Store Manager - CoE (Non-Optom) in London

Store Manager - CoE (Non-Optom) in London

London Full-Time 40000 - 50000 £ / year (est.) No working from home possible
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At a Glance

  • Tasks: Lead a flagship store, driving performance and patient care in a fast-paced environment.
  • Company: Join Boots Opticians, a trusted brand with a commitment to inclusivity and support.
  • Benefits: Enjoy competitive pay, generous discounts, flexible benefits, and 24/7 counselling support.
  • Other info: Great career growth opportunities with pathways to senior leadership roles.
  • Why this job: Make a real impact while developing your leadership skills in a high-profile setting.
  • Qualifications: Proven experience in leading large teams in retail or optical environments.

The predicted salary is between 40000 - 50000 £ per year.

Contract: Permanent

Hours: Full Time - 37.5

Recruitment Partner: at the heart of one of our most prominent stores – Sedley Place, London

Are you an experienced optics leader who thrives at scale, brings out the best in large teams and is ready to step into a flagship environment? At Boots Opticians Sedley Place, this is more than a Store Manager role – it’s an opportunity to lead a high-profile, newly refitted store where performance, patient care and brand experience come together in a fast-paced central London setting, and where the care your team delivers makes a real difference to how people see and feel every day.

As one of our flagship locations, Sedley Place showcases the very best of Boots. It’s where new ideas land first, where standards are set, and where strong leadership is felt across every part of the store. With a well-established team of around 20 colleagues and a busy, high-energy environment, this is your chance to set the tone, build on strong foundations and drive the next phase of performance.

This is a hands-on leadership role with real influence. You’ll be visible on the shop floor, supporting your team through busy days, coaching in the moment and creating an environment where people feel confident to deliver their best. You’ll balance commercial performance with outstanding patient care, working closely with clinicians and senior stakeholders while using insight to keep improving how the store performs.

We’re looking for a strong, experienced leader with a solid optics background and proven success leading large teams (ideally 20+ colleagues), preferably in a flagship or high-profile environment. You’ll bring credibility, clarity and energy — driving service standards, developing your team and delivering consistent commercial results in a fast-moving store.

In return, you’ll step into a well-supported, high-performing flagship environment, working full time across 5 days, Monday to Sunday, with excellent transport links and a structured 12-week induction to support your success.

If you’re ready to lead from the front, raise standards and shape the future of one of our most prominent stores, we’d love to hear from you.

What you’ll need to have:

  • Proven experience leading in a large, fast-paced, high-volume retail or optical environment
  • A strong track record of leading and developing sizeable teams (ideally 20+ colleagues)
  • A qualified optics background, with confidence leading clinical and retail teams
  • The ability to drive commercial performance while maintaining exceptional patient care
  • Confidence in owning a complex, flagship operation, making decisions and keeping pace with a busy environment
  • Strong operational understanding, with the ability to deliver plans and maintain consistently high standards
  • A visible, hands-on leadership style, building trust and credibility with your team day to day
  • The ability to engage and align teams, creating a high-performing, supportive culture

It would be great if you also have:

  • Experience leading in a flagship or high-profile optical retail environment
  • Experience developing future leaders and building strong succession within your team
  • Confidence using data and insight to identify opportunities and improve results

Where your brilliance can take you:

At Boots, your career can be as ambitious as you are. Leading a flagship store like Sedley Place puts you right at the heart of our business, giving you the experience, visibility and confidence to take your next step into senior leadership, including Regional Manager roles.

There are plenty of ways to grow from here. You could move into field-based roles supporting multiple stores, shaping areas like operations, clinical governance or colleague development. Or explore opportunities within our Nottingham Support Office across Commercial, HR, Marketing, Buying, Strategy, Finance and Supply Chain.

Wherever you want to go, we’ll support you with the tools, development and opportunities to keep growing—so you can build a career that’s as rewarding as it is meaningful, and truly be brilliant with Boots.

Rewards designed for you:

  • Boots Retirement Savings Plan
  • Discretionary annual bonus
  • Generous employee discounts
  • Enhanced maternity/paternity/adoption leave pay and gift card for anyone expecting or adopting a child
  • Flexible benefits scheme including option to buy additional holiday, discounted gym membership, life assurance, activity passes and much more.
  • Access to free, 24/7 counselling and support through TELUS Health, our Employee Assistance Programme.

There’s lots more in our benefits and discounts, MyBoosts – there to give you that little lift in your everyday.

A bit about us:

At Boots Opticians, we help everyone see what’s possible, from our customers to our colleagues. We’re a proud equal opportunity employer, and the diversity of our colleagues is so important to us, as we create a positive and inclusive workplace for everyone who steps through the door. With a supportive team and trusted brand behind you, join us, and be brilliant with Boots.

What’s next?

If you apply, our team will be in touch to let you know the outcome of your application or to arrange next steps. Where a role is advertised as full-time, we are open to discussing part-time and job share options. If you require additional support as part of the application and interview process, we are happy to provide reasonable adjustments to help you be at your best.

We hope to hear from you soon. Be brilliant with Boots.

Store Manager - CoE (Non-Optom) in London employer: Boots

At Boots Opticians, we pride ourselves on being an exceptional employer, particularly in our flagship store at Sedley Place, London. With a vibrant work culture that fosters collaboration and innovation, we offer extensive employee growth opportunities, including a structured induction programme and pathways to senior leadership roles. Our commitment to employee well-being is reflected in our generous benefits package, which includes flexible working options, discounts, and access to 24/7 support, making it a truly rewarding place to build your career.

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Contact Details:

Boots Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land Store Manager - CoE (Non-Optom) in London

Tip Number 1

Network like a pro! Reach out to your connections in the optics field and let them know you're on the hunt for a Store Manager role. You never know who might have the inside scoop on openings or can put in a good word for you.

Tip Number 2

Prepare for those interviews by practising common questions and scenarios specific to leading large teams in a retail environment. We recommend role-playing with a friend to get comfortable with your responses and showcase your leadership style.

Tip Number 3

Showcase your hands-on leadership approach during interviews. Share examples of how you've supported your team in busy environments and driven performance while maintaining exceptional patient care. This will resonate well with the hiring managers.

Tip Number 4

Don't forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you're genuinely interested in joining Boots Opticians and being part of our brilliant team.

We think you need these skills to ace Store Manager - CoE (Non-Optom) in London

Leadership Skills
Optics Knowledge
Team Development
Commercial Acumen
Patient Care
Operational Management
Data Analysis

Some tips for your application 🫡

Show Your Leadership Skills:When writing your application, make sure to highlight your experience in leading large teams. We want to see how you've motivated and developed your colleagues in fast-paced environments, just like the one at Sedley Place.

Be Specific About Your Experience:Don’t just say you have a background in optics; tell us about your specific roles and achievements. Use examples that demonstrate your ability to balance commercial performance with outstanding patient care.

Keep It Professional Yet Personal:While we love a professional tone, don’t be afraid to let your personality shine through. Share your passion for optics and leadership, and why you’re excited about the opportunity at Boots Opticians.

Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way to ensure your application gets to the right people and shows us you’re serious about joining our team at Sedley Place.

How to prepare for a job interview at Boots

Know Your Store Inside Out

Before the interview, make sure you’re familiar with Boots Opticians and specifically the Sedley Place store. Understand its unique offerings, recent changes, and how it stands out in the market. This knowledge will show your genuine interest and help you connect your experience to their needs.

Showcase Your Leadership Style

Prepare to discuss your hands-on leadership approach. Think of specific examples where you’ve successfully led large teams, especially in high-pressure environments. Highlight how you’ve built trust and credibility with your team, as this is crucial for a flagship role.

Balance Commercial and Patient Care

Be ready to talk about how you can drive commercial performance while maintaining exceptional patient care. Share examples from your past roles where you’ve achieved this balance, demonstrating your understanding of both retail and clinical aspects.

Engage with Data and Insights

Familiarise yourself with how data can inform decisions in a retail setting. Be prepared to discuss how you’ve used insights to identify opportunities for improvement in previous roles. This will show that you’re not just a leader but also a strategic thinker who can enhance store performance.