At a Glance
- Tasks: Lead influencer marketing campaigns and manage a diverse roster of talent.
- Company: Join boohooMAN, a trendsetting menswear brand revolutionising the fashion industry.
- Benefits: Enjoy 25 days holiday, flexible hours, gym membership, and tailored benefits.
- Why this job: Be part of a dynamic team shaping the future of streetwear and influencer marketing.
- Qualifications: Experience in influencer marketing and excellent communication skills required.
- Other info: Exciting social calendar and opportunities for personal and professional growth.
The predicted salary is between 36000 - 60000 £ per year.
Join the revolution at boohooMAN, where we're not just following trends - we're setting them. As a leading force in menswear, our collections and campaigns have disrupted the market worldwide. Our goal? To become the undisputed number one streetwear brand globally. Product is everything to us and we’re not in the habit of doing anything substandard, not now, not ever. We’re constantly pushing boundaries and bringing the latest trends to life as we always keep our products on-point to ensure our customers' fits are consistently on lock. We’re constantly responding and reacting to stay ahead of the game and need you to help us keep cracking on!
Your Team
We are boohooMAN. Our focus is on bringing attention to our brands and products with creative campaigns, social media and influencer outreach, PR & Comms, and events. For us, marketing means never, ever blending in or standing still. We learn from our successes and failures. Our way of working is inspiring and infectious. Everyone is passionate about achieving our mission to be a global fashion leader for e-commerce. Your influencer team have connections across the world, and you will be the person who shows the team how it's done.
Your Role
We are looking for someone who strives under pressure and enjoys working in a fast-paced environment. Ideally the right candidate would have a strong interest in social media and influencer marketing whilst looking at culturally relevant influencers, events and brands across all social media platforms, including but not limited to Instagram, TikTok, Snapchat, Twitch and YouTube.
Your Tasks and Responsibilities
- Responsible to heading up and being the go-to person for their large roster of talent.
- Sourcing and recruiting new influencers and onboarding them to the BoohooMAN team.
- Working to agreed KPIs and performance metrics as clear measures of success.
- Responsible for all POs, orders and posts for their roster.
- Weekly reporting across various platforms and monitoring performance across Instagram, YouTube, Twitch and TikTok.
- Working alongside the wider marketing team to bring to life key objectives and goals within influencer marketing.
- Oversee celebrity attendance of our activations (trips, concerts, festivals etc).
- Influencer marketing developments (keeping up to date with any industry changes, new developments and feeding back to the team).
- Managing external Influencer reporting tools i.e. Dash Hudson, IMAI and Branch analytics.
- Assist in wider team send outs to support upcoming campaigns.
- Management of all influencer/supplier POs and budget tracking.
- Ownership of the influencer calendar from a fashion campaign perspective.
- Feeding back to the wider team on content that has come through to be utilised across other marketing channels.
Requirements
- Previous experience working in an Influencer Marketing role at exec level.
- Excellent people and communication skills.
- Knowledge of influencer market and potential brand contacts.
- Negotiation skills.
- Ability to act with pace amongst a large team (predominantly based in the UK).
- Extremely well organised with the ability to juggle multiple streams of work.
- Confident in reporting at a top line level.
- Experience working with fashion creators.
- Passion for menswear influencer scene across YouTube, Instagram, TikTok and Twitch.
Benefits
- 25 days holiday plus bank holidays.
- Discretionary bonus scheme.
- Company share scheme.
- Life Assurance.
- Company Pension Scheme.
- Flexible working hours.
- Free gym membership and classes on a daily basis including yoga, PT classes and sound relaxation.
- Employee assistance programme including 24-hour confidential helpline.
- Our Reward Platform allows you to tailor your benefits to suit your needs - such as Private Healthcare, Dental and Healthcare Cash Plans, a Cycle2work Scheme and plenty of fun anytime benefits such as coffee club or virgin experience days.
- 40% discount across 8 brands, 20% discount on Debenhams.
- Discount & Cashback portal.
- Season Ticket Loans.
- Learning and development support and opportunities both internally and externally.
- Our social calendar? Next level!
Senior Influencer Executive in Manchester employer: BOOHOO GROUP
Contact Detail:
BOOHOO GROUP Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Influencer Executive in Manchester
✨Tip Number 1
Get your networking game on! Connect with influencers and industry professionals on platforms like LinkedIn and Instagram. Engage with their content, comment, and slide into DMs to build genuine relationships – you never know who might help you land that dream role!
✨Tip Number 2
Show off your passion for menswear! Create a personal project or portfolio showcasing your understanding of current trends and influencer marketing strategies. This will not only demonstrate your skills but also give you something unique to discuss during interviews.
✨Tip Number 3
Stay ahead of the curve by keeping up with the latest in influencer marketing. Follow industry news, attend webinars, and join relevant groups. This knowledge will make you stand out as someone who's truly invested in the field and ready to contribute from day one.
✨Tip Number 4
When you're ready to apply, do it through our website! Tailor your application to highlight your experience with social media and influencer campaigns. Make sure to showcase how you can help boohooMAN push boundaries and stay at the forefront of the fashion scene.
We think you need these skills to ace Senior Influencer Executive in Manchester
Some tips for your application 🫡
Show Your Passion for Influencer Marketing: When you're writing your application, let your enthusiasm for influencer marketing shine through! We want to see how you connect with the latest trends and your understanding of the influencer landscape. Share any relevant experiences that highlight your passion and knowledge.
Tailor Your Application: Make sure to customise your application for boohooMAN. Highlight your experience in social media and influencer marketing, and how it aligns with our mission to be a global fashion leader. We love seeing candidates who take the time to understand our brand and its goals!
Be Clear and Concise: Keep your application straightforward and to the point. We appreciate clarity, so make sure your skills and experiences are easy to spot. Use bullet points if necessary to break down your achievements and responsibilities in previous roles.
Apply Through Our Website: Don’t forget to submit your application through our website! It’s the best way for us to receive your details and ensures you’re considered for the role. Plus, it shows you’re serious about joining the boohooMAN team!
How to prepare for a job interview at BOOHOO GROUP
✨Know Your Influencers
Before the interview, do your homework on the influencers boohooMAN collaborates with. Familiarise yourself with their styles, recent campaigns, and how they align with the brand's vision. This shows you’re not just interested in the role but also passionate about the brand’s identity.
✨Showcase Your Creativity
Prepare to discuss innovative ideas for influencer campaigns. Think outside the box and be ready to share examples of successful campaigns you've been involved in. This will demonstrate your ability to push boundaries and contribute to boohooMAN's mission of setting trends.
✨Be Data-Driven
Since the role involves monitoring performance metrics, come prepared with examples of how you've used data to drive decisions in past roles. Discuss specific KPIs you've worked with and how you’ve adjusted strategies based on performance insights.
✨Demonstrate Your Passion for Menswear
Express your enthusiasm for menswear and the influencer scene. Share your thoughts on current trends and how you see them evolving. This will help convey that you’re not just a fit for the role, but also a genuine advocate for the brand and its products.