Senior Marketing Executive (Children’s) – DK Marketing & Communications in London

We’re looking for a creative and commercially minded marketer who’s full of ideas and loves seeing them come to life. As Senior Marketing Executive in the DK Children’s team, you’ll help bring our award-winning children’s books to readers everywhere, from inspiring non-fiction to fun and imaginative new fiction. You’ll play a key part in shaping campaigns that spark curiosity, build our brands, and connect with families and book lovers alike.

This is a hands‑on, fast‑paced role where you’ll plan and deliver campaigns that make an impact. You’ll work closely with colleagues across Marketing, PR, Editorial and Sales to make every campaign as creative and effective as possible, from initial concept through to results reporting.

Reporting to the Senior Marketing Manager, key responsibilities will include:

• Planning and delivering consumer marketing campaigns across digital, print, and partnerships
• Work with authors, agents, and brand partners to maximise visibility and promotional opportunities
• Support on high‑profile campaigns and projects with the Senior Marketing Manager
• Brief and manage the creation of assets, from social media content and POS to catalogues and video
• Deliver seasonal and brand campaigns (for example, Christmas or retailer promotions)
• Review campaign results and share insights to help shape future activity
• Manage budgets, approvals, and timelines with care and attention to detail

We’re looking for someone who is:

• Creative and organised with a real enthusiasm for bringing ideas to life
• Enjoys working with others and can juggle multiple projects at once
• Commercially aware, always thinking about how marketing can drive sales and engagement
• Comfortable analysing results and suggesting what could be done differently next time
• A clear communicator who can quickly build strong relationships
• Above all, passionate about children’s books and the power they have to inspire young readers

In return, you’ll join a collaborative, supportive team where creativity is encouraged and no two days are the same. It’s a fantastic opportunity to make your mark on some of DK’s most exciting children’s publishing and to grow your experience across every part of marketing.

Salary: Up to £33,000 (depending on experience)

We have a range of benefits to reflect our commitment to our people, some of which are:

• 25 days paid holiday entitlement in year one, plus bank holidays
• Volunteering policy and charity matching
• Employee assistance programme
• 60% discount on company books
• Cycle to work scheme and discounted gym membership
• Flex Fridays (1pm Finish*)
• Up to 30 days remote working from abroad*

*Subject to certain criteria being met.

And we plant a tree for every new employee to our business.

DK is committed to building a diverse workforce that reflects the varied communities that read our books across the world. We encourage applications from all individuals, regardless of age, religion, gender, ethnicity, disability, sexuality or social background. DK is proud to announce that we have adopted The Halo Code.

DK is a member of the disability confident scheme. We guarantee to interview all disabled applicants who meet the minimum criteria for the vacancy/ies.

DK supports flexible working and has introduced a new ‘smart-working’ policy with a hybrid approach of working weekly from home and in DK’s office. This is a hybrid role requiring a minimum of 3 days per week in our Pimlico office. As this is non‑negotiable, please ensure you are within a reasonable commuting distance of London before applying.

The Book Trade Charity offers financial support to people looking to enter the book trade, but who may struggle to afford the costs of attending interviews or undertaking internships.