Catering Sales Manager

Catering Sales Manager

Blackwater Full-Time 36000 - 60000 £ / year (est.) No home office possible
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At a Glance

  • Tasks: Drive sales and build relationships in the catering industry while collaborating with teams.
  • Company: Join Booker, the UK's largest food and drink wholesaler, known for quality and inclusivity.
  • Benefits: Enjoy flexible hours, discounts, health support, and a performance bonus scheme.
  • Why this job: Be part of a diverse team that values your voice and supports your career growth.
  • Qualifications: Sales experience in catering or related fields; strong communication and relationship-building skills.
  • Other info: Opportunities for mentorship and professional development await you!

The predicted salary is between 36000 - 60000 £ per year.

About the role

Job Type: Full time, part time and flexible working will be considered - our hours aren't 9am-5pm, so yours don't need to be either! Let's explore at interview how we can accommodate a great work/life balance for you!

At Booker, we pride ourselves on delivering a diverse range of high-quality food and drink products to caterers, restaurants, pubs, and other food service businesses. We believe that a diverse and inclusive environment establishes a sense of belonging among our employees, making them feel welcome, and more connected and productive. Our dedication to excellence and customer satisfaction distinguishes us in the industry, and we aim to build on this success!

To support our continued growth in catering sales, we are seeking a talented Catering Sales Manager to elevate our sales and foster long-lasting relationships with our customers. In return, we offer the potential to earn additional fixed payments for achieving stretch growth in your designated areas.

Curious about what sets us apart? Here are some key features and benefits of our business:

  • UK's Largest Food and Drink Wholesaler - we are the biggest and fastest-growing supplier to the independent catering market.
  • Leading Catering Butcher - with over 20% of the UK's master butchers working for us, we offer expert advice to enhance dishes and increase our customers' menu options and profits.
  • Award-Winning Own Label Brands - our brands are recognised for their quality and value.
  • Experienced Team - we have a network of over 100 Catering Sales Managers who excel in building great customer relationships.
  • Excellent Delivery Service - we offer delivery, click & collect and in-person shopping experiences in our nationwide branch network with a multi-temp offering, ensuring we cater to all our catering customer needs.

A Place To Get On - Our commitment extends beyond sales; we're dedicated to supporting your career development every step of the way. Here, you'll find opportunities for bitesize upskilling, mentorship, and professional growth, ensuring that you can reach your full potential and achieve your career goals.

Every Voice Matters - At the heart of our cultural transformation is a commitment to our colleagues, where we encourage you to share your insights and ideas on how we can shape our business together, fostering an environment where everyone's contributions are valued.

Main Responsibilities:

  • Identifying and developing new and existing business opportunities within your targeted area.
  • Build and maintain strong relationships with existing and prospective customers.
  • Collaborate with internal teams to ensure we meet customer needs and drive sustainable profits.
  • Staying up to date on market trends and share this knowledge with customers and the business.
  • Represent the company at industry events and trade shows.
  • Following our Business Code of Conduct and always acting with integrity and due diligence championing diversity and inclusion.

You will need:

  • Proven track record in sales, account management, or business development, ideally within the food/catering sector (other sectors considered).
  • Solid understanding of the catering/food service market or willingness to learn.
  • Excellent verbal and written communication skills, with active listening to understand customer needs and provide appropriate solutions.
  • Ability to quickly build rapport and adapt your style to meet customer needs.
  • Willingness to learn and quickly understand our products, club cards, and rewards.
  • Ability to handle objections and maintain a positive attitude in challenging situations.
  • Self-motivated, goal-oriented, and able to work autonomously as well as part of a team.
  • Good commercial awareness to support profitable decisions.

What's in it for you:

  • 10% off all Booker purchases, with double discount events up to three times a year.
  • Access to a Tesco Colleague Clubcard after three months, offering additional discounts and perks across the Tesco Group.
  • Up to 30% off insurance products such as Pet, Home & Car.
  • Save As You Earn Scheme.
  • Health and Wellbeing support for you and your family via our Virtual GP and Employee Assistance Programme, accessible 24/7, plus many more benefits!
  • A company-wide performance related bonus scheme up to 6%.
  • A car allowance is available, where applicable.
  • Training & development and opportunities to progress.
  • Catering sales incentive scheme for additional earning opportunity.

Catering Sales Manager employer: Booker Wholesale

At Booker, we are proud to be the UK's largest food and drink wholesaler, offering a dynamic work environment that prioritises flexibility and work-life balance. Our commitment to employee growth is evident through our extensive training programmes and mentorship opportunities, ensuring you can thrive in your role as a Catering Sales Manager. With a culture that values every voice and fosters inclusivity, you'll find a supportive team dedicated to your success, alongside attractive benefits such as discounts, health support, and performance-related bonuses.
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Contact Detail:

Booker Wholesale Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Catering Sales Manager

✨Tip Number 1

Familiarise yourself with the food and catering industry trends. Understanding current market dynamics will not only help you in interviews but also demonstrate your commitment to the role.

✨Tip Number 2

Network with professionals in the catering and food service sectors. Attend industry events or trade shows where you can meet potential colleagues and learn more about the company culture at Booker.

✨Tip Number 3

Prepare to discuss your previous sales experiences and how they relate to building customer relationships. Be ready to share specific examples of how you've successfully managed accounts or developed new business opportunities.

✨Tip Number 4

Showcase your adaptability and willingness to learn. Highlight instances where you've quickly picked up new skills or adapted to changing circumstances, as this aligns with the company's emphasis on growth and development.

We think you need these skills to ace Catering Sales Manager

Sales Expertise
Account Management
Business Development
Customer Relationship Management
Market Trend Analysis
Excellent Verbal and Written Communication
Active Listening
Rapport Building
Adaptability
Product Knowledge
Objection Handling
Self-Motivation
Goal Orientation
Team Collaboration
Commercial Awareness

Some tips for your application 🫡

Tailor Your CV: Make sure your CV highlights relevant experience in sales, account management, or business development, particularly within the food or catering sector. Use specific examples to demonstrate your achievements and skills that align with the role.

Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for the catering industry and your understanding of market trends. Mention how your skills can contribute to building strong customer relationships and driving sustainable profits for the company.

Showcase Communication Skills: In your application, emphasise your excellent verbal and written communication skills. Provide examples of how you've successfully listened to customer needs and provided appropriate solutions in previous roles.

Highlight Adaptability: Demonstrate your ability to quickly build rapport and adapt your style to meet customer needs. Include instances where you have successfully navigated challenging situations while maintaining a positive attitude.

How to prepare for a job interview at Booker Wholesale

✨Know Your Market

Familiarise yourself with the catering and food service market. Understand current trends, challenges, and opportunities. This knowledge will help you demonstrate your expertise and show that you're proactive about staying informed.

✨Build Rapport

Practice building rapport quickly. Use active listening skills to understand the interviewer's needs and adapt your communication style accordingly. This is crucial for a role focused on relationship management.

✨Showcase Your Achievements

Prepare specific examples of your past sales successes or account management experiences. Highlight how you've developed business opportunities and maintained customer relationships, as this will resonate well with the interviewers.

✨Emphasise Adaptability

Be ready to discuss how you can adapt to different customer needs and situations. The ability to handle objections and maintain a positive attitude is key in sales, so share examples of how you've successfully navigated challenges in the past.

Catering Sales Manager
Booker Wholesale
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  • Catering Sales Manager

    Blackwater
    Full-Time
    36000 - 60000 £ / year (est.)

    Application deadline: 2027-04-23

  • B

    Booker Wholesale

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