At a Glance
- Tasks: Lead in-store marketing initiatives and enhance customer experiences at Boots.
- Company: Join Boots, a leading health and beauty retailer with a vibrant culture.
- Benefits: Enjoy employee discounts, retirement savings, and 24/7 support.
- Other info: Opportunities for growth in a supportive and inclusive environment.
- Why this job: Make a real impact on customer journeys while developing your marketing skills.
- Qualifications: Passion for marketing, strong organisation skills, and a creative mindset.
The predicted salary is between 30000 - 40000 £ per year.
Are you ready to make a difference in the world of marketing? Join Boots as an Assistant Marketing Manager - ISM Merchandising in Nottingham, Beeston! At Boots, we believe in building a brilliant environment for our people, empowering them to make a positive impact on our customers and colleagues every day. If you're passionate about in-store marketing and thrive in a collaborative, fast-paced setting, this could be the perfect opportunity for you!
Welcome to the Boots In Store Marketing Merchandising Team – an exciting team at the heart of Boots UK’s growth plans. As customers are changing, so are we! We’re focusing on really understanding our customers’ needs and making the most of our great products and services to optimise the online shopping experience and drive growth. This role is accountable for all merchandising activity that lands in store covering all 2D kit, the look and feel and management of the customer journey across all categories. This also includes the management of any trials or initiatives that land in store and creating a robust plan for rollout to BAU where required.
Key responsibilities:
- Lead and develop the in-store communication brief based on the customer proposition and customer experience by format.
- Responsible for the delivery of all creative (including language) for way finding, category resets and rebuilds in line with our company and merchandising plan.
- Responsible for ensuring that messaging is straight-forward, clear, on brand, uncluttered, aligned to the customer plan.
- Take ownership of the creative principles for 2D kit in our shops across the total estate, from high level to base.
- Responsible for developing all creative for POS including language, and new kit development.
- Work with and manage our design agencies to develop the creative response and solutions in line with the Boots visual identity and as per the retail global principles (whilst meeting the key milestones in the CPA).
- Understand our customers’ needs and what they expect to see in the future, ensuring we can continue to innovate the customer experience for the future – including ensuring all CRPs and rebuilds will be able to elevate campaign messaging as per current process.
- Work with stores to review and gain customer insights building in any changes to shopper behaviours or business needs pre-planning and post-landing in store.
- Manage critical paths and costs in line with project plans for all relevant milestones.
- Manage stakeholders to ensure the creative is in line with expectations.
- Consult/attend MSR sign-offs and become a key decision maker for fixtures that have any 2D/3D POS included.
- Accountable for the production pack development and creation for all rebuilds, and that the kit used has the correct creative and language at each stage of the customer journey.
- Responsible for ensuring the Salesplan, campaign kit and creative work hand in hand to support projection of campaign whilst clear navigation at fixture.
- Responsible for engagement of key stakeholders (including Merchandising) where any new 2D or 3D kit is being designed.
- Trial/initiatives – Creative route development of any trial or initiative that lands in store and has new creative/language elements.
- Production pack creation of any trial or initiative that lands in store and has new creative/language elements and stakeholder engagement and alignment.
- Sign off of all creative and production packs and handover to Merchandising.
What you’ll need to have (our must-haves):
- A genuine passion for in-store marketing.
- Proactive and highly organised with the ability to manage your workload confidently.
- A collaborative team player who thrives in a fast‑paced environment.
- Strong attention to detail and the ability to meet or exceed deadlines.
- A creative mindset with a drive to enhance in-store marketing capabilities.
It would be great if you also have:
- Previous marketing experience (though enthusiasm and willingness to learn are prioritised).
Where your brilliance can take you:
At Boots, we are committed to your growth and development. You will have the opportunity to learn something new every day and shape your career path within our supportive environment.
Rewards designed for you:
- Boots Retirement Savings Plan (up to 6% company contribution)
- Generous employee discounts for you and a family member
- Enhanced maternity/paternity/adoption leave pay
- Access to free, 24/7 counselling and support through TELUS Health, our Employee Assistance Programme
About us: At Boots, we’re proud to be an equal‑opportunity employer, creating a place where everyone feels welcome, supported, and free to be themselves. We believe that when our people feel valued and included, they thrive, so we’re committed to creating a brilliant Boots for our people so they can make a difference for our customers and colleagues every time.
Assistant Marketing Manager - Ism Merchandising in London employer: Boots
Boots is an exceptional employer that fosters a vibrant and inclusive work culture, empowering employees to make a meaningful impact in the world of marketing. Located in Nottingham, Beeston, this role offers ample opportunities for professional growth and development, alongside generous benefits such as a robust retirement savings plan, employee discounts, and access to 24/7 counselling support. Join a team that values creativity and collaboration, where your contributions are recognised and celebrated.
StudySmarter Expert Advice🤫
We think this is how you could land Assistant Marketing Manager - Ism Merchandising in London
✨Tip Number 1
Network like a pro! Reach out to people in the marketing field, especially those at Boots or similar companies. A friendly chat can open doors and give you insights that might just land you an interview.
✨Tip Number 2
Show off your creativity! When you get the chance to meet potential employers, bring along examples of your past work or ideas for in-store marketing. This will demonstrate your passion and innovative mindset.
✨Tip Number 3
Prepare for interviews by understanding Boots' brand and customer experience. Tailor your responses to show how your skills align with their goals, especially in enhancing in-store marketing capabilities.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows you’re genuinely interested in joining the Boots team.
We think you need these skills to ace Assistant Marketing Manager - Ism Merchandising in London
Some tips for your application 🫡
Show Your Passion:Let your enthusiasm for in-store marketing shine through in your application. We want to see how your passion aligns with our mission at Boots, so don’t hold back!
Be Organised:Make sure your application is well-structured and easy to read. A clear layout helps us see your skills and experience at a glance, which is super important in a fast-paced environment like ours.
Highlight Teamwork:Since we thrive on collaboration, share examples of how you've worked effectively in teams. Show us that you can contribute positively to our dynamic team culture!
Tailor Your Application:Take the time to customise your application for this role. Mention specific responsibilities from the job description and explain how your experience makes you a perfect fit. And remember, apply through our website for the best chance!
How to prepare for a job interview at Boots
✨Know Your Marketing Basics
Brush up on your in-store marketing knowledge before the interview. Understand the key principles of merchandising and how they apply to customer experience. This will show your genuine passion for the role and help you engage in meaningful discussions.
✨Showcase Your Creativity
Prepare examples of past projects where you've demonstrated creativity in marketing. Whether it's a campaign you led or a unique solution you developed, having tangible examples will highlight your creative mindset and ability to enhance in-store marketing capabilities.
✨Be Proactive and Organised
During the interview, emphasise your organisational skills and proactive approach. Share specific instances where you successfully managed multiple tasks or projects, showcasing your ability to thrive in a fast-paced environment.
✨Engage with Stakeholders
Discuss your experience working with various stakeholders in previous roles. Highlight how you’ve collaborated with teams to ensure alignment on creative projects. This will demonstrate your teamwork skills and your understanding of the importance of stakeholder engagement in marketing.
