive in Exeter) employer: Bowerford Associates Limited
Contact Detail:
Bowerford Associates Limited Recruiting Team
StudySmarter Expert Advice π€«
We think this is how you could land Email Marketing Executive in Exeter)
β¨Tip Number 1
Familiarise yourself with Klaviyo and Omnisend by exploring their features and functionalities. Consider taking online courses or tutorials to deepen your understanding of email automation, segmentation, and analytics, as this will give you a competitive edge.
β¨Tip Number 2
Showcase your analytical skills by preparing examples of how you've used data to improve email campaign performance in the past. Be ready to discuss specific metrics like open rates and conversion rates during your interview.
β¨Tip Number 3
Network with professionals in the email marketing field, especially those who have experience with Klaviyo and Omnisend. Join relevant online communities or attend local meetups to gain insights and potentially get referrals.
β¨Tip Number 4
Prepare to discuss your experience working with creative teams. Think of examples where you successfully collaborated with designers to create cohesive and visually appealing email campaigns, as this is a key aspect of the role.
We think you need these skills to ace Email Marketing Executive in Exeter)
Some tips for your application π«‘
Tailor Your CV: Make sure your CV highlights relevant experience with email marketing platforms like Klaviyo and Omnisend. Include specific examples of campaigns you've worked on, focusing on automation, segmentation, and performance metrics.
Craft a Compelling Cover Letter: In your cover letter, express your passion for email marketing and how your skills align with the company's goals. Mention your analytical thinking and attention to detail, and provide examples of successful campaigns you've executed.
Showcase Your Technical Skills: If you have certifications in Klaviyo or Omnisend, be sure to mention them prominently. Discuss your hands-on experience with building automated flows and A/B testing, as these are crucial for the role.
Highlight Collaboration Experience: Since the role involves working closely with designers and creative teams, include examples of past collaborations. Emphasise your ability to brief designers effectively and ensure that campaigns are cohesive and on-brand.
How to prepare for a job interview at Bowerford Associates Limited
β¨Showcase Your Email Marketing Knowledge
Make sure to brush up on your knowledge of email marketing platforms like Klaviyo and Omnisend. Be prepared to discuss specific features, such as automation flows and segmentation strategies, and how you've used them in past roles.
β¨Demonstrate Analytical Skills
Since the role requires a strong analytical mindset, come ready to discuss how you've measured the success of previous campaigns. Share examples of A/B tests you've conducted and the insights you gained from the data.
β¨Collaboration is Key
Highlight your experience working with designers and creative teams. Be ready to talk about how you briefed them for campaigns and how you ensured that the final product was on-brand and met deadlines.
β¨Stay Updated on Best Practices
Show your enthusiasm for the industry by discussing recent trends or updates in email marketing. This demonstrates your commitment to continuous learning and staying ahead in a fast-paced environment.