At a Glance
- Tasks: Lead innovative digital marketing campaigns and shape branding strategies for top authors.
- Company: Join a dynamic publishing company known for its creativity and impact.
- Benefits: Competitive salary, flexible working hours, and opportunities for professional growth.
- Other info: Collaborative environment with a focus on creativity and innovation.
- Why this job: Make a real difference in the publishing world with your marketing expertise.
- Qualifications: Proven experience in digital marketing and campaign management.
The predicted salary is between 60000 - 80000 £ per year.
As our Digital Marketing and Campaigns Director, you will be instrumental in shaping Bookouture’s marketing, communications and branding. Collaborating closely with the Digital Communications Director, you will contribute to our industry-leading marketing strategy, driving innovative and results-driven campaigns across all our publishing programmes: Bookouture, Second Sky, and Translate.
A core responsibility will be leading and overseeing our digital advertising, creating and implementing strategy and managing campaigns across platforms like Facebook, Instagram, Amazon, Google, TikTok and Bookbub. You’ll also build and execute creative branding campaigns for high-potential authors and titles, and continuously analyse performance to identify growth opportunities and evolve our strategy. This includes overseeing testing programmes and collaborating with external freelancers and agencies.
You’ll play a pivotal role in our organic social media strategy, managing the Communications team to develop engaging social campaigns and aligning with paid advertising for fully integrated campaigns. You will also oversee reporting to assess.
Digital Marketing and Campaigns Director in London employer: Bookouture
Contact Detail:
Bookouture Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital Marketing and Campaigns Director in London
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. We all know that sometimes it’s not just what you know, but who you know that can help you land that dream job.
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website showcasing your past campaigns and successes. We want to see your creativity and results-driven mindset in action, so make sure it’s easy for potential employers to find.
✨Tip Number 3
Prepare for interviews by researching the company and its marketing strategies. We suggest coming up with ideas on how you could enhance their campaigns. This shows initiative and that you’re genuinely interested in the role.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, we love seeing candidates who take the extra step to engage with us directly.
We think you need these skills to ace Digital Marketing and Campaigns Director in London
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Digital Marketing and Campaigns Director role. Highlight your experience with digital advertising and campaign management, and don’t forget to showcase any successful projects you've led that align with our goals at Bookouture.
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you’re passionate about digital marketing and how your skills can help shape our marketing strategy. Be specific about your achievements and how they relate to the responsibilities outlined in the job description.
Showcase Your Creativity: As a Digital Marketing and Campaigns Director, creativity is key! Include examples of innovative campaigns you've developed or contributed to. We want to see how you think outside the box and drive results through creative branding strategies.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows us you’re keen on joining our team at StudySmarter!
How to prepare for a job interview at Bookouture
✨Know Your Digital Marketing Inside Out
Make sure you’re well-versed in the latest trends and tools in digital marketing. Brush up on your knowledge of platforms like Facebook, Instagram, and TikTok, as well as analytics tools. Being able to discuss recent campaigns you've led or admired will show your passion and expertise.
✨Showcase Your Creative Campaigns
Prepare to share specific examples of successful campaigns you've managed. Highlight your role in the strategy, execution, and results. This will demonstrate your ability to drive innovative and results-driven campaigns, which is crucial for the role.
✨Understand Bookouture’s Brand and Audience
Do your homework on Bookouture and its publishing programmes. Familiarise yourself with their authors and titles, and think about how you would approach their marketing. This shows that you’re not just interested in the job, but also in the company’s mission and values.
✨Be Ready to Discuss Collaboration
Since the role involves working closely with various teams and external agencies, be prepared to talk about your experience in collaboration. Share examples of how you’ve successfully worked with others to achieve a common goal, especially in a fast-paced environment.