At a Glance
- Tasks: Support communication plans and create engaging content for Boots healthcare.
- Company: Join Boots, a leading name in healthcare with a focus on innovation.
- Benefits: Enjoy generous discounts, retirement savings, and 24/7 support.
- Other info: Dynamic role with opportunities for growth and learning every day.
- Why this job: Make an impact in healthcare communications and build your storytelling skills.
- Qualifications: Experience in PR or communications, strong writing skills, and a passion for media.
The predicted salary is between 30000 - 40000 £ per year.
Support the development and execution of communication plans and campaigns that align with strategic priorities and customer promises for healthcare.
Job Responsibilities
- Create, draft and sell in news stories to media and influencers that result in positive editorial and social coverage for Boots healthcare.
- Build and maintain strong relationships with key healthcare contacts, including consumer and national journalists, influencers and key stakeholders to secure high-quality media coverage.
- Create engaging and newsworthy content and assets to support with storytelling, from press releases, media alerts, infographics, B-roll, video edits and editorial content.
- Monitor media coverage and compile regular communication reports, providing insights and recommendations for future activity.
- Assist in the organisation and delivery of media events, product launches and press briefings.
- Respond to media enquiries in a timely and professional manner, supporting with the send out of product samples to media and influencers as needed.
- Collaborate with internal teams including marketing, social media and internal communications to ensure consistent messaging and coordinated communications plans.
- Keep up to date with industry trends, competitor activities and relevant news to inform our communications approach and news angles.
Qualifications
- Previous experience in PR or communications, preferably within the consumer health sector.
- Excellent written and verbal communication skills, strong attention to detail and an ability to adapt messaging for different audiences.
- Confident in engaging with media, influencers and internal stakeholders at all levels.
- Able to manage multiple projects and prioritise workload to meet deadlines.
- Innovative thinker with a passion for storytelling and brand building.
- Calm under pressure and able to respond quickly in a fast-paced environment.
- Degree or equivalent experience in PR, Communications, Journalism, Marketing, or a related discipline.
At Boots, we are committed to your growth and development. You will have the opportunity to learn something new every day.
Benefits
- Boots Retirement Savings Plan (up to 12% company contribution)
- Generous employee discounts for you and a family member
- Enhanced maternity/paternity/adoption leave pay
- Access to free, 24/7 counselling and support through TELUS Health, our Employee Assistance Programme.
Assistant Communications Manager - Healthcare employer: Boots UK
At Boots, we pride ourselves on being an exceptional employer, particularly for the role of Assistant Communications Manager in the healthcare sector. Our vibrant work culture fosters creativity and collaboration, providing ample opportunities for professional growth and development. With generous benefits such as a robust retirement savings plan, employee discounts, and comprehensive support services, we ensure that our team members feel valued and empowered to thrive in their careers.
StudySmarter Expert Advice🤫
We think this is how you could land Assistant Communications Manager - Healthcare
✨Get Involved in PR Events
Dive into local PR meetups and workshops. Events like these are perfect for getting your face out there, chatting with industry pros, and spotting potential job openings at companies like Boots UK. Plus, it’s a fantastic way to learn about trends and make lasting connections.
✨Showcase Your PR Skills
Start building your personal brand as a PR ace. Use platforms like Twitter and LinkedIn to share your thoughts on current events or PR campaigns you admire. Tagging companies you want to work for, like Boots UK, can catch their eye—especially if your insights resonate!
✨Leverage Your Network
Reach out to friends, family, or connections in the PR field. Even a casual chat can lead to opportunities. If you've got mutual contacts, ask for introductions when applying. Personal recommendations can give your application a nice little boost!
✨Tailor Your Approach
When applying for a full-time PR role, make sure to research Boots UK inside and out. Understanding their campaigns, values, and style allows us to directly align our application and impress during interviews. Don't hesitate to apply through our website—going direct can make a real difference!
We think you need these skills to ace Assistant Communications Manager - Healthcare
Some tips for your application 🫡
Get Your Story Straight:In public relations, storytelling is everything! Make sure your CV highlights your experience in crafting compelling narratives and managing media relations. Share specific examples of campaigns you've worked on, and don’t forget to include any press coverage you've generated—it's impressive proof of your skills!
Show Off Your Communication Skills:Since PR is all about communication, we want to see your best writing samples. Include pieces like press releases, blog posts, or social media content that you've created. This gives us a taste of your voice and your ability to convey messages clearly and effectively, which is crucial for a role in this field.
Tailor Your Cover Letter:Your cover letter should be more than just a recap of your CV; it’s your chance to shine! Emphasise why PR excites you and how your background fits with the mission of Boots UK. Show us that you’ve done your homework and speak to why you’re passionate about the work we do.
Connect the Dots:When you’re writing your application, think about how your past experiences link to the responsibilities of the role. Mention any internships, volunteer work, or projects that involved public speaking, event planning, or strategic communication. This will help us see how you can seamlessly bring your skills into a full-time position at Boots UK.
How to prepare for a job interview at Boots UK
✨Master the Art of Storytelling
In public relations, storytelling is key. We should prepare compelling narratives about past campaigns or projects we’ve worked on. Think about how we can illustrate our impact and creativity in those stories—be ready to discuss specific examples that showcase our skills in managing media relationships and crafting messages.
✨Know Your PR Tools Inside Out
Familiarity with PR tools like Cision or Meltwater is crucial. We need to be able to discuss how we’ve used these tools in past roles or projects. If we've worked on media lists, press releases, or analytics reports, let’s have those experiences ready to share along with metrics we’ve achieved to back up our claims.
✨Stay Current with Industry Trends
We’ve got to stay sharp on the latest trends and events impacting the public relations field. Having a few insights ready about recent campaigns or shifts in media landscapes can show that we’re engaged and knowledgeable. This will also help us make connections between our experiences and the current state of the industry.
✨Showcase Our Versatility
As full-time PR professionals, we need to demonstrate our adaptability. Be ready to talk about how we've handled challenging situations, managed crises, or adapted strategies on the fly. Employers will appreciate our ability to pivot and find solutions under pressure, so let’s have those scenarios at our fingertips to discuss.
