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- Tasks: Manage PPC campaigns and drive performance for Boots UK.
- Company: Join Boots UK, a leading health and beauty retailer.
- Benefits: Enjoy flexible benefits, employee discounts, and a supportive work environment.
- Why this job: Be part of a dynamic team shaping the future of digital marketing.
- Qualifications: Experience in PPC management and strong analytical skills required.
- Other info: Inclusive culture with opportunities for personal and professional growth.
The predicted salary is between 30000 - 42000 ÂŁ per year.
Join to apply for the PPC Executive, Performance Media role at Boots UK.
Closing Date: 10th December
Location: Nottingham or Manchester
Full‑Time Contract: FTC until September 2026
Recruitment Partner: Frankie McCallister-Lyas
Overview
The Performance Media team sits within the Marketing department and is responsible for driving the Paid Media Strategy for Boots UK, covering performance marketing channels such as PPC, Affiliates, Display and Paid Social. PPC is a key performance channel for the business, generating millions in revenue each year. As a key growth channel, we are looking for a new PPC Executive to join the expanding Performance Media team and play an active role in channel activation and levelling up. Working alongside PPC peers internally and with agency experts externally, you will manage the day‑to‑day running of our PPC activity for Boots UK. We seek someone with a keen eye for detail, a passion for paid search and digital marketing, who will drive performance, identify optimisation and discover growth opportunities.
Key Responsibilities
- Direct hands‑on management of the UK’s most sophisticated paid search account, identifying regular points of optimisation and bidding adjustments – finding the right balance between volume and efficiency.
- Supporting key, ground‑breaking paid search projects such as the integration of new technology, changes in how we bid, or building out even further shopping sophistication.
- Understanding the effectiveness of our paid search investment by utilising measurement tools such as Google Analytics and producing daily and weekly performance reports with actionable insight.
- Working with the wider Performance Media team to ensure the right promotion is put in front of the right customer at the right moment to maximise lower‑funnel activation.
- Proactively contributing to the development and implementation of the PPC strategy, working with the paid search team and agency to define and deliver objectives.
What You’ll Need To Have
- Hands‑on experience managing PPC activity, either at an agency or brand – with experience in SA360, Google Analytics, Google Ads and PMAX.
- Strong analytical skills, able to interpret performance data into an actionable story to inform decision‑making and optimisation.
- A growth mindset, focused on unearthing new opportunities, identifying problems and solving them.
- Confident stakeholder management – able to communicate and build relationships with internal teams across marketing, e‑commerce, finance and external agency contacts.
- A passion for digital marketing and the ever‑evolving world of search.
Why Boots
You’ll be joining a company that is evolving and always looking to improve. We foster a working environment where consideration and inclusivity help everyone to be themselves and reach their full potential. We’re proud to be an equal‑opportunity employer, passionate about embracing the diversity of our colleagues and providing a positive and inclusive working environment for all. As the heart of everything we do at Boots, it’s with you we can change for the better.
Our Benefits
- Boots Retirement Savings Plan
- Enhanced maternity/paternity/adoption leave pay
- Discretionary annual bonus
- Generous employee discounts
- Flexible benefits scheme including discounted gym membership, life assurance, activity passes, holiday buying and much more.
We have a wide range of benefits beyond salary to suit your needs; click here to view our full list of company benefits (all rewards and benefits are subject to change and eligibility).
What’s Next
If your application is successful, our in‑house recruitment team will be in touch to arrange an interview and answer any initial questions you have. If you have not been successful on this occasion, you’ll be notified by email. We are always open to discussing possible flexible working options, including job share and reduced hours. If you require additional support as part of the application and interview process, we are happy to provide reasonable adjustments to help you to be at your best.
PPC Executive, Performance Media - Boots UK employer: Boots UK
Contact Detail:
Boots UK Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land PPC Executive, Performance Media - Boots UK
✨Tip Number 1
Get to know the company inside out! Research Boots UK, their values, and recent campaigns. This will help you tailor your conversation during interviews and show that you're genuinely interested in being part of their team.
✨Tip Number 2
Network like a pro! Connect with current employees on LinkedIn or attend industry events. Building relationships can give you insider info and might even lead to a referral, which is always a bonus!
✨Tip Number 3
Prepare for those tricky interview questions! Think about how your experience aligns with the role of PPC Executive. Use the STAR method (Situation, Task, Action, Result) to structure your answers and showcase your skills effectively.
✨Tip Number 4
Don’t forget to follow up after your interview! A quick thank-you email can leave a lasting impression and shows your enthusiasm for the role. Plus, it’s a great chance to reiterate why you’re the perfect fit for the team!
We think you need these skills to ace PPC Executive, Performance Media - Boots UK
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the PPC Executive role. Highlight your hands-on experience with PPC, Google Ads, and any relevant tools like SA360. We want to see how your skills align with what we're looking for!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Share your passion for digital marketing and how you can contribute to our Performance Media team. Be sure to mention specific projects or achievements that showcase your analytical skills.
Showcase Your Analytical Skills: Since this role requires strong analytical skills, include examples of how you've interpreted performance data in the past. We love seeing how you've turned insights into actionable strategies that drove results!
Apply Through Our Website: Don't forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you're keen on joining the Boots family!
How to prepare for a job interview at Boots UK
✨Know Your PPC Stuff
Make sure you brush up on your PPC knowledge before the interview. Familiarise yourself with tools like Google Ads, SA360, and Google Analytics. Be ready to discuss how you've used these tools in past roles to drive performance and optimise campaigns.
✨Show Off Your Analytical Skills
Prepare to demonstrate your analytical prowess. Think of specific examples where you've interpreted performance data and turned it into actionable insights. This will show that you can not only manage PPC activity but also make data-driven decisions.
✨Be Ready to Discuss Growth Opportunities
Since the role focuses on identifying optimisation and growth opportunities, come prepared with ideas. Think about trends in digital marketing and how they could apply to Boots UK. This shows your passion for the industry and your proactive mindset.
✨Communicate Like a Pro
Stakeholder management is key in this role, so practice how you'll communicate your ideas clearly. Prepare to discuss how you've built relationships with internal teams or external agencies in the past. Good communication can set you apart from other candidates.
