Catering Sales Manager

Catering Sales Manager

Full-Time 36000 - 60000 £ / year (est.) No home office possible
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Booker Group plc

At a Glance

  • Tasks: Drive catering sales and build strong customer relationships in a dynamic environment.
  • Company: Join the UK's largest food and drink wholesaler with a commitment to growth.
  • Benefits: Enjoy competitive pay, career development, and a supportive team culture.
  • Why this job: Make an impact in the catering industry while developing your skills and career.
  • Qualifications: Sales experience preferred; passion for learning and customer service is key.
  • Other info: Be part of a diverse team that values every voice and fosters collaboration.

The predicted salary is between 36000 - 60000 £ per year.

To support our continued growth in catering sales, we are seeking a talented Catering Sales Manager to elevate our sales and foster long‑lasting relationships with our customers.

Excellent Delivery Service – we offer delivery, click & collect and in‑person shopping experiences across our nationwide branch network with a multi‑temp offering, ensuring we cater to all our catering customer needs.

A Place To Get On – Our commitment extends beyond sales; we’re dedicated to supporting your career development every step of the way. Here, you’ll find opportunities for bitesize upskilling, mentorship, and professional growth, ensuring that you can reach your full potential and achieve your career goals.

Every Voice Matters – The heart of our cultural transformation is a commitment to our colleagues, encouraging you to share insights and ideas to shape our business together, fostering an environment where everyone’s contributions are valued.

Responsibilities

  • Identify and develop new and existing business opportunities within your targeted area.
  • Build and maintain strong relationships with existing and prospective customers.
  • Collaborate with internal teams to ensure we meet customer needs and drive sustainable profits.
  • Stay up to date on market trends and share this knowledge with customers and the business.
  • Represent the company at industry events and trade shows.
  • Follow the Business Code of Conduct, always acting with integrity and due diligence, championing diversity and inclusion.
  • Good commercial awareness to support profitable decisions.

Qualifications

  • Proven track record in sales, account management, or business development, ideally within the food/catering sector (other sectors considered).
  • Solid understanding of the catering/food service market or willingness to learn.
  • Excellent verbal and written communication skills, with active listening to understand customer needs and provide appropriate solutions.
  • Ability to quickly build rapport and adapt your style to meet customer needs.
  • Willingness to learn and quickly understand our products, club cards, and rewards.
  • Ability to handle objections and maintain a positive attitude in challenging situations.
  • Self‑motivated, goal‑oriented, and able to work autonomously as well as part of a team.

Benefits

  • UK’s Largest Food and Drink Wholesaler – we are the biggest and fastest‑growing supplier to the independent catering market.
  • Leading Catering Butcher – with over 20% of the UK’s master butchers working for us, we offer expert advice to enhance dishes and increase customers’ menu options and profits.
  • Award‑Winning Own Label Brands – our brands are recognised for their quality and value.
  • Experienced Team – we have a network of over 100 Catering Sales Managers who excel in building great customer relationships.
  • Diversity and inclusive culture that makes employees feel welcome, connected and productive.

Catering Sales Manager employer: Booker Group plc

As the UK's largest food and drink wholesaler, we pride ourselves on being an excellent employer that champions employee growth and development. Our inclusive work culture values every voice, fostering a collaborative environment where your insights can shape our business. With opportunities for mentorship and professional advancement, along with a commitment to diversity, we ensure that you can thrive in your role as a Catering Sales Manager while building meaningful relationships with our customers.
Booker Group plc

Contact Detail:

Booker Group plc Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Catering Sales Manager

✨Tip Number 1

Network like a pro! Attend industry events and trade shows to meet potential clients and showcase your personality. Remember, it's all about building those relationships that can lead to future sales.

✨Tip Number 2

Stay sharp on market trends! Keep yourself updated on the latest in the catering and food service sector. This knowledge will not only impress customers but also help you tailor your pitch to their needs.

✨Tip Number 3

Practice your communication skills! Whether it’s face-to-face or over the phone, being able to listen actively and respond appropriately is key. Show your customers that you understand their needs and can provide the right solutions.

✨Tip Number 4

Don’t forget to apply through our website! It’s the best way to get noticed and show us you’re serious about joining our team. Plus, we love seeing candidates who take that extra step!

We think you need these skills to ace Catering Sales Manager

Sales Management
Account Management
Business Development
Customer Relationship Management
Market Trend Analysis
Verbal Communication Skills
Written Communication Skills
Active Listening
Rapport Building
Adaptability
Problem-Solving Skills
Self-Motivation
Goal Orientation
Team Collaboration
Commercial Awareness

Some tips for your application 🫡

Show Off Your Sales Skills: When you're writing your application, make sure to highlight your proven track record in sales and account management. We want to see how you've developed business opportunities in the past, so share specific examples that showcase your success!

Tailor Your Application: Don’t just send a generic application! Take the time to tailor your CV and cover letter to reflect our job description. Mention your understanding of the catering/food service market and how you can contribute to our growth.

Communicate Clearly: Since excellent communication is key for this role, ensure your written application is clear and concise. Use active listening skills in your writing to demonstrate how you understand customer needs and can provide solutions.

Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re keen on joining our team!

How to prepare for a job interview at Booker Group plc

✨Know Your Market

Before the interview, do your homework on the catering and food service market. Understand current trends, key players, and customer needs. This knowledge will not only impress your interviewers but also show that you're genuinely interested in the role.

✨Showcase Your Relationship-Building Skills

As a Catering Sales Manager, building strong relationships is crucial. Prepare examples from your past experiences where you've successfully developed and maintained client relationships. Be ready to discuss how you can apply these skills to foster long-lasting connections with customers.

✨Demonstrate Your Problem-Solving Abilities

Expect questions about handling objections or challenging situations. Think of specific instances where you turned a negative situation into a positive outcome. Highlight your ability to listen actively and provide tailored solutions to meet customer needs.

✨Embrace the Company Culture

Familiarise yourself with the company's commitment to diversity and inclusion. During the interview, express your alignment with these values and share how you can contribute to fostering an inclusive environment. This will resonate well with the interviewers and show that you’re a good cultural fit.

Catering Sales Manager
Booker Group plc
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