Retail Media Manager - Boots UK in London

Closing Date: Thursday 18th December

Location: Nottingham or London

Contract: 12 Month Secondment

Recruitment Partner: Frankie McCallister-Lyas

Overview: Are you passionate about pushing retail media to the next level, managing and driving forward exciting and innovative projects within Boots across both physical and digital mediums? We’re looking for a Retail Media Manager who will own the delivery and commercialisation of some of our key retail media channels in Boots. From leading the delivery of new media inventory to Boots, collaborating with the wider business on how this inventory can be maximised but also working closely with our retail media partners across both data and media.

This role will be responsible for leading the creation of several new retail media channels, including delivery, commercialisation, and subsequent evolution, working closely with key internal stakeholders to ensure release and ongoing execution of activity.

Key Responsibilities:

• Hands‐on and day‐to‐day management of the delivery of key new retail media channels for Boots; leading projects from scoping and planning through to delivery and implementation.
• Prepare and finalise business cases, DIAs and MSAs (alongside Boots Legal), as well as scope requirements documentation, including obtaining sign off.
• Work with a range of technical delivery team and third‐party partners to build timelines and identify deliverables and milestones.
• Manage top level reporting on a weekly basis including milestones, risks and dependencies.
• Drive meaningful innovation; identify new, innovative ways of reaching customers.
• Work with internal teams and take a proactive approach to establish new processes and effect change in line with launch of new partners/platforms.
• Utilise martech to support the delivery of effective campaigns; work closely with BMG data science teams to drive mass personalisation across channels.
• Work with BMG analytics teams to measure and report on campaign & channel performance; ensure KPIs are in place for all activities.
• Manage relationship with Boots Media Group and internal teams.
• Monitor in real time the inventory saturation and identify opportunities for further delivery.
• Responsible for one direct report, Retail Media Specialist – implement and lead weekly one‐to‐ones, manage workload and act as a key escalation point if needed.

What You’ll Need To Have:

• Demonstrable expertise across a range of media channels, particularly across addressable media with experience/understanding of ad‐tech / ad operations / digital marketing / programmatic.
• Scaled project delivery experience – if this has been working on retail and/or consumer businesses this would be beneficial.
• Experience of managing multiple stakeholders – working in close collaboration with creative and content teams.
• Effective communicator and able to build relationships with key stakeholders.
• Understands how to incorporate customer insight and customer journeys with analytics to drive results.
• Strong commercial acumen: ability to drive measurable performance for the business and understand how to maximise use of a channel from a commercial and marketing perspective.

Why Boots:

At Boots, we foster a working environment where consideration and inclusivity help everyone to be themselves and reach their full potential. We are proud to be an equal opportunity employer, passionate about embracing the diversity of our colleagues and providing a positive and inclusive working environment for all.

Our Benefits:

• Boots Retirement Savings Plan.
• Discretionary annual bonus.
• Generous employee discounts.
• Enhanced maternity/paternity/adoption leave pay and gift card for anyone expecting or adopting a child.
• Flexible benefits scheme including holiday buying, discounted gym membership, life assurance, activity passes and more.
• Access to free, 24/7 counselling and support through TELUS Health, our Employee Assistance Programme.

What’s Next:

If your application is successful, our in‐house recruitment team will be in touch to arrange an interview and to answer any initial questions you have. If you have not been successful on this occasion, you’ll be notified by email.

Where a role is advertised as full‐time, we are open to discussing part‐time and job share options during the application process. If you require additional support as part of the application and interview process, we are happy to provide reasonable adjustments to help you to be at your best.