At a Glance
- Tasks: Drive marketing strategies and execute impactful campaigns in the MedTech industry.
- Company: Join a fast-growing, innovative company with a purposeful mission.
- Benefits: International work environment, inspirational colleagues, and a team-oriented culture.
- Other info: Opportunity for growth in a dynamic, cross-divisional environment.
- Why this job: Make a tangible impact on healthcare solutions and collaborate with passionate professionals.
- Qualifications: 1+ years in sales/marketing in MedTech; business or scientific degree required.
The predicted salary is between 50000 - 65000 £ per year.
As the core member of the Axonics EMEA team, you will have the opportunity to make a tangible impact on the products and solutions we bring to market by sharing their value with healthcare professionals and patients themselves. If you have strategic thinking, along with a collaborative approach and a relentlessly customer-focused mindset, we want to hear from you.
Purpose Statement
To drive the achievement of business growth through focused market/competitive analysis and the provision of a long-term strategic marketing plan in coordination with the country Management and EMEA division/franchise counterparts. This position is responsible for the elaboration and execution of the franchise Plan and budget as well as the implementation of Marketing excellence standards within his/her group.
Your key responsibilities will be:
- Develop and execute the Axonics EMEA marketing strategy based on market insights, competitive intelligence, and global product strategy.
- Lead the SNM portfolio strategy and co-create the overarching Axonics plan with the Marketing Lead for Bulkamid.
- Lead SNM launch planning and execution, including sales enablement on positioning, value proposition, and commercial strategies.
- Support and represent the Axonics franchise in BSC planning processes, including StratPlan and AOP in alignment with the EMEA Axonics Sales & Marketing Director.
- Develop formalized country marketing plans aligned with the EMEA Strat Plan, AOP, and local sales objectives.
- Drive EU marketing strategy and implementation plans by identifying critical local market questions, defining appropriate marketing tools (e.g., account segmentation, HCP profiling across OAB and FI), and coaching country sales teams on effective utilization.
- Prioritize launch focus areas based on business objectives.
- Partner with the GEM team on launch execution and strategic planning.
- Facilitate best-practice sharing, leverage tools and learnings from established markets, and ensure alignment between local, EMEA, and global product strategies.
- Collaborate with regional and country franchise marketing partners to ensure synergy between the Axonics franchise and the legacy Urology portfolio.
- Build deep industry and category insights, including the medical device sector, incontinence market (medical and surgical), competitive landscape, and BSC positioning.
- Translate insights into actionable strategies across respective markets.
- Maintain comprehensive product knowledge, including anatomy, disease states, technology, procedural steps, regulatory considerations, and competitive dynamics.
- Apply this knowledge to inform strategy and tactical execution.
- Support sales organizations through marketing processes and tools, including HCP engagement initiatives, event planning, and sales enablement resources.
- Manage stakeholder communication across Axonics and Urology teams to ensure alignment and effective execution of country strategies and customer programs.
- Establish and maintain relationships with key opinion leaders (KOLs).
- Design and manage efficient processes for Product Manager(s), ensuring delivery of high-quality, value-added outputs within agreed timelines.
- Champion quality and compliance standards in all activities.
- Act as an interface with clients and sales teams to ensure complaints or issues are properly documented, escalated, and resolved.
- Ensure all campaigns and events adhere to internal and external regulatory requirements.
Who are we looking for:
- Years of experience: 1-+ years of experience with sales and/or marketing positions in the MedTech industry; EMEA regional scope is preferred.
- Qualifications: Business education, scientific degree.
- Languages: Fluency in English.
- Technical Knowledge: Proven experience of working in a matrix environment with cross-divisions across the country and throughout EMEA.
- Leadership and people management skills.
- Excellence and Proficiency of P&L management: financial and budgeting aspects.
What we can offer to you:
- Working in an international environment
- Inspirational colleagues & culture
- Fast Growing and innovative environment
- A team-oriented company culture
- Company with a purposeful mission
Marketing Manager, Axonics EMEA in Hemel Hempstead employer: Boston Scientific
At Axonics EMEA, we pride ourselves on being an exceptional employer that fosters a collaborative and innovative work culture. Our team-oriented environment encourages personal and professional growth, providing employees with the opportunity to make a meaningful impact in the MedTech industry. With a focus on strategic marketing excellence and a commitment to our purposeful mission, we offer a dynamic workplace where your contributions are valued and recognised.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing Manager, Axonics EMEA in Hemel Hempstead
✨Tip Number 1
Network like a pro! Get out there and connect with people in the MedTech industry. Attend events, join online forums, and don’t be shy about reaching out to potential colleagues on LinkedIn. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Prepare for interviews by researching Axonics and their products. Understand their market position and be ready to discuss how your skills can help drive their marketing strategy. Show them you’re not just another candidate; you’re genuinely interested in making an impact!
✨Tip Number 3
Practice your pitch! Be ready to articulate your experience and how it aligns with the role of Marketing Manager. Highlight your strategic thinking and customer-focused mindset, as these are key traits they’re looking for.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re serious about joining the team at Axonics. Let’s get you that interview!
We think you need these skills to ace Marketing Manager, Axonics EMEA in Hemel Hempstead
Some tips for your application 🫡
Tailor Your CV:Make sure your CV reflects the skills and experiences that align with the Marketing Manager role. Highlight your strategic thinking and customer-focused mindset, as these are key for us at Axonics EMEA.
Craft a Compelling Cover Letter:Use your cover letter to tell us why you're passionate about the MedTech industry and how you can contribute to our mission. Be specific about your experience in marketing and sales within this sector.
Showcase Your Achievements:Don’t just list your responsibilities; share your achievements! Quantify your successes where possible, like how you drove growth or improved processes in previous roles. We love seeing results!
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows your enthusiasm for joining our team!
How to prepare for a job interview at Boston Scientific
✨Know Your Market
Before the interview, dive deep into the MedTech industry, especially focusing on incontinence solutions and the competitive landscape. Being able to discuss current trends and challenges will show your strategic thinking and understanding of the market.
✨Showcase Your Collaborative Spirit
Prepare examples that highlight your experience working in cross-functional teams. Discuss how you’ve successfully collaborated with sales, marketing, and product management to achieve business goals, as this role requires a strong team-oriented approach.
✨Demonstrate Financial Acumen
Brush up on your P&L management skills. Be ready to discuss how you've managed budgets in previous roles and how you can apply that knowledge to drive the Axonics EMEA marketing strategy effectively.
✨Engage with Key Opinion Leaders
Think about how you’ve built relationships with KOLs in the past. Prepare to share specific strategies you’ve used to engage these stakeholders, as establishing and maintaining these relationships is crucial for success in this position.