At a Glance
- Tasks: Lead a dynamic team to deliver exceptional customer service and drive store performance.
- Company: Join Boots Opticians, a trusted brand with a commitment to inclusivity and support.
- Benefits: Enjoy competitive pay, generous discounts, flexible benefits, and a supportive work environment.
- Other info: Structured induction and ongoing support to help you succeed in your role.
- Why this job: Make a real impact in a busy high street store while developing your leadership skills.
- Qualifications: Retail management experience and a passion for customer care are essential.
The predicted salary is between 30000 - 40000 £ per year.
Contract: Permanent
Hours: Full Time - 37.5 hours
We’re looking for a confident Store Manager to lead our Boots Opticians store in Altrincham – a large, high street location within a busy Boots store, with excellent tram and train links just outside Manchester city centre. With a team of around 15 colleagues and a strong foundation already in place, this is a great opportunity for a strong leader to step in, build momentum and drive performance forward.
This store has a good, capable team ready to be guided and supported. Your role will be to bring clarity and direction — focusing on driving sales, improving KPIs, supporting clinicians and creating a consistently great experience for every customer.
Boots Opticians is always evolving, with new products, services and ways of working being introduced. You’ll play a key role in bringing these to life in your store, making sure they feel relevant and meaningful for your local customers.
As Store Manager, you’ll lead from the front — visible on the shop floor, setting the tone for service and creating a culture where people feel supported, confident and able to perform at their best. You’ll work closely with your team to understand what’s working, where improvements can be made, and how to keep raising standards.
This is a full-time role, working 5 days across Monday to Sunday (with a shorter trading day on Sundays). You’ll be supported with a structured 12-week induction and buddying to help you settle in and succeed.
This role is ideal for an experienced leader with a track record of managing teams of at least 8 colleagues, who’s ready to take ownership of a larger, more complex store. Optics experience is preferred, but not essential — we’ll support you to build your knowledge.
If you’re looking for a role where you can turn potential into performance, develop a strong team and make a real difference in a busy, high street environment, this could be your next step.
What you’ll be doing:
- Lead and inspire your team to deliver exceptional service
- Drive sales and performance, balancing customer care with commercial goals
- Champion the Boots Opticians brand and make your store stand out
- Get to know your people — what motivates them and where they need support
- Coach and develop your team, building confidence, skills and experience
- Use data and insight to identify opportunities and improve performance
- Create a store environment your teams are proud of and customers want to return to
What you’ll need to have (our must-haves):
- Retail store management experience
- Strong customer service skills and a genuine passion for customer care
- Experience driving performance and implementing strategy in-store
- A calm, flexible approach with the confidence to adapt at pace
- A collaborative style, with the ability to build strong team culture and local relationships
- A passion for learning — you’ll complete our Step into Optics programme within your first few months
It would be great if you also have:
- Confidence using digital tools, systems and performance insight
- Experience leading larger teams or multiple locations
- Optical or clinical experience
If you don’t come from an optics background, you’ll need to be an experienced Store Manager who is ready to learn quickly. You’ll be supported by a knowledgeable team and your Regional Manager, and expected to complete our Step into Optics within your first 3 months — so drive and determination are key.
Rewards designed for you:
- Boots Retirement Savings Plan
- Discretionary annual bonus
- Generous employee discounts
- Enhanced maternity/paternity/adoption leave pay and gift card for anyone expecting or adopting a child
- Flexible benefits scheme including option to buy additional holiday, discounted gym membership, life assurance, activity passes and much more.
- Access to free, 24/7 counselling and support through TELUS Health, our Employee Assistance Programme.
There’s lots more in our benefits and discounts, MyBoosts – there to give you that little lift in your everyday.
A bit about us:
At Boots Opticians, we help everyone see what’s possible, from our customers to our colleagues. We’re a proud equal opportunity employer, and the diversity of our colleagues is so important to us, as we create a positive and inclusive workplace for everyone who steps through the door. With a supportive team and trusted brand behind you, join us, and be brilliant with Boots.
What’s next?
If you apply, our team will be in touch to let you know the outcome of your application or to arrange next steps. Where a role is advertised as full-time, we are open to discussing part-time and job share options. If you require additional support as part of the application and interview process, we are happy to provide reasonable adjustments to help you be at your best.
We hope to hear from you soon. Be brilliant with Boots.
Store Manager (Non-Optom) - in Altrincham employer: Boots
Boots Opticians is an exceptional employer that prioritises the well-being and development of its employees, offering a supportive work culture where team members are encouraged to thrive. Located in the bustling high street of Altrincham, this role as Store Manager provides a unique opportunity to lead a capable team while benefiting from comprehensive training and a range of employee perks, including generous discounts and flexible benefits. With a commitment to inclusivity and personal growth, Boots Opticians empowers its staff to deliver outstanding customer service and make a meaningful impact in their community.
StudySmarter Expert Advice🤫
We think this is how you could land Store Manager (Non-Optom) - in Altrincham
✨Tip Number 1
Get to know the company inside out! Research Boots Opticians, their values, and what makes them tick. This way, when you walk into that interview, you can show off your knowledge and passion for the brand.
✨Tip Number 2
Practice your leadership stories! Think of specific examples where you've led a team to success or improved customer service. We want to hear how you’ve made a difference in previous roles, so be ready to share those gems.
✨Tip Number 3
Be visible and approachable during the interview process. Just like on the shop floor, showing your personality and being open can help create a connection with the interviewers. Remember, they’re looking for someone who can inspire a team!
✨Tip Number 4
Don’t forget to ask questions! Show your interest by asking about the team dynamics, store goals, and how you can contribute to driving performance. It’s a two-way street, and we want to see your enthusiasm for the role.
We think you need these skills to ace Store Manager (Non-Optom) - in Altrincham
Some tips for your application 🫡
Show Your Leadership Skills:When writing your application, make sure to highlight your experience in leading teams. We want to see how you've inspired others and driven performance in previous roles. Use specific examples to showcase your leadership style!
Emphasise Customer Service Passion:Since this role is all about great customer service, don’t forget to mention your passion for it! Share stories of how you’ve gone above and beyond for customers, as this will resonate with us and show you’re a perfect fit.
Be Authentic and Personal:We love getting to know the real you! Make your application personal by sharing your motivations and what excites you about the Store Manager role. This helps us see how you’ll fit into our team culture.
Apply Through Our Website:To make sure your application gets to us quickly, apply through our website. It’s the best way to ensure we see your application and can get back to you about the next steps. We can’t wait to hear from you!
How to prepare for a job interview at Boots
✨Know Your Store Inside Out
Before the interview, make sure you research Boots Opticians thoroughly. Understand their values, products, and services. Familiarise yourself with the store's performance metrics and think about how you can drive sales and improve KPIs in your potential role.
✨Showcase Your Leadership Style
Be prepared to discuss your leadership approach. Think of examples where you've inspired a team or improved customer service. Highlight how you can create a supportive culture and motivate your colleagues to perform at their best.
✨Prepare for Scenario Questions
Expect questions that ask how you'd handle specific situations, like managing a difficult team member or improving customer experience. Use the STAR method (Situation, Task, Action, Result) to structure your answers and demonstrate your problem-solving skills.
✨Ask Insightful Questions
At the end of the interview, have a few thoughtful questions ready. Ask about the team dynamics, the challenges the store is currently facing, or how success is measured. This shows your genuine interest in the role and helps you assess if it's the right fit for you.
