Digital Merchandising Manager
Digital Merchandising Manager

Digital Merchandising Manager

Full-Time 36000 - 60000 £ / year (est.) No home office possible
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Booker

At a Glance

  • Tasks: Drive online sales by optimising product presentation and enhancing customer journeys.
  • Company: Join Booker, the UK's leading food & drink wholesaler with a focus on diversity.
  • Benefits: Flexible working options, inclusive culture, and opportunities for career growth.
  • Why this job: Make a real impact in eCommerce while collaborating with diverse teams.
  • Qualifications: Experience in digital marketing or eCommerce with strong analytical skills.
  • Other info: Dynamic role with a focus on innovation and personalisation in digital merchandising.

The predicted salary is between 36000 - 60000 £ per year.

What\’s in it for you

At Booker, along with being a great place to work and giving you an opportunity to get on in your career, we also offer the following fantastic package of benefits:

  • A Booker colleague card with 10% off purchases at Booker and double discount events up to three times a year.
  • After 3 months service, a Tesco colleague discount card with 10% increasing to 15% off most purchases at Tesco for a 4 day period after every four-weekly pay day, ie. thirteen times a year. In addition to 10% off at Tesco Cafe and 20% off all F&F purchases.
  • 10% off pay monthly & SIM only deals with Tesco Mobile for yourself, along with further great deals through-out the year.
  • Up to 30% off car, pet and home insurance at Tesco bank. Terms and conditions apply.
  • Free eye test when you spend £50 or more. You can also save 30% when you spend £50 or more on glasses, prescription sunglasses and contact lenses.
  • 50% off health checks at Tesco Pharmacy.
  • Exclusive access to discounted RAC breakdown cover rates
  • An exclusive deals and discounts website saving you money on everyday purchases including a cycle to work scheme.
  • After 3 months service, you can join our annual Save As You Earn share scheme which allows you to buy Tesco shares in the future at a discount.
  • Retirement savings plan (pension) – save up to 5% and Booker will match your contribution.
  • Life Assurance – You are covered for death in service life cover of up to three times annual pay
  • Health and Wellbeing support and resources including our 24/7, confidential Employee Assistance Programme and Virtual GP for you and your family.
  • A great holiday package

About the role

We\’re delighted to have already welcomed three of our four newly created Digital Merchandising Managers into the growing Digital Operations team. We\’re now looking for the final person to complete the group. Each role is aligned to a dedicated category and works closely with category teams to boost online performance and enhance the customer journey.

As the Digital Merchandising Manager, you will be responsible for driving online sales performance by optimising the presentation, categorisation, and discover ability of products across digital platforms. You\’ll take ownership of how products are showcased online, using data and insight to maximise conversion and deliver a seamless experience for our customers.

This is a fast-paced, high-impact role that requires strong commercial judgement, strategic thinking, and the ability to influence at all levels across the business.

You will be responsible for

  • Develop and implement digital merchandising strategies tailored to your category, with a focus on driving conversion and customer engagement.
  • Manage and maintain product listings, ensuring accuracy, completeness, and SEO optimisation of images, descriptions, and attributes.
  • Optimise onsite search, filtering, and navigation to support different customer missions and improve product discover‑ability.
  • Use analytics tools (GA4, Adobe Analytics) to self‑serve performance insights, identify trends, and make data‑led decisions.
  • Collaborate with category, trading, marketing, and supplier teams to align merchandising with promotional activity, seasonal events, and strategic priorities.
  • Work with UX/UI teams and developers to enhance the digital shopping experience and support continuous improvement.
  • Drive personalisation and product recommendation strategies using available tools and data.
  • Conduct A/B testing to evaluate merchandising approaches and refine based on customer behaviour.
  • Stay up to date with competitor activity, industry trends, and emerging technologies in digital merchandising and eCommerce.

You will need

  • A background in Digital Marketing, Digital Trading or eCommerce, with a strong grasp of merchandising principles.
  • Confidence using analytics tools to self‑serve and interpret data to inform decisions.
  • A customer‑first mindset with an understanding of online shopping behaviours and digital journeys.
  • Ability to work closely with category teams and influence across departments.
  • A proactive, collaborative approach with a clear sense of ownership and accountability.
  • Experience in B2B, FMCG, or wholesale environments is a bonus, but not essential.

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Digital Merchandising Manager employer: Booker

At Booker, we pride ourselves on being an exceptional employer, offering a dynamic work environment that fosters collaboration and innovation. Our commitment to diversity, equity, and inclusion ensures that every employee feels valued and empowered, while our flexible working options support personal growth and work-life balance. With opportunities for professional development and a focus on driving online performance in the fast-paced world of digital merchandising, joining our team means being part of a forward-thinking company dedicated to your success.
Booker

Contact Detail:

Booker Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Digital Merchandising Manager

✨Tip Number 1

Get to know the company inside out! Research Booker and its digital merchandising strategies. Understanding their values and recent projects will help you tailor your approach during interviews.

✨Tip Number 2

Network like a pro! Connect with current employees on LinkedIn or attend industry events. Building relationships can give us insights into the company culture and potentially lead to referrals.

✨Tip Number 3

Show off your analytical skills! Be ready to discuss how you've used data to drive decisions in past roles. Prepare examples of how you’ve optimised product listings or improved customer journeys.

✨Tip Number 4

Apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows you’re genuinely interested in joining our team at Booker.

We think you need these skills to ace Digital Merchandising Manager

Digital Merchandising Strategies
SEO Optimisation
Analytics Tools (GA4, Adobe Analytics)
Data Interpretation
Customer Engagement
A/B Testing
Collaboration Skills
Commercial Judgement
Strategic Thinking
Influencing Skills
Understanding of Online Shopping Behaviours
Proactive Approach
Ownership and Accountability
Knowledge of eCommerce Trends

Some tips for your application 🫡

Tailor Your Application: Make sure to customise your CV and cover letter for the Digital Merchandising Manager role. Highlight your experience in digital marketing and eCommerce, and show us how your skills align with our needs.

Show Off Your Data Skills: Since this role involves using analytics tools like GA4 and Adobe Analytics, don’t forget to mention any relevant experience you have. We want to see how you’ve used data to drive decisions and improve online performance.

Demonstrate Your Customer Focus: We’re all about the customer journey, so share examples of how you’ve enhanced customer experiences in previous roles. Show us that you understand online shopping behaviours and can put the customer first.

Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it’s super easy!

How to prepare for a job interview at Booker

✨Know Your Digital Merchandising Inside Out

Before the interview, dive deep into digital merchandising principles. Familiarise yourself with how product presentation and categorisation can impact online sales. Be ready to discuss specific strategies you've used in the past to optimise product listings and improve customer journeys.

✨Show Off Your Data Skills

Since this role involves using analytics tools like GA4 and Adobe Analytics, brush up on your data interpretation skills. Prepare examples of how you've used data to drive decisions in previous roles. Being able to demonstrate your analytical mindset will set you apart.

✨Collaborate Like a Pro

This position requires working closely with various teams. Think of instances where you've successfully collaborated across departments. Highlight your ability to influence others and align merchandising strategies with promotional activities, as this will show you're a team player who can drive results.

✨Stay Ahead of the Game

Research current trends in digital merchandising and eCommerce. Be prepared to discuss competitors and emerging technologies during your interview. Showing that you're proactive about staying informed will demonstrate your passion for the industry and your commitment to continuous improvement.

Digital Merchandising Manager
Booker
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