Find a job 
Featured Companies 
Featured Universities 
For Companies At a Glance
- Tasks: Create and deliver personalised marketing plans that engage customers and drive results.
- Company: Join Boots, a leading brand with a vibrant marketing team in Nottingham.
- Benefits: Enjoy competitive pay, generous discounts, and flexible benefits tailored for you.
- Other info: Be part of an inclusive workplace that values diversity and growth.
- Why this job: Make a real impact on customer experiences while developing your marketing skills.
- Qualifications: Experience in marketing with a creative and analytical mindset is essential.
The predicted salary is between 30000 - 40000 £ per year.
Join Boots as a CRM Specialist within the dynamic Marketing team in Nottingham. You will develop personalised marketing plans and manage impactful communications that resonate with customers, collaborating with internal and external stakeholders to deliver effective customer communications and real commercial results.
Key Responsibilities
- Create, own, and deliver the CRM plan and incentives.
- Collaborate with the wider marketing team to respond to briefs based on business objectives.
- Review and analyse commercial and customer impact to identify opportunities.
- Assign KPIs and optimise customer journeys based on results.
- Work with the Customer Marketing team to enhance the total customer experience.
Qualifications – Must-Haves
- Background in marketing, ideally with CRM, digital, or printed communications experience.
- A creative mindset with a customer‑first and analytical approach.
- Excellent relationship‑building, organisational, and communication skills.
- Flexibility and a willingness to contribute to various projects.
Additional Preferred Experience
- Experience in data analysis and customer segmentation.
- Familiarity with marketing automation tools.
Benefits
- Boots Retirement Savings Plan (up to 6% company contribution)
- Discretionary annual bonus
- Generous employee discounts for you and a family member
- Enhanced maternity/paternity/adoption leave pay and gift card for anyone expecting or adopting a child
- Flexible benefits scheme including options to buy additional holiday, discounted gym membership, life assurance, activity passes, and more.
- Access to free, 24/7 counselling and support through TELUS Health, our Employee Assistance Programme.
Equal Opportunity Statement
Boots is a proud equal opportunity employer; we are committed to creating an inclusive workplace where everyone feels welcome and supported. Boots is a Ban the Box employer and will consider the suitability of applicants with criminal convictions on a case‑by‑case basis.
CRM Specialist - 12 Month FTC/Secondment employer: Boots
Contact Detail:
Boots Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land CRM Specialist - 12 Month FTC/Secondment
✨Tip Number 1
Network like a pro! Reach out to current or former employees at Boots on LinkedIn. A friendly chat can give you insider info and maybe even a referral, which can really boost your chances.
✨Tip Number 2
Prepare for the interview by knowing your stuff! Research Boots' marketing strategies and think about how your skills in CRM can make a difference. Show them you’re not just another candidate, but the perfect fit!
✨Tip Number 3
Practice makes perfect! Get a mate to do a mock interview with you. This will help you articulate your experience and how it aligns with the role, especially your creative and analytical skills.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, we love seeing candidates who are proactive and engaged with our brand.
We think you need these skills to ace CRM Specialist - 12 Month FTC/Secondment
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the CRM Specialist role. Highlight your marketing experience, especially in CRM and customer communications, so we can see how you fit into our team.
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Share your passion for customer-first marketing and how your creative mindset can contribute to our goals at Boots. Keep it engaging and personal!
Showcase Your Analytical Skills: Since data analysis is key for this role, don’t forget to mention any relevant experience you have with customer segmentation or using marketing automation tools. We love seeing how you’ve used data to drive results!
Apply Through Our Website: We encourage you to apply through our website for a smoother process. It’s the best way for us to receive your application and get you on our radar quickly!
How to prepare for a job interview at Boots
✨Know Your CRM Inside Out
Make sure you brush up on your CRM knowledge before the interview. Understand the latest trends in customer relationship management and be ready to discuss how you've applied these in past roles. This will show that you're not just familiar with the tools, but that you can leverage them effectively.
✨Showcase Your Analytical Skills
Since the role involves reviewing and analysing commercial impact, come prepared with examples of how you've used data analysis in previous positions. Be ready to discuss specific KPIs you've set and how you've optimised customer journeys based on results. This will demonstrate your analytical mindset.
✨Demonstrate Your Collaborative Spirit
Collaboration is key in this role, so think of examples where you've worked with different teams or stakeholders. Highlight how you’ve contributed to successful projects by building strong relationships. This will show that you’re a team player who can work well within the dynamic marketing team.
✨Prepare Questions That Matter
At the end of the interview, you'll likely have the chance to ask questions. Prepare thoughtful questions about the company's CRM strategies or how they measure success in their marketing campaigns. This shows your genuine interest in the role and helps you assess if it's the right fit for you.