Catering Sales Manager

Catering Sales Manager

Full-Time 28800 - 43200 £ / year (est.) No home office possible
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At a Glance

  • Tasks: Drive sales and build relationships in the catering industry.
  • Company: Join Booker Group, the UK's largest food and drink wholesaler.
  • Benefits: Enjoy flexible hours, discounts, bonuses, and career development opportunities.
  • Why this job: Be part of a diverse team that values your voice and supports your growth.
  • Qualifications: Sales experience preferred; passion for food and customer service is key.
  • Other info: Flexible working options available; we welcome conversations about your needs.

The predicted salary is between 28800 - 43200 £ per year.

Join to apply for the Catering Sales Manager role at Booker Group. Job Type: Full time, part time and flexible working will be considered - our hours aren’t 9am-5pm, so yours don’t need to be either! Let’s explore at interview how we can accommodate a great work/life balance for you!

At Booker, we pride ourselves on delivering a diverse range of high-quality food and drink products to caterers, restaurants, pubs, and other food service businesses. We believe that a diverse and inclusive environment establishes a sense of belonging among our employees, making them feel welcome, and more connected and productive. Our dedication to excellence and customer satisfaction distinguishes us in the industry, and we aim to build on this success!

To support our continued growth in catering sales, we are seeking a talented Catering Sales Manager to elevate our sales and foster long-lasting relationships with our customers. In return, we offer the potential to earn additional fixed payments for achieving stretch growth in your designated areas.

Curious about what sets us apart? Here are some key features and benefits of our business:

  • UK’s Largest Food and Drink Wholesaler - we are the biggest and fastest-growing supplier to the independent catering market.
  • Leading Catering Butcher - with over 20% of the UK’s master butchers working for us, we offer expert advice to enhance dishes and increase our customers' menu options and profits.
  • Award-Winning Own Label Brands - our brands are recognised for their quality and value.
  • Experienced Team - we have a network of over 100 Catering Sales Managers who excel in building great customer relationships.
  • Excellent Delivery Service - we offer delivery, click & collect and in-person shopping experiences in our nationwide branch network with a multi-temp offering, ensuring we cater to all our catering customer needs.

A Place To Get On – Our commitment extends beyond sales; we’re dedicated to supporting your career development every step of the way. Here, you’ll find opportunities for bitesize upskilling, mentorship, and professional growth, ensuring that you can reach your full potential and achieve your career goals.

Every Voice Matters – At the heart of our cultural transformation is a commitment to our colleagues, where we encourage you to share your insights and ideas on how we can shape our business together, fostering an environment where everyone's contributions are valued.

You will be responsible for:

  • Identifying and developing new and existing business opportunities within your targeted area.
  • Building and maintaining strong relationships with existing and prospective customers.
  • Collaborating with internal teams to ensure we meet customer needs and drive sustainable profits.
  • Staying up to date on market trends and sharing this knowledge with customers and the business.
  • Representing the company at industry events and trade shows.
  • Following our Business Code of Conduct and always acting with integrity and due diligence, championing diversity and inclusion.

You will need:

  • Proven track record in sales, account management, or business development, ideally within the food/catering sector (other sectors considered).
  • Solid understanding of the catering/food service market or willingness to learn.
  • Excellent verbal and written communication skills, with active listening to understand customer needs and provide appropriate solutions.
  • Ability to quickly build rapport and adapt your style to meet customer needs.
  • Willingness to learn and quickly understand our products, club cards, and rewards.
  • Ability to handle objections and maintain a positive attitude in challenging situations.
  • Self-motivated, goal-oriented, and able to work autonomously as well as part of a team.
  • Good commercial awareness to support profitable decisions.

What’s in it for you?

  • 10% off all Booker purchases, with double discount events up to three times a year.
  • Access to a Tesco Colleague Clubcard after three months, offering additional discounts and perks across the Tesco Group.
  • Up to 30% off insurance products such as Pet, Home & Car.
  • Save As You Earn Scheme.
  • Health and Wellbeing support for you and your family via our Virtual GP and Employee Assistance Programme, accessible 24/7, plus many more benefits!
  • A company-wide performance-related bonus scheme up to 6%.
  • A car allowance is available, where applicable.
  • Training & development and opportunities to progress.
  • Catering sales incentive scheme for additional earning opportunity.

About Us: Booker is the UK's leading food & drink wholesaler. We are privileged to serve independent retailers, caterers and small businesses, from locations across the country. We operate over 190 cash and carry branches, eight distribution centres, five Best Food Logistics sites, as well as six support centre locations across the UK.

Diversity, equity and inclusion (DE&I) at Booker means that whoever you are and whatever your background, we always want you to feel represented and that you can be yourself at work. In short, we’re a place where Everyone’s Welcome.

We know life looks a little different for each of us. That’s why at Booker and Best, we always welcome conversations about flexible working. Some people are at the start of their careers, some want the freedom to do the things they love. Others are going through life-changing moments like becoming a carer, nearing retirement, adapting to parenthood, or something else. So, talk to us throughout your application about how we may be able to support you.

We’re proud that Booker is a Disability Confident Committed employer and we’re committed to providing a fully inclusive and accessible recruitment process.

Please note: We can only accept candidates over the age of 18 if the role requires working before 6:15 am or after 9:45 pm or involves working in areas such as the warehouse, beers, wines & spirits, and driving roles. On the occasions where we have high volumes of applicants, some roles may close earlier than the advertised end date in order for us to manage all of the applicants appropriately. We will only be able to offer individual feedback to those candidates who attend an interview.

Catering Sales Manager employer: Booker Group

Booker Group is an exceptional employer, offering a flexible work environment that prioritises work-life balance and supports career development through mentorship and upskilling opportunities. As the UK's largest food and drink wholesaler, we foster a diverse and inclusive culture where every voice matters, ensuring that employees feel valued and connected while enjoying competitive benefits such as discounts, health support, and performance-related bonuses.
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Contact Detail:

Booker Group Recruiting Team

recruitment@bookergroup.com

StudySmarter Expert Advice 🤫

We think this is how you could land Catering Sales Manager

✨Tip Number 1

Familiarise yourself with the food and catering industry trends. Understanding current market dynamics will not only help you in interviews but also demonstrate your commitment to staying informed, which is crucial for a Catering Sales Manager.

✨Tip Number 2

Network with professionals in the catering and food service sectors. Attend industry events or trade shows where Booker Group might be present. Building connections can give you insights into the company culture and potentially lead to referrals.

✨Tip Number 3

Prepare to discuss how you can contribute to fostering long-lasting customer relationships. Think of specific examples from your past experiences that showcase your ability to build rapport and adapt to customer needs.

✨Tip Number 4

Research Booker Group’s unique selling points, such as their award-winning brands and commitment to diversity. Being able to articulate why you want to work for them specifically will set you apart from other candidates.

We think you need these skills to ace Catering Sales Manager

Proven track record in sales
Account management
Business development
Understanding of the catering/food service market
Excellent verbal and written communication skills
Active listening skills
Ability to build rapport quickly
Adaptability in communication style
Objection handling
Self-motivated and goal-oriented
Ability to work autonomously and as part of a team
Commercial awareness
Knowledge of market trends
Collaboration with internal teams
Integrity and adherence to business conduct

Some tips for your application 🫡

Tailor Your CV: Make sure your CV highlights relevant experience in sales, account management, or business development, particularly within the food or catering sector. Use specific examples to demonstrate your achievements and how they relate to the role.

Craft a Compelling Cover Letter: Write a cover letter that showcases your understanding of Booker Group's values and commitment to diversity and inclusion. Explain why you are passionate about the catering industry and how your skills can contribute to their success.

Showcase Communication Skills: Since excellent verbal and written communication skills are essential for this role, ensure your application is clear, concise, and free of errors. Use active listening techniques in your writing to show you understand customer needs.

Highlight Adaptability: Demonstrate your ability to adapt your style to meet customer needs. Include examples of how you've successfully built rapport with clients in previous roles, especially in challenging situations.

How to prepare for a job interview at Booker Group

✨Research the Company

Before your interview, take some time to learn about Booker Group. Understand their values, products, and market position. This will help you tailor your responses and show genuine interest in the role.

✨Prepare for Scenario Questions

Expect questions that assess your problem-solving skills and ability to handle customer relationships. Think of specific examples from your past experiences where you successfully managed a challenging situation or built a strong client relationship.

✨Showcase Your Sales Achievements

Be ready to discuss your previous sales successes. Quantify your achievements with numbers, such as percentage growth or revenue generated, to demonstrate your impact in previous roles.

✨Emphasise Flexibility and Adaptability

Since the role offers flexible working hours, highlight your ability to adapt to different working conditions and your willingness to find a work-life balance that suits both you and the company.

Catering Sales Manager
Booker Group
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  • Catering Sales Manager

    Full-Time
    28800 - 43200 £ / year (est.)

    Application deadline: 2027-06-21

  • B

    Booker Group

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