At a Glance
- Tasks: Lead creative PR campaigns and mentor a talented team in a dynamic agency.
- Company: Bottled Imagination, a growing PR agency known for innovative campaigns.
- Benefits: Competitive salary, generous holiday, remote work options, and learning budget.
- Other info: Exciting growth opportunities and a supportive, imaginative culture.
- Why this job: Join a vibrant team and shape the future of PR with your creativity.
- Qualifications: 5-6+ years of PR experience and strong leadership skills.
The predicted salary is between 45000 - 45000 £ per year.
Bottled Imagination has been on the PR scene for almost four years, launching standout campaigns that get our clients (and the press) excited. We are in an exciting stage of growth and we’re looking for senior PRs to join us on this journey, helping us to lead a team of outstanding PRs.
Your aims in the role
- Build an imaginatively driven agency culture: To develop a team and culture that approaches ideation differently, creating campaigns that feel original, culturally relevant and genuinely enviable.
- Foster proactive ownership: To empower individuals to take full responsibility for their clients, campaigns and workload, operating with autonomy while contributing to a fast-moving, supportive team environment.
- Demonstrate senior-level expertise: To operate as the senior strategic lead across your accounts, bringing 5–6+ years of PR experience, confident decision-making and consistently high-quality delivery.
- Drive commercial performance: To manage budgets effectively, identify growth opportunities, lead upsell conversations where appropriate and confidently own client renewals.
- Develop high-performing teams: To actively manage and mentor team members, recognise individual strengths, support progression and provide clear, constructive feedback.
- Lead senior client relationships: To build trusted partnerships at all levels, including confidently presenting performance and strategic direction to C-level stakeholders.
What you will be doing
- Act as lead strategic contact across a group of retained clients, and potentially senior escalation point on others.
- Lead campaign ideation, ensuring work is creatively ambitious, strategically sound and aligned to client objectives.
- Present campaign concepts and strategic plans to clients, securing buy-in and sign-off.
- Oversee all output across your accounts, acting as final internal sign-off for materials including press releases, onsite content and outreach strategy.
- Set campaign KPIs and outreach strategies, ensuring performance meets agreed objectives.
- Monitor budgets, forecasting and profitability across your accounts.
- Identify upsell and growth opportunities and contribute to renewal conversations.
- Manage, mentor and train a team of PR executives and senior execs. Oversee resource allocation using tools such as Float, ensuring efficiency and margin awareness.
- Contribute to new business pitches and agency growth initiatives.
The Package
- A salary of £45k+ depending on experience.
- A generous holiday entitlement (25 days + bank holidays + all-agency Christmas shutdown).
- Work from anywhere (within reason) for 15 days a year.
- Learn anything budget, roller blading, floristry, you name it…
- Enhanced maternity, paternity and adoption policies.
- All the training you will need in an ever-changing industry.
Locations
Senior PR Manager in Cheshire, Warrington employer: Bottled Imagination
Bottled Imagination is an exceptional employer that fosters a vibrant and imaginative agency culture, encouraging creativity and originality in every campaign. With a strong focus on employee growth, we offer generous benefits including a competitive salary, flexible working arrangements, and a unique 'learn anything' budget to support personal development. Join us in our exciting journey of growth, where you will have the opportunity to lead a talented team and build meaningful client relationships in a supportive and dynamic environment.
StudySmarter Expert Advice🤫
We think this is how you could land Senior PR Manager in Cheshire, Warrington
✨Get Involved in PR Events
Dive into local PR meetups and workshops. Events like these are perfect for getting your face out there, chatting with industry pros, and spotting potential job openings at companies like Bottled Imagination. Plus, it’s a fantastic way to learn about trends and make lasting connections.
✨Showcase Your PR Skills
Start building your personal brand as a PR ace. Use platforms like Twitter and LinkedIn to share your thoughts on current events or PR campaigns you admire. Tagging companies you want to work for, like Bottled Imagination, can catch their eye—especially if your insights resonate!
✨Leverage Your Network
Reach out to friends, family, or connections in the PR field. Even a casual chat can lead to opportunities. If you've got mutual contacts, ask for introductions when applying. Personal recommendations can give your application a nice little boost!
✨Tailor Your Approach
When applying for a full-time PR role, make sure to research Bottled Imagination inside and out. Understanding their campaigns, values, and style allows us to directly align our application and impress during interviews. Don't hesitate to apply through our website—going direct can make a real difference!
We think you need these skills to ace Senior PR Manager in Cheshire, Warrington
Some tips for your application 🫡
Get Your Story Straight:In public relations, storytelling is everything! Make sure your CV highlights your experience in crafting compelling narratives and managing media relations. Share specific examples of campaigns you've worked on, and don’t forget to include any press coverage you've generated—it's impressive proof of your skills!
Show Off Your Communication Skills:Since PR is all about communication, we want to see your best writing samples. Include pieces like press releases, blog posts, or social media content that you've created. This gives us a taste of your voice and your ability to convey messages clearly and effectively, which is crucial for a role in this field.
Tailor Your Cover Letter:Your cover letter should be more than just a recap of your CV; it’s your chance to shine! Emphasise why PR excites you and how your background fits with the mission of Bottled Imagination. Show us that you’ve done your homework and speak to why you’re passionate about the work we do.
Connect the Dots:When you’re writing your application, think about how your past experiences link to the responsibilities of the role. Mention any internships, volunteer work, or projects that involved public speaking, event planning, or strategic communication. This will help us see how you can seamlessly bring your skills into a full-time position at Bottled Imagination.
How to prepare for a job interview at Bottled Imagination
✨Master the Art of Storytelling
In public relations, storytelling is key. We should prepare compelling narratives about past campaigns or projects we’ve worked on. Think about how we can illustrate our impact and creativity in those stories—be ready to discuss specific examples that showcase our skills in managing media relationships and crafting messages.
✨Know Your PR Tools Inside Out
Familiarity with PR tools like Cision or Meltwater is crucial. We need to be able to discuss how we’ve used these tools in past roles or projects. If we've worked on media lists, press releases, or analytics reports, let’s have those experiences ready to share along with metrics we’ve achieved to back up our claims.
✨Stay Current with Industry Trends
We’ve got to stay sharp on the latest trends and events impacting the public relations field. Having a few insights ready about recent campaigns or shifts in media landscapes can show that we’re engaged and knowledgeable. This will also help us make connections between our experiences and the current state of the industry.
✨Showcase Our Versatility
As full-time PR professionals, we need to demonstrate our adaptability. Be ready to talk about how we've handled challenging situations, managed crises, or adapted strategies on the fly. Employers will appreciate our ability to pivot and find solutions under pressure, so let’s have those scenarios at our fingertips to discuss.
