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- Tasks: Lead exciting marketing campaigns for diverse book titles and engage with readers online.
- Company: Join Duckworth, a vibrant independent publisher with a rich history since 1898.
- Benefits: Enjoy flexible working options and a supportive team environment.
- Why this job: Be part of a creative team that values innovation and makes a real impact in publishing.
- Qualifications: 3-4 years of marketing experience, social media savvy, and design skills are essential.
- Other info: This role offers a chance to grow in a fast-paced, friendly atmosphere.
The predicted salary is between 34000 - 38000 £ per year.
An exciting role for an enthusiastic team player at a resurgent independent publisher
Duckworth is a leading independent publisher, founded in 1898 and since revitalised for the twenty-first century. Our Duckworth imprint publishes first-class, stimulating non-fiction, literary and historical fiction; while September imprint specializes in books to transform readers’ lives. And our Farrago imprint is the home of ‘fiction to make you smile’, publishing a wide range of humorous writing.
We’re looking for a Marketing Manager with expertise in digital marketing, who will be responsible for:
Individual title campaigns:
- Planning and managing marketing campaigns and budgets for selected titles across the Duckworth and Farrago lists
- Designing creative assets to support the above (familiarity with Photoshop, InDesign and Canva required)
- Social media campaign activity (including Booktok)
Optimising digital marketing activity across the full publishing list, including:
- Online advertising (Amazon; paid social)
- Email marketing and building newsletter subscribers
- Website marketing to optimise D2C sales
This role will suit a focused individual with a demonstrated interest in publishing who is eager to step up to the next level as part of a small, friendly team. At least 3-4 years of marketing experience is essential; a relish for handling data; social media proficiency; and design ability. You must also be able to show initiative and attention to detail, and multi-task in a fast-paced environment.
This is a full-time contract, with minimum 2 days per week at Duckworth’s offices in Richmond-on-Thames. We welcome requests for regular homeworking days or flexible hours by arrangement. We are committed to being an equal opportunities employer and welcome applications from candidates of all backgrounds who have relevant experience.
Salary range: £34,000-£38,000 pro rata, depending on experience.
Please apply with a covering letter and CV, addressed to Matt Casbourne, Sales and Marketing Director, via email to careers@duckworthbooks.com by 5pm on 23 July.
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Duckworth Books: Marketing Manager employer: BookBrunch Limited
Contact Detail:
BookBrunch Limited Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Duckworth Books: Marketing Manager
✨Tip Number 1
Familiarise yourself with Duckworth's imprints and their unique styles. Understanding the specific audiences for each imprint will help you tailor your conversations and demonstrate your enthusiasm for their diverse range of publications.
✨Tip Number 2
Showcase your digital marketing skills by preparing a mini-campaign proposal for one of Duckworth's upcoming titles. This proactive approach will not only highlight your expertise but also your genuine interest in contributing to their success.
✨Tip Number 3
Engage with Duckworth on social media platforms, especially BookTok. By interacting with their content and sharing your thoughts on their books, you can demonstrate your passion for their work and build a rapport with the team.
✨Tip Number 4
Prepare to discuss your experience with data analysis and how it has informed your marketing strategies. Being able to articulate how you've used data to optimise campaigns will show that you're ready to take on the responsibilities of the role.
We think you need these skills to ace Duckworth Books: Marketing Manager
Some tips for your application 🫡
Tailor Your Covering Letter: Make sure to personalise your covering letter for the Marketing Manager position at Duckworth Books. Highlight your relevant experience in digital marketing and your passion for publishing. Mention specific campaigns you've managed and how they relate to the role.
Showcase Your Skills: In your CV, emphasise your expertise in digital marketing tools and platforms, especially those mentioned in the job description like Photoshop, InDesign, and Canva. Include examples of successful social media campaigns you've executed, particularly on platforms like Booktok.
Demonstrate Your Interest in Publishing: Convey your enthusiasm for the publishing industry in both your covering letter and CV. Discuss any relevant projects or experiences that showcase your knowledge of literary and historical fiction, as well as your understanding of the independent publishing landscape.
Proofread and Format: Before submitting your application, carefully proofread your documents for any spelling or grammatical errors. Ensure that your CV is well-structured and easy to read, with clear headings and bullet points to highlight your achievements and skills.
How to prepare for a job interview at BookBrunch Limited
✨Show Your Passion for Publishing
Make sure to express your enthusiasm for the publishing industry during the interview. Duckworth is looking for someone who not only has marketing expertise but also a genuine interest in books and storytelling. Share any relevant experiences or projects that highlight your passion.
✨Demonstrate Your Digital Marketing Skills
Prepare to discuss specific digital marketing campaigns you've managed in the past. Be ready to explain your approach to online advertising, social media strategies, and email marketing. Highlight any successful outcomes and how you measured their effectiveness.
✨Familiarity with Design Tools
Since the role requires designing creative assets, be prepared to showcase your skills with tools like Photoshop, InDesign, and Canva. Bring examples of your work or discuss how you've used these tools in previous roles to create engaging marketing materials.
✨Prepare for Questions on Multi-tasking
Given the fast-paced environment at Duckworth, expect questions about how you handle multiple projects simultaneously. Prepare examples that demonstrate your ability to prioritise tasks, manage time effectively, and maintain attention to detail under pressure.
