Bounty is a trusted and long-established brand supporting parents through every stage of their journey, from pregnancy to early parenthood. Our media channels, digital platforms, and partnerships reach 70% of all expectant and new families across the UK, offering valuable opportunities for brands to connect meaningfully with this unique audience.
We're looking for an experienced, commercially-minded Account Director to take ownership of our most
established advertiser relationships and drive their continued growth.
The Role
This is a senior client-facing role at the heart of Bounty's commercial team. You'll take on responsibility for the majority of our existing advertiser portfolio, working with errands such as Vitabiotics, Aldi and PZ Cussons, becoming the trusted senior point of contact for clients who already know and work with Bounty.
Your focus is growth within the base: protecting and growing revenue year on year, optimising campaign performance, and finding the right upsell opportunities at the right time.
Alongside this, you'll generate an element of new business, specifically from ad-agency represented clients
and household-name brands, where your seniority and credibility will open doors that a purely outbound
ident.. This isn't a line management role, you won't manage other salespeople directly, but you will be a senior
voice in the team, using your experience and client facing intelligence gathering to feed performance and market knowledge back into the wider commercial strategy.
This is a full-time, hybrid position, operating from offices in London.
Key Responsibilities
Client Growth & Revenue Management
- Own the relationship, strategy, and commercial performance for a portfolio of Bounty's most
- established advertisers.
- Deliver consistent year-on-year revenue growth across your portfolio.
- Identify and execute upsell opportunities, tailoring proposals to each client's evolving objectives.
- Work with internal teams to optimise live campaigns and ensure delivery drives genuine client success.
- Own client reporting, ensure every client receives timely, accurate, insight-led performance
- reporting.
- Spot at-risk revenue early and build a plan to address it before it becomes a problem.
New Business
- Generate new business from ad-agency represented clients and household-name brands.
- Build and deliver proposals and pitches for prospective enterprise-level clients.
- Use existing agency relationships and market credibility to open doors the wider team can't.
Team & Client Meetings
- Attend key client meetings owned by colleagues to bring senior input and help maximise results.
- Share client, category, and market intelligence with the wider team to inform strategy.
Reporting & Forecasting
- Keep CRM records for your portfolio accurate and up to date.
- Provide regular, accurate revenue and pipeline forecasting to the Head of Sales, including early warning on variances.
- Identify opportunities to improve service delivery and commercial performance across the account
- base.
About You
- Significant experience in media or advertising account management, or a senior sales role, with a track record of managing and growing large client accounts.
- Demonstrable success driving year-on-year revenue growth within an existing client portfolio.
- Experience managing agency relationships and agency-represented accounts.
- Strong campaign management and optimisation experience.
- Confident presenting performance data and strategic recommendations to senior stakeholders, internally and client-side.
- Experience within the nursery and parenting sector would be a distinct advantage
Personal Attributes
- Commercially astute and strategic, thinks beyond the next renewal.
- Confident operating at a senior level with major brands and agencies.
- A natural relationship-builder that clients trust.
- Analytical, comfortable digging into performance data to find the next opportunity.
- Collaborative, happy to support, and be supported by, a small, close-knit team.
What We Offer
- Competitive base salary plus performance-related bonus.
- A senior, high-visibility role managing some of Bounty's biggest client relationships.
- Genuine influence over how the B2B commercial function evolves as the team grows.
- Supportive and dynamic team culture.
Bounty is an equal opportunities employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.
#J-18808-Ljbffr
