Find a job 
Featured Companies 
Featured Universities 
For Companies At a Glance
- Tasks: Analyse customer data to create actionable insights for marketing campaigns.
- Company: Join Boots, a leading health and beauty retailer with a commitment to diversity and inclusion.
- Benefits: Enjoy flexible benefits, generous discounts, and a supportive work environment.
- Why this job: Be part of a dynamic team that values curiosity and innovation in customer engagement.
- Qualifications: A degree or experience in quantitative fields like Maths or Psychology is essential.
- Other info: Open to part-time options and committed to supporting diverse applicants.
The predicted salary is between 28800 - 43200 £ per year.
Location: Nottingham
Contract: 18 Months Secondment / Fixed Term Contract
About the role
We are looking for a passionate Campaign Insight Analyst to join the Customer Marketing & Loyalty team in our Nottingham office. Our team's aim is to turn our world-renowned Boots Advantage Card data into clear, actionable insights for our stakeholders. We want customers to receive highly personal, relevant communications that create value for the business.
If you are numerate, logical and curious about customer behaviour, we would love to hear from you. You will work within the Personalisation and Customer Data Science team, specializing in campaign activation for our supplier brands. You will analyse data from multiple sources to:
- Identify optimum audiences for our marketing campaigns,
- Build targeted campaign selections,
- Analyse campaign results (across email/app/social),
- Translate your findings and present them to our business partners, providing insights that shape future strategies to improve our activities and generate commercial value,
- Improve existing processes and enhance efficiency,
- Collaborate with teams across the business to deliver the best outcomes for our customers.
What you will need to have
These are the essential skills or experience needed to succeed in this role:
- Relevant previous experience or a degree with quantitative elements (e.g., includes statistics modules), such as Maths, Physics, Geography, or Psychology,
- Experience translating business questions into analytical problems, using available data to develop scalable solutions,
- Experience presenting complex results to less technical audiences,
- The desire to investigate potential problems,
- Experience organizing own workload, managing multiple projects and campaigns simultaneously,
- Confidence in communicating and building relationships, especially with marketing teams.
Preferred skills and experience
These are desirable but not essential. We welcome applications from candidates without these additional criteria:
- Proficiency in coding languages such as SQL, R, Python, etc.,
- Experience with data visualization tools like PowerBI,
- Experience with targeting, optimization, or measurement of marketing activities using tools like Adobe Campaign,
- Experience working with relational databases,
- A proven track record of delivering results in a commercial environment,
- Expertise in working with large structured and unstructured data sets,
- Examples of automating business processes.
Our benefits
- Boots Retirement Savings Plan
- Discretionary annual bonus
- Generous employee discounts
- Enhanced maternity/paternity/adoption leave pay and gift cards for expecting or adopting parents
- Flexible benefits including additional holiday, gym discounts, life assurance, activity passes, and more.
- Access to 24/7 counselling and support via TELUS Health.
Why Boots
We foster a diverse and inclusive environment where everyone can be themselves and reach their potential. We are proud to be an equal opportunity employer, embracing diversity and providing a positive workplace for all. Together, we strive to change for the better.
What’s next
We are open to discussing part-time and job share options for full-time roles. We also provide reasonable adjustments during the application and interview process. This role requires a successful pre-employment check, such as DBS, PVG, or Access NI, depending on location. Boots is a Ban the Box employer and considers applicants with criminal convictions on a case-by-case basis.
Campaign Insight Analyst employer: BOOTS
Contact Detail:
BOOTS Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Campaign Insight Analyst
✨Tip Number 1
Familiarise yourself with Boots' Advantage Card data and how it is used in marketing campaigns. Understanding the nuances of customer behaviour and data analysis will help you demonstrate your passion for the role during interviews.
✨Tip Number 2
Brush up on your data visualisation skills, especially with tools like PowerBI. Being able to present complex data in an easily digestible format will be a key asset in this role, so showcasing any relevant experience can set you apart.
✨Tip Number 3
Network with current or former employees in similar roles at Boots. They can provide valuable insights into the company culture and expectations, which can help you tailor your approach and questions during the interview process.
✨Tip Number 4
Prepare examples of how you've successfully translated business questions into analytical solutions in past roles. This will demonstrate your ability to think critically and apply your skills to real-world scenarios, which is crucial for the Campaign Insight Analyst position.
We think you need these skills to ace Campaign Insight Analyst
Some tips for your application 🫡
Understand the Role: Read the job description thoroughly to understand the key responsibilities and required skills for the Campaign Insight Analyst position. Tailor your application to highlight how your experience aligns with these requirements.
Highlight Relevant Experience: In your CV and cover letter, emphasise any previous experience or education that includes quantitative analysis, data interpretation, and presenting findings. Use specific examples to demonstrate your analytical skills and ability to communicate complex information.
Showcase Technical Skills: If you have experience with coding languages like SQL, R, or Python, or data visualisation tools such as PowerBI, make sure to mention these in your application. Highlight any projects where you used these skills to achieve results.
Craft a Compelling Cover Letter: Write a cover letter that not only outlines your qualifications but also expresses your passion for customer behaviour analysis and marketing insights. Make it personal and engaging to capture the attention of the hiring team.
How to prepare for a job interview at BOOTS
✨Showcase Your Analytical Skills
As a Campaign Insight Analyst, your ability to analyse data is crucial. Be prepared to discuss specific examples of how you've translated complex data into actionable insights in previous roles or projects.
✨Communicate Clearly
You'll need to present your findings to less technical audiences. Practice explaining your analytical processes and results in simple terms, ensuring that anyone can understand the value of your insights.
✨Demonstrate Curiosity
Express your passion for understanding customer behaviour. Share instances where your curiosity led you to investigate problems or uncover insights that benefited your previous employers.
✨Prepare for Collaboration
This role involves working with various teams. Think of examples where you've successfully collaborated on projects, highlighting your communication skills and ability to manage multiple stakeholders effectively.