Ai experience designer, united kingdom - bcg x in London

Who We Are

Boston Consulting Group partners with leaders in business and society to tackle their most critical challenges and unlock new opportunities for growth. Since pioneering business strategy in 1963, BCG has evolved into a global leader in transformation—integrating strategy, technology, data, and human-centered design to deliver measurable impact. Today's most competitive organizations seamlessly combine digital and human capabilities. Our diverse global teams bring deep functional expertise, bold thinking, and rigorous execution to help clients navigate complexity, build enduring advantage, and drive lasting results.

We Are BCG X

BCG X is the tech build and design unit of BCG. With 3,000+ technologists, engineers, data scientists, and designers, we design, build, and scale digital products, platforms, and AI-powered solutions embedded at the core of our clients' businesses. We operate at the intersection of product, strategy, and engineering—transforming businesses through digital, launching new ventures and embedding AI into critical customer and operational journeys. Our teams tackle complex, high-stakes challenges across industries, building solutions that must perform at scale in real-world environments.

The Role

As an AI Experience Designer at BCG X, you are a product designer first. You will own meaningful portions of complex digital experiences that operate at enterprise scale, contributing across the full product lifecycle—from early problem framing through high-fidelity execution and delivery. You will work within multidisciplinary teams alongside strategy consultants, product managers, engineers, consultants, and data scientists to design solutions that are usable, elegant, and scalable—balancing user needs, technical constraints, and measurable business impact. This role demands strong craft, structured thinking, and comfort operating in high-expectation environments. While execution-focused, you will gain increasing exposure to stakeholder alignment, decision-making, and product strategy, working under the guidance of seniors and organizational leaders. Our AI Experience Designers are tasked with developing product and service solutions that consider all the complexities of delivering business and customer value. We expect AI Experience Designers to be hands-on builders with developing product judgment—not task executors.

What You'll Do

• Own and deliver substantial portions of end-to-end product design work, from problem definition through high-fidelity execution.
• Conduct qualitative and quantitative research, incorporating usability insights, product analytics, and experimentation results into design decisions.
• Translate ambiguous business challenges into structured user flows, interaction models, and polished UI systems.
• Apply systems thinking to ensure coherence across journeys, touchpoints, and platforms.
• Design scalable solutions within complex enterprise ecosystems and technical constraints.
• Contribute meaningfully to design systems, including components, patterns, tokens, accessibility standards, responsible AI, and documentation.
• Leverage AI-native and AI-assisted tools and workflows to conduct research, accelerate iteration, prototype faster, and explore solution spaces responsibly.
• Use Figma as a native design environment, leveraging advanced features (components, variables, prototyping logic, dev mode, versioning).
• Participate and contribute to client meetings, presentations, workshops, while owning the design topic as part of a multidisciplinary team.
• Collaborate effectively with multi-disciplinary teams, including management consultants, product managers, engineers, marketers, and corporate executives.
• Produce structured documentation and client-ready materials that communicate decisions with clarity and precision.
• Incorporate qualitative research, usability insights, product analytics, and experimentation results into design decisions.
• Clearly articulate trade-offs and defend design rationale in client-facing settings.

What You'll Bring

• 2–4 years of professional experience designing digital products at scale in product, UX, or experience design roles.
• A portfolio demonstrating strong interaction design foundations, high-quality visual craft and attention to detail, structured problem framing and systems thinking, and evidence of shipped or production-level work.
• Advanced experience working with AI-native and AI-enabled research, design, and collaboration tools—such as Chat GPT, Lovable, Figma AI, Replit (knowledge in Cursor and V0 is a plus).
• Advanced proficiency in Figma, including component-based design systems, auto layout, variables, prototyping logic, and developer collaboration workflows (e.g., Dev Mode, structured handoff).
• Demonstrated understanding of human-centered design principles and usability best practices, accessibility standards (WCAG fundamentals), responsive, multi-platform, and cross-device design, and product, technical, and business constraints in real-world environments.
• Ability to connect design decisions and rationale to user outcomes, articulating trade-offs and measurable business impact in structured discussions.
• Confidence articulating trade-offs and defending design rationale in structured discussions.
• Experience collaborating within cross-functional product teams.
• Strong written and verbal communication skills in English, including the ability to produce clear, concise, client-ready documentation.
• Ability to travel frequently based on client and project needs (50% travel expectations).

At this seniority level, we expect high standards of craft and visual precision, ownership over defined workstreams with minimal supervision, structured thinking in ambiguous environments, and accountability for quality and delivery timelines. This role demands curiosity, coachability, and rapid growth.

Preferred Qualifications:

• Experience designing enterprise, B2B, or complex transactional systems.
• Exposure to evolving or contributing to design systems at scale (components, tokens, patterns, documentation).
• Familiarity with experimentation frameworks, product metrics, and data-informed iteration.
• Proficiency using AI-enabled design workflows or AI-native product experiences.
• Experience in operating in client-facing, high-expectation, or consulting-style environments.

How You'll Grow

This role is designed as a fast-track development path toward Senior Experience Designer at BCG X. You will progressively build capability in framing ambiguous, high-impact problem spaces, structuring and leading defined design workstreams, managing stakeholder alignment in complex organizational environments, connecting experience decisions to measurable product and business outcomes, and elevating craft standards and contributing to design culture within BCG X. You will receive ongoing coaching, structured feedback, and mentorship from senior designers and design leads, with increasing ownership over time. This is a demanding role suited for designers who thrive in rigorous environments and are motivated by impact—not just output.

Why Join BCG X

At BCG X, design is foundational—not ornamental. We believe strong product thinking and exceptional craft drive adoption, unlock business value, and enable transformation at scale. You will work on consequential problems alongside exceptional cross-disciplinary teams, developing both product depth and strategic perspective at an accelerated pace. We are committed to building inclusive, high-performing teams and encourage applications from candidates of all backgrounds and experiences.