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- Tasks: Lead our social media strategy and engage with pet lovers online.
- Company: Join ManyPets, a passionate team dedicated to improving the lives of pets and their owners.
- Benefits: Enjoy flexible working, top-notch tech support, and a fun, inclusive culture.
- Why this job: Make a real impact in the pet industry while working creatively and collaboratively.
- Qualifications: 7+ years in social media, with 2+ years in a management role; passion for pets is a plus!
- Other info: Remote work with a supportive team and opportunities for personal growth.
The predicted salary is between 36000 - 60000 £ per year.
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We love pets – which is why we’re on a mission to make the world a better place for pets and their parents. We offer pet insurance policies with generous pet health benefits that are designed with their needs in mind. We’ve helped half a million pets stay happy and healthy since 2017 – and many more customers throughout the world are joining us every day. Our company is respectful, fun-loving and passionate about pets and their wellbeing. Throughout our business you\’ll meet people who think differently, aim for impact, and love to try new things. Want to join our pack? Join us. Love every moment. Love ManyPets.
About Us
We love pets – which is why we’re on a mission to make the world a better place for pets and their parents. We offer pet insurance policies with generous pet health benefits that are designed with their needs in mind. We’ve helped half a million pets stay happy and healthy since 2017 – and many more customers throughout the world are joining us every day. Our company is respectful, fun-loving and (most importantly) passionate about pets and their wellbeing. Throughout our business you\’ll meet people who think differently, aim for impact, and love to try new things. Want to join our pack? Join us. Love every moment. Love ManyPets.
About the role
We\’re looking for a strategic and creative Social Marketing Manager to take ownership of our social media presence, leading the development and execution of a data informed, best-in-class social strategy that drives brand love, customer engagement, and business growth. You\’ll define and oversee our key social platforms, ensure content cohesion with stakeholders across owned channels (CRM, PR, and web), as well as manage agency relationships and mentor a talented Social Media Lead.
What you’ll do
· Own, define and evolve the social media strategy for the UK market, aligning with our customer & target market segment/s, brand and business goals.
· Identify new opportunities for brand growth and community engagement across social platforms.
· Set objectives, and KPIs across social channels (e.g. awareness, engagement, reach, sentiment, and traffic)
· Manage budget allocation in line with objectives
· Champion our tone of voice and visual identity across all social touchpoints.
· Keep abreast of emerging trends, platform updates, and cultural moments to inform social strategy and wider creative campaigns/ propositions with your Marketing department counterparts
· Work with wider channel stakeholders and agencies to maximize activity and content cohesion (eg web, CRM, PR)
Platform Management
· Select & define the strategic use of platforms including Instagram, Facebook, TikTok, X (Twitter), Linkedin, YouTube, and Threads. Guide the Social Media Lead in developing and scheduling content calendar, ensuring each platform serves its unique purpose and audience
· Collaborate with the paid media team to align organic and paid strategies, and ensure consistent messaging.
· Act as a brand guardian, ensuring all content reflects the ManyPets mission and values; as well as financial industry regulations.
Measurement & Reporting
· Define and track performance metrics for organic social content.
· Produce monthly and campaign-specific reports, analysing platform insights and industry benchmarks.
· Use data to inform iterative improvements and communicate ROl to senior stakeholders.
· Manage and mentor the Social Media Lead, providing support on content planning, community management, influencer coordination, and creative production.
· Foster a culture of creativity, experimentation, and continuous learning.
· Collaborate closely with internal stakeholders (Creative, Brand, PR, Proposition, CRM, and Customer Service).
Content Cohesion Across Owned Channels
· Work cross-functionally with CRM and PR teams to amplify campaigns and ensure storytelling is integrated and impactful across all owned channels.
· Support campaign planning and execution with cohesive content strategies that drive engagement and conversion
What we’re looking for
· 7+ years of experience in social media, with at least 2 years in a management or strategic role.
· Proven track record of growing social audiences and engagement in a consumer-facing brand.
· Deep understanding of platform best practices and audience behaviour across social.
· Strong knowledge and experience with social analytics tools
· Exceptional written and verbal communication skills.
· Comfortable working cross-functionally and in a fast-paced, collaborative environment.
· Passion for pets and empathy for pet parents a plus!
Salary range:
Ways of working
On a typical day you’ll be working from a laptop with a screen, mouse, keyboard, and headset. You’ll be meeting your colleagues on Zoom and keeping in touch regularly via email and Slack too – we’d expect you to be using your computer for around seven hours a day. We’d ask that you have a distraction-free work area and a reliable internet connection with a speed of 25Mbps so you can work effectively. We’ll make sure you have the right home set-up that supports you in the role by providing best-in-class technology, money towards a desk, and vision support.
Inclusion at ManyPets
We promise to give you the same opportunities as everyone else and we won’t discriminate against you at any point in the process. This includes how we source talent, our interview process, our conditions of employment (including pay) and feedback. If you\’d like to read more about this, please download our policy.
Reasonable adjustments and support
If you need any help, support, or advice at any point during the hiring process please email . If you want to ask any questions or request an adjustment, please let us know and we\’ll do what we can to flex our approach.
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Social Media Marketing Manager employer: Bought By Many
Contact Detail:
Bought By Many Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Social Media Marketing Manager
✨Tip Number 1
Familiarise yourself with ManyPets' brand voice and values. Engage with their social media channels to understand their tone and the type of content they share. This will help you align your ideas with their mission and demonstrate your passion for pets during the interview.
✨Tip Number 2
Showcase your knowledge of current social media trends and platform updates. Prepare examples of how you've successfully adapted strategies in previous roles based on emerging trends, as this will highlight your ability to keep ManyPets at the forefront of social media marketing.
✨Tip Number 3
Network with professionals in the pet insurance or pet care industry. Attend relevant events or join online communities where you can connect with others who share your passion. This could provide valuable insights and potentially lead to referrals within ManyPets.
✨Tip Number 4
Prepare to discuss specific metrics and KPIs you've used in past roles to measure social media success. Being able to articulate how you've driven engagement and growth through data-informed strategies will set you apart as a candidate who understands the importance of analytics in social media.
We think you need these skills to ace Social Media Marketing Manager
Some tips for your application 🫡
Understand the Company Culture: Before applying, take some time to understand ManyPets' mission and values. Highlight your passion for pets and how it aligns with their goal of making the world a better place for pets and their parents.
Tailor Your CV: Make sure your CV reflects your experience in social media marketing, especially in consumer-facing brands. Emphasise any management or strategic roles you've held, and quantify your achievements in growing social audiences and engagement.
Craft a Compelling Cover Letter: In your cover letter, express your enthusiasm for the role and the company. Discuss your understanding of social media best practices and how you can contribute to ManyPets' social strategy. Mention specific platforms you excel in and any relevant metrics you've achieved.
Showcase Your Communication Skills: Since exceptional written and verbal communication skills are crucial for this role, ensure that your application is free from errors and clearly articulates your thoughts. Use engaging language that reflects your personality and passion for the role.
How to prepare for a job interview at Bought By Many
✨Show Your Passion for Pets
Since the company is all about pets, make sure to express your genuine love for animals during the interview. Share personal stories or experiences that highlight your passion for pets and how it aligns with the company's mission.
✨Demonstrate Your Social Media Expertise
Prepare to discuss specific social media strategies you've implemented in the past. Highlight your experience with various platforms and how you've successfully grown audiences and engagement, especially in a consumer-facing brand.
✨Be Data-Driven
The role requires a strong understanding of analytics. Be ready to talk about how you've used data to inform your social media strategies and measure success. Bring examples of metrics you've tracked and how they influenced your decisions.
✨Collaborative Mindset
This position involves working cross-functionally with different teams. Showcase your ability to collaborate effectively by sharing examples of past projects where you worked with other departments, such as PR or CRM, to achieve common goals.