At a Glance
- Tasks: Support marketing campaigns, create engaging content, and coordinate exciting events.
- Company: Join Boodle Hatfield LLP, a prestigious law firm with over 300 years of experience.
- Benefits: Enjoy a supportive environment, career growth opportunities, and a chance to make an impact.
- Other info: Inclusive workplace committed to equal opportunities and personal development.
- Why this job: Be part of a dynamic team that enhances brand visibility and engages with diverse audiences.
- Qualifications: 4+ years in marketing, strong writing skills, and a passion for digital marketing.
The predicted salary is between 49500 - 60500 £ per year.
The firm Boodle Hatfield LLP is a highly successful private capital and real estate focused law firm providing bespoke legal services to UHNW and HNW individuals, families, businesses and entrepreneurs for over 300 years. We serve the full spectrum of commercial and private clients, both domestically and internationally from our offices in London and Oxford. Advising on the creation, management and protection of private capital and supporting the needs of private businesses is central to our firm.
Summary of role
The Marketing and Business Development Executive will support the delivery of the Firm's marketing strategy, working closely with the Marketing & Business Development Director and Marketing Manager across a broad range of marketing initiatives and projects. This role is central to promoting the Firm's profile, enhancing brand visibility and supporting engagement with clients, intermediaries and wider target audiences through effective marketing activity. Reporting to the Marketing & Business Development Director, and working alongside the Marketing Manager, BD Managers, Marketing and BD Executive and Marketing Assistant, the successful candidate will play a key role in the planning and execution of marketing campaigns, digital communications, events and content initiatives.
Skills and experience
- Marketing campaigns: Support the planning, delivery and evaluation of marketing campaigns across all of the Firm's practice areas.
- Insights and Reporting: Monitor campaign performance, website analytics, social media engagement, SEO/GEO/AEO performance and other marketing metrics.
- Content creation and management: Draft, edit and publish high-quality marketing content across a range of channels.
- Digital marketing: Support the Firm's digital presence, including website updates, email marketing, social media activity and digital advertising.
- Events: Coordinate and deliver marketing-led events, webinars, seminars and sponsorship activities.
- PR: Work closely with the Marketing Manager and our external PR agency to identify and maximise opportunities with target publications and media.
- Directory and award submissions: Lead the preparation and coordination of legal directory and award submissions.
- BD and marketing tactics: Supporting the team to deliver a wider range of initiatives as required.
- Internal communications: Taking a lead role in designing and delivering effective internal communications.
- Marketing material: Maintain and develop marketing materials, ensuring content is accurate, engaging and up to date.
- Firm brand: Support the consistent application of the Firm's brand across all marketing channels and materials.
- CRM system engagement: Support the evolution of the CRM activity.
- BD support: This role requires an understanding of the BD strategies and tactics used by the firm.
Skills and Experience
- Minimum 4 years' experience in a marketing role within a professional services environment (legal sector experience desirable).
- Experience delivering successful marketing campaigns across multiple channels.
- Strong content writing and editing skills, with excellent attention to detail.
- Experience of digital marketing, including website management, email marketing and social media platforms.
- Experience coordinating events, webinars and client-facing initiatives.
- Understanding of marketing analytics and the ability to interpret campaign performance data.
- Experience working with CRM and email marketing systems.
- Strong organisational skills with the ability to manage multiple projects and competing deadlines.
- Proactive, enthusiastic and solutions-focused approach.
- Excellent communication and interpersonal skills.
- Commercially aware and able to understand the objectives of a professional services business.
- Strong IT skills, including Microsoft Office applications.
- Proficiency in the Adobe suite of products preferable.
- Initial experience of using authorised AI tools to improve efficiency.
- Degree-level education (or equivalent) desirable.
Equal opportunities
Boodle Hatfield is committed to providing equal opportunities in employment through its inclusive and supportive environment.
Marketing Executive in London employer: Boodle Hatfield
Boodle Hatfield is an exceptional employer, offering a prestigious opportunity for qualified solicitors to advance their careers in Property law within a collaborative and supportive team environment in London. With over 300 years of experience, the firm provides excellent training and growth opportunities, allowing employees to work with a diverse client base on high-quality commercial property matters while fostering professional development and building valuable networks.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing Executive in London
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Boodle Hatfield and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Boodle Hatfield are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Boodle Hatfield on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Boodle Hatfield. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Marketing Executive in London
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Boodle Hatfield. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Boodle Hatfield:Show us that you’ve done your homework! In your application, briefly mention what you admire about Boodle Hatfield’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Boodle Hatfield
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Boodle Hatfield will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Boodle Hatfield, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
