Senior Copywriter, The B-Hive in London

The B-Hive is an in-house creative agency bringing to life the creative needs of some of the most recognisable brands in the beauty industry including No7, Soap & Glory, Liz Earle and Boots own brand. We combine the capability of an external creative and production team, with the speed, flexibility, and in-depth brand knowledge of an in-house set-up, underpinned by years of experience dedicated to Boots and No7 Beauty Company. We are looking for an experienced Senior Copywriter to join our creative team. The ideal candidate will have a flair for language, a deep understanding of brand voice, and the ability to create compelling and persuasive campaign ideas to run across multiple platforms.

This role is the copy lead for Boots Retail Campaigns (i.e. Summer, Christmas, Health) and will have a particular focus on developing campaign headlines for this workstream within the business.

• Develop creative and persuasive copy for a variety of advertising channels, including digital ads, print media, social media and more.
• Work closely with the Boots Retail Campaigns team including project management, client management and design to improve and develop processes to ensure we’re working as creatively and efficiently as possible.
• Collaborate with art directors, graphic designers, and marketing strategists to create cohesive and impactful campaigns.
• Understand client briefs and marketing goals to tailor content that aligns with brand identity and objectives.
• Edit and proofread content to ensure high editorial standards and consistency in tone, voice, and style.
• Oversee work completed by other copywriters working across Boots Retail Campaigns.
• Stay updated on industry trends and competitor activities to create relevant and fresh copy.
• Manage multiple projects simultaneously and meet deadlines.
• Present copy concepts and final deliverables to the internal team or clients when necessary and participate in feedback sessions.

• Please provide a link to your portfolio as part of your application.
• Bachelor's degree in English, Marketing, Communications, or a related field (or equivalent experience).
• Proven experience as a copywriter in an advertising or marketing setting (agency or in-house) with a portfolio of published work.
• Excellent writing, editing, and proofreading skills.
• A keen eye for detail and strong research capabilities.
• Ability to adapt writing style to different audiences and platforms.
• Strong collaborative spirit and ability to work both independently and as part of a team.
• Creativity and an ability to think in ways that unlock the unexpected.
• To work actively to craft the copy direction and strategic foundations in response to briefs managed through B-Hive.

• Experience in the beauty or similar industry.
• Experience working in an agency juggling multiple briefs and clients.

• Boots Retirement Savings Plan.
• Discretionary annual bonus.
• Generous employee discounts.
• Enhanced maternity/paternity/adoption leave pay and gift card for anyone expecting or adopting a child.
• Flexible benefits scheme including option to buy additional holiday, discounted gym membership, life assurance, activity passes and much more.
• Access to free, 24/7 counselling and support through TELUS Health, our Employee Assistance Programme.

At Boots, we’re proud to be an equal opportunity employer, creating a place where everyone feels welcome, supported and free to be themselves. We believe that when our people feel valued and included, they thrive, so we’re committed to creating a brilliant Boots for our people so they can make a difference for our customers and colleagues every time.

If you apply, our team will be in touch to let you know the outcome of your application or to arrange next steps. Where a role is advertised as full-time, we are open to discussing part-time and job share options during the application process. If you require additional support as part of the application and interview process, we are happy to provide reasonable adjustments to help you to be at your best.

Boots is a Ban the Box employer and will consider the suitability of applicants with criminal convictions on a case‑by‑case basis.

We hope to hear from you soon. Be brilliant with Boots.