At a Glance
- Tasks: Analyse customer data to create actionable insights for marketing campaigns.
- Company: Join Boots, a leading health and beauty retailer with a commitment to diversity and inclusion.
- Benefits: Enjoy flexible benefits, generous discounts, and a supportive work environment.
- Other info: Open to part-time options and committed to supporting diverse applicants.
- Why this job: Be part of a dynamic team that values curiosity and innovation in customer engagement.
- Qualifications: A degree or experience in quantitative fields like Maths or Psychology is essential.
The predicted salary is between 28800 - 43200 £ per year.
Location: Nottingham
Contract: 18 Months Secondment / Fixed Term Contract
About the role
We are looking for a passionate Campaign Insight Analyst to join the Customer Marketing & Loyalty team in our Nottingham office. Our team's aim is to turn our world-renowned Boots Advantage Card data into clear, actionable insights for our stakeholders. We want customers to receive highly personal, relevant communications that create value for the business.
If you are numerate, logical and curious about customer behaviour, we would love to hear from you. You will work within the Personalisation and Customer Data Science team, specializing in campaign activation for our supplier brands. You will analyse data from multiple sources to:
- Identify optimum audiences for our marketing campaigns,
- Build targeted campaign selections,
- Analyse campaign results (across email/app/social),
- Translate your findings and present them to our business partners, providing insights that shape future strategies to improve our activities and generate commercial value,
- Improve existing processes and enhance efficiency,
- Collaborate with teams across the business to deliver the best outcomes for our customers.
What you will need to have
These are the essential skills or experience needed to succeed in this role:
- Relevant previous experience or a degree with quantitative elements (e.g., includes statistics modules), such as Maths, Physics, Geography, or Psychology,
- Experience translating business questions into analytical problems, using available data to develop scalable solutions,
- Experience presenting complex results to less technical audiences,
- The desire to investigate potential problems,
- Experience organizing own workload, managing multiple projects and campaigns simultaneously,
- Confidence in communicating and building relationships, especially with marketing teams.
Preferred skills and experience
These are desirable but not essential. We welcome applications from candidates without these additional criteria:
- Proficiency in coding languages such as SQL, R, Python, etc.,
- Experience with data visualization tools like PowerBI,
- Experience with targeting, optimization, or measurement of marketing activities using tools like Adobe Campaign,
- Experience working with relational databases,
- A proven track record of delivering results in a commercial environment,
- Expertise in working with large structured and unstructured data sets,
- Examples of automating business processes.
Our benefits
- Boots Retirement Savings Plan
- Discretionary annual bonus
- Generous employee discounts
- Enhanced maternity/paternity/adoption leave pay and gift cards for expecting or adopting parents
- Flexible benefits including additional holiday, gym discounts, life assurance, activity passes, and more.
- Access to 24/7 counselling and support via TELUS Health.
Why Boots
We foster a diverse and inclusive environment where everyone can be themselves and reach their potential. We are proud to be an equal opportunity employer, embracing diversity and providing a positive workplace for all. Together, we strive to change for the better.
What’s next
We are open to discussing part-time and job share options for full-time roles. We also provide reasonable adjustments during the application and interview process. This role requires a successful pre-employment check, such as DBS, PVG, or Access NI, depending on location. Boots is a Ban the Box employer and considers applicants with criminal convictions on a case-by-case basis.
Campaign Insight Analyst in London employer: BOOTS
At Boots, we pride ourselves on being an excellent employer, offering a vibrant work culture in our Nottingham office where innovation and collaboration thrive. As a Campaign Insight Analyst, you will benefit from generous employee discounts, a robust retirement savings plan, and flexible benefits that support your well-being and work-life balance. We are committed to fostering diversity and inclusion, providing ample opportunities for personal and professional growth, making Boots a rewarding place to build your career.
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We think you need these skills to ace Campaign Insight Analyst in London
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