At a Glance
- Tasks: Create engaging web content and optimise for SEO to enhance customer experience.
- Company: Join Booker, the UK's largest food and drink wholesaler with a vibrant culture.
- Benefits: Flexible working options, inclusive environment, and opportunities for career growth.
- Other info: Diverse workplace committed to inclusion and accessibility.
- Why this job: Make an impact by bringing campaigns and product stories to life online.
- Qualifications: Strong writing skills, SEO knowledge, and ability to manage multiple deadlines.
The predicted salary is between 30000 - 40000 £ per year.
We have an exciting opportunity to join Booker, the UK's largest food and drink wholesaler, as a Web Content Executive. In this role you’ll help deliver clear, accurate and engaging content across the Booker website. Working closely with Digital Merchandising Managers, Marketing and suppliers, you’ll bring campaigns and product stories to life online. You’ll play an important part in ensuring our content is consistent, SEO-optimised and supports Booker’s digital growth.
- Uploading and managing website content using the CMS
- Writing clear, engaging and SEO-friendly copy for category pages, campaigns and supplier activity
- Ensuring all content is accurate, on-brand and regularly checked for quality
- Supporting supplier-funded campaigns with banners, landing pages and promotional messaging
- Helping build content for product ranges, promotions and seasonal events
- Implementing SEO best practice, including titles, meta descriptions and keyword optimisation
- Supporting the execution of category strategies and improving on-site navigation and taxonomy
- Spotting opportunities to improve the customer journey through stronger content and signposting
- Assisting with merchandising updates that support commercial and category priorities
Strong attention to detail when publishing content. Excellent written communication skills and the ability to write engaging website copy. Ability to manage multiple deadlines in a fast-paced environment. Understanding of SEO principles and how content supports organic search. Good awareness of eCommerce and digital customer journeys. Ability to work effectively with digital, marketing, trading and supplier teams. Experience creating content for websites, blogs or social media. Interest in digital marketing, eCommerce and content creation. Experience in B2B, wholesale or FMCG is desirable.
Booker is the UK's leading food & drink wholesaler. We are privileged to serve independent retailers, caterers and small businesses, from locations across the country. We operate over 190 cash and carry branches, eight distribution centres, five Best Food Logistics sites, as well as six support centre locations across the UK.
Diversity, equity and inclusion (DE&I) at Booker means that whoever you are and whatever your background, we always want you to feel represented and that you can be yourself at work. In short, we’re a place where Everyone’s Welcome.
We know life looks a little different for each of us. That’s why at Booker and Best, we always welcome conversations about flexible working. Some people are at the start of their careers, some want the freedom to do the things they love. Others are going through life-changing moments like becoming a carer, nearing retirement, adapting to parenthood, or something else. So, talk to us throughout your application about how we may be able to support you.
We’re proud that Booker is a Disability Confident Committed employer and we’re committed to providing a fully inclusive and accessible recruitment process. For further information on the accessibility support you can expect, please contact recruitment@bookergroup.com.
Please note we can only accept candidates over the age of 18 if the role requires working before 6:15 am or after 9:45 pm or involves working in areas such as the warehouse, beers, wines & spirits, and driving roles. On the occasions where we have high volumes of applicants, some roles may close earlier than the advertised end date in order for us to manage all of the applicants appropriately. We will only be able to offer individual feedback to those candidates who attend an interview.
Booker Group is part of Tesco plc, however, is operated separately from the core Tesco business and as such the benefits offered will be different from those offered at Tesco. For more information about us please visit www.bookergroupjobs.co.uk.
Web Content Lead - SEO, Campaigns & E‑commerce in Wellingborough employer: Booker
At Booker, the UK's largest food and drink wholesaler, we pride ourselves on fostering a dynamic work environment that champions diversity, equity, and inclusion. Our commitment to flexible working arrangements ensures that every employee can balance their personal and professional lives while contributing to our digital growth. With ample opportunities for career development and a supportive culture, we empower our team members to thrive in their roles and make a meaningful impact in the industry.
StudySmarter Expert Advice🤫
We think this is how you could land Web Content Lead - SEO, Campaigns & E‑commerce in Wellingborough
✨Get to Know Your E-commerce Community
Dive into specific e-commerce forums and groups on platforms like Reddit or Facebook. Engaging with these communities can open up opportunities and give you insights into what companies like Booker are looking for when hiring for a Web Content Lead - SEO, Campaigns & E‑commerce.
✨Showcase Your Skills with an Online Portfolio
In e-commerce, a strong online presence can set you apart. Create a portfolio that highlights any projects, case studies, or even personal ventures related to e-commerce. When you apply to Booker for the Web Content Lead - SEO, Campaigns & E‑commerce, a tangible demonstration of your skills could make a huge difference.
✨Attend E-commerce Events and Conferences
Keep an eye on e-commerce conferences and workshops in your area. Not only will you gain valuable knowledge, but networking with industry professionals could lead to job leads. Plus, if you're keen to work at Booker as a Web Content Lead - SEO, Campaigns & E‑commerce, rub shoulders with their representatives when possible!
✨Utilise Company Resources
Don’t forget to check out Booker’s career page for any unique application processes or opportunities that might not be listed on job boards. Applying directly through their website might give your application a bit more visibility, especially for a Web Content Lead - SEO, Campaigns & E‑commerce.
We think you need these skills to ace Web Content Lead - SEO, Campaigns & E‑commerce in Wellingborough
Some tips for your application 🫡
Show Off Your E-Commerce Savviness:When you're applying for an e-commerce role at Booker, make sure your CV reflects your familiarity with online retail platforms, digital marketing, and user experience. Highlight any relevant tools and technologies you've used, like Shopify or Google Analytics, to demonstrate that you’re well-versed in the industry.
Craft a Compelling Cover Letter:Your cover letter should not just reiterate your CV; it’s your chance to showcase your passion for e-commerce and how it aligns with Booker's goals. Mention specific projects or achievements that relate to the role, and don’t forget to express your enthusiasm for working in a dynamic, fast-paced environment where you can make a tangible impact.
Metrics Matter:In the world of e-commerce, numbers speak volumes. When detailing your past experiences, quantify your achievements wherever possible—like the percentage of sales growth you contributed to or successful conversion rates from marketing campaigns. This will make your application stand out and show that you're results-driven.
Tailor Your Application:Don’t forget to customise your CV and cover letter for the specific position at Booker. Use keywords from the job description, and address the unique challenges the company may face in the e-commerce space. A personalised application helps us see that you're not just applying everywhere but are genuinely interested in being part of our team.
How to prepare for a job interview at Booker
✨Show Off Your E-commerce Know-How
In a sector like e-commerce, having a strong grasp of current trends and technologies is crucial. Let’s make sure you’ve brushed up on key platforms that Booker uses—think about popular e-commerce software, digital marketing strategies, and how these affect consumer behaviour. Being able to discuss these intelligently can really set you apart.
✨Portfolio Power: Showcase Your Results
For a full-time e-commerce role, it’s key for us to present a portfolio that highlights your results rather than just your tasks. If you’ve worked on campaigns or projects, bring examples that showcase your contribution and the impact they made—use metrics if you can! This helps to illustrate your value in a real-world context.
✨Technical Questions: Prep for the Specifics
Get ready to tackle some technical questions related to e-commerce analytics, SEO tools, or website optimisation. Think about any past experiences where you utilised data to inform decisions or improve sales. Being prepared with specific examples will showcase not just your knowledge, but also your practical application of it, which we all know is crucial!
✨Engage in a Conversational Style
Full-time interviews can feel quite formal, but try to keep it conversational, especially if you click with your interviewers at Booker. Share your thoughts and ideas about the future of e-commerce, and don’t shy away from engaging with their questions openly. The more genuine and relatable you are, the better connection you’ll create!