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For Companies At a Glance
- Tasks: Engage with customers, providing expert beauty advice and driving sales in a vibrant retail environment.
- Company: Join Boots, a leading beauty retailer committed to inclusivity and customer satisfaction.
- Benefits: Enjoy a £1000 annual product allowance, generous discounts, and flexible benefits tailored for you.
- Why this job: Be part of a fun team, enhance your beauty knowledge, and make customers feel amazing every day.
- Qualifications: Passion for beauty, strong communication skills, and a proactive approach to learning are essential.
- Other info: Opportunities for career growth and involvement in exciting social media campaigns await you!
The predicted salary is between 24000 - 36000 £ per year.
Job Description
We’re shaking up the beauty scene at Boots, and our Beauty Specialists are leading the charge. This isn’t your average retail role – it’s a unique position at the heart of our beauty halls, where you’ll connect with customers and guide them to the best skincare, makeup and hair products for their needs. From cult favourites to the latest viral must haves, you’ll share honest, expert advice and help customers find what really works for them – all whilst driving sales through genuine, feel-good service. Whether it’s a glow up or a game changing product, they’re after, you’ll be part of making every customer feel their absolute best.
About the role
- Reporting to the Assistant Manager, you’ll work across all premium/luxury beauty brands, offering expert, unbiased advice to customers giving them the best experience in store.
- This is a sales-based role. You\’ll have targets to meet and we\’re about working as a team (not competing against each other for sales!) so you won’t be on performance-based commission. Instead, we provide up to £1000* annual product allowance for you personally test, love and recommend our products.
- This is a fun place to be, so you\’ll really get to use your sales and communication skills as you approach and interact with lots of customers with a variety of needs throughout the day.
- We’re proud of our stores, so you will always keep the premium beauty hall and make up counters looking their best. You will take pride in ensuring all counters and testers are well stocked, cleaned and tidied throughout the day.
- You\’ll have access to expert hands-on training with premium brands in store, plus a comprehensive learning programme through our online learning platform to keep building your beauty expertise.
- You\’ll attend our famous virtual and in-person conferences where we bring our Beauty Specialists together for an immersive education experience.
- As a Boots Beauty Specialist there may be opportunities to get involved with creating social media content, supporting with events or even the chance to be involved in some of our exciting campaigns.
What you\’ll need to have
- Enthusiasm & passion for make-up, skincare and haircare
- A warm, approachable manner and the confidence to start conversations with customers.
- A passion for achieving and exceeding sales targets or goals
- Ability to work at pace.
- Good communication skills, with the ability to understand customer needs.
- A proactive approach to learning about new products, techniques, and services
It would be great if you also have
- Experience working towards sales or targets in beauty retail
- A creative flair or interest in social content
Career development
Are you thinking about your future career goals? There are plenty of opportunities to continue your career with us; whether you progress within beauty to become a Senior Beauty Specialist or Beauty Assistant Manager, move into store leadership as a Store Manager, or even join our Support Office.
Our benefits
- Quarterlyproduct allowance totalling up to £1000 per year* (*subject to number of hours worked per week.)
- Generous employee discounts
- Ongoing training from our amazing brands and beauty experts
- Boots Retirement Savings Plan
- Discretionary annual bonus
- Enhanced maternity/paternity/adoption leave pay and gift card for anyone expecting or adopting a child.
- Flexible benefits scheme
- Access to free, 24/7 counselling and support through TELUS Health, our Employee Assistance Programme
We have a great range of benefits in addition to the above that offer flexibility to suit you – find out more at boots.jobs/rewards . Exclusions may apply, eligible roles only. Please note, any salary estimates given on third-party sites are not provided or endorsed by Boots and may not be accurate.
Why Boots?
At Boots, we foster a working environment where consideration and inclusivity help everyone to be themselves and reach their full potential. We are proud to be an equal opportunity employer, passionate about embracing the diversity of our colleagues and providing a positive and inclusive working environment for all. As the heart of everything we do at Boots, with you, we change for the better.
What\’s next?
If this sounds like the perfect role for you, we look forward to receiving your application. If your application is successful, you\’ll be invited to complete an online assessment before attending an in-store assessment.
Where a role is advertised as full-time, we are open to discussing part-time and job share options during the application process.
If you require additional support as part of the application and interview process, we are happy to provide reasonable adjustments to help you to be at your best.
Information about the role
We are now recruiting Boots Beauty Specialists for our St Albans, St Peters Street store.
We are looking for candidates to join us from July onwards and who can be flexible to meet our customers needs.
Your basic hours will be 30 hours per week, and your days of work will be across Saturday to Friday.
The exact shift patterns will be discussed at interview stage.
Business Area
Retail
Function
Store Colleagues
Keywords
Beauty, Skincare, Cosmetics, Beauty Advisor, Sales, Retail, Counter Sales, Beauty Consultant, Makeup Artist, Make-up Artist, MUA, Makeup, Beauty Specialist, Blogger, Vlogger, Influencer
Hours per week
30
Latitude,longitude 1
51.752749310,-0.339100747
Shift Pattern to display to candidates (displayed externally). Please select one:
Weekdays and Weekends
Airport
No
Hours per week
25 to 34 hours per week
Company
UK Stores
Division
16 – United Kingdom
Should this vacancy be excluded from being posted onto the Boots.jobs career site?
No
Region
6 – East
Area
161 – West Hertfordshire
Store
795 – ST ALBANS
Req Posted Date
27-Jun-2025
County
Hertfordshire
Country
UK
Address 1
9 St Peters Street
Address 2
St Albans
Address 3
Hertfordshire
#J-18808-Ljbffr
Boots Beauty Specialist employer: Boots Opticians
Contact Detail:
Boots Opticians Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Boots Beauty Specialist
✨Tip Number 1
Familiarise yourself with the latest beauty trends and products. Being knowledgeable about cult favourites and viral must-haves will help you connect with customers and provide them with the expert advice they seek.
✨Tip Number 2
Practice your communication skills by engaging with friends or family about their beauty routines. This will boost your confidence in starting conversations with customers and understanding their needs.
✨Tip Number 3
Showcase your passion for beauty on social media. Create content that highlights your favourite products or techniques, as this could catch the attention of the hiring team and demonstrate your enthusiasm for the role.
✨Tip Number 4
Be prepared to discuss your sales experience during the interview. Think of specific examples where you've met or exceeded targets, as this will show your potential to thrive in a sales-based role at Boots.
We think you need these skills to ace Boots Beauty Specialist
Some tips for your application 🫡
Show Your Passion: In your application, make sure to express your enthusiasm for beauty products and customer service. Highlight any personal experiences or interests in skincare, makeup, and haircare that demonstrate your genuine passion for the industry.
Tailor Your CV: Customise your CV to reflect the skills and experiences that align with the Boots Beauty Specialist role. Emphasise your sales experience, communication skills, and any relevant training or certifications in beauty retail.
Craft a Compelling Cover Letter: Write a cover letter that not only outlines your qualifications but also showcases your personality. Use it as an opportunity to connect with the brand's values and explain why you would be a great fit for their team.
Prepare for Assessments: If your application is successful, you'll need to complete an online assessment followed by an in-store assessment. Prepare by familiarising yourself with common beauty products and trends, and think about how you would engage with customers in a retail setting.
How to prepare for a job interview at Boots Opticians
✨Show Your Passion for Beauty
Make sure to express your enthusiasm for skincare, makeup, and haircare during the interview. Share personal experiences or favourite products that highlight your genuine interest in the beauty industry.
✨Demonstrate Your Communication Skills
Since this role involves connecting with customers, practice how you would start conversations and engage with them. Be warm and approachable, showing that you can understand and meet their needs effectively.
✨Prepare for Sales Scenarios
Be ready to discuss how you would approach sales targets and provide excellent customer service. Think of examples from past experiences where you successfully met sales goals or helped customers find the right products.
✨Research Boots and Its Products
Familiarise yourself with Boots' range of beauty products and any recent campaigns. This knowledge will not only impress your interviewers but also show your proactive approach to learning about the brand.
