At a Glance
- Tasks: Drive digital sales growth through pricing, promotions, and data analysis in a hybrid role.
- Company: Join a vibrant publishing company with a focus on digital innovation.
- Benefits: Enjoy private health insurance, flexible working, and 28 days holiday plus bank holidays.
- Other info: Dynamic work environment with opportunities for professional development and social events.
- Why this job: Make an impact in the digital sales space while collaborating with creative teams.
- Qualifications: Strong analytical skills and experience in digital sales or commercial roles preferred.
The predicted salary is between 30000 - 35000 £ per year.
Reporting to: Head of Digital Sales
Location: 5th Floor, HYLO, 105 Bunhill Row, London, EC1Y 8LZ
Working pattern: Hybrid - minimum of two days per week in the office; up to three days per week working from home
Department: Sales
Salary: £30,000 - £35,000 per annum, depending on experience
General Summary
A new digital group role working across the digital first and trade business, e-book and audio, with a core focus on promotions and pricing across e-books and audiobooks: driving planning, experimentation, implementation and growth. This position will work closely with the group digital director, head of digital sales, and editorial and marketing leads (as well as marketing teams) to optimise profitability and efficacy of digital strategy. An understanding of both e-book models, reseller and agency is preferable and an understanding of the audio market.
Key responsibilities
- Pricing
- Maintaining and exceeding groupwide minimum RPU’s - both UK & International
- Fortnightly bestseller checks on key titles to max out the APRU
- Driving high value title count inclusion in subscription on a quarterly basis
- Topline trade pricing reviews for frontlist, core backlist and deep backlist – benchmarking market
- Regular sales analysis of both BBUK and the market
- Sales and Operations
- Supporting the head of digital sales with maintenance of Onix feeds and amazon pages
- Deputise in meetings for the head of digital where needed
- Maintaining and updating key reports (pre-orders, promotional sales)
- Coordinating with the Audio team on drafting retailer presentations for quarterly pitch meetings (including to Apple, Audible, Spotify, etc.)
- Supporting the Audio team in maintaining title data for retailers
- PROMOTIONS
- Ownership of the implementation of the global e-book promotional strategy – including all stages from planning, to nominating to the analysis
- Connecting physical teams with audio and digital campaign planning to co-ordinate cross format discoverability as key performance metric.
- Implementation of the e-book subscription services strategy including understanding and optimising the timelines of KU participation across Digital first and Trade imprints.
- Owning the audio promotions scheduling and coordinating promo and editorial submissions.
- DATA
- Ensuring our e-book and audio sales and promotions data is analysed and disseminated across the company.
- Undertake independent analysis of marketing tools and implementing them for max effectiveness
Qualifications and Experience
- Strong analytical and commercial skills, with the ability to interpret sales, pricing and promotional data and turn insight into actions that drive digital growth.
- Experience of working in a digital sales, sales analyst or commercial role, ideally within publishing, with an understanding of e-book, audiobook and retailer platforms is preferred
- Excellent organisation, communication and collaboration skills, with the ability to manage multiple priorities and work effectively across sales, editorial, marketing and audio teams.
- Experience of preparing reports, presentations or sales materials for internal stakeholders and external retail partners.
Company Benefits
- Private health insurance
- Holiday purchase scheme
- Contributory pension scheme
- 28 days holiday plus bank holidays
- Lively social committee hosting regular events
- Group Life cover - including 24-hour GP service
- Company-funded gym membership for all trade staff
- Comprehensive staff training and mentorship programmes
- Flexible working and flexible hours from day one of employment
- Additional holiday allowance accrued for long service – and a full bonus week of holiday to celebrate your 10th year at BBUK
- Enhanced family leave - with equal six months’ paid leave for all new parents
- Employee assistance programme available to all employees and their families
- Dedicated volunteering hours each year to support charities promoting literacy and reading for pleasure
- Cycle to work scheme with bike storage and changing facilities on-site at our London HQ
- Wellbeing programme and daily benefits such as fresh fruit and porridge in the office
If you are interested in this role, please apply via our website. We look forward to hearing from you.
Digital Sales Analyst in London employer: Bonnier Books UK
As a Digital Sales Analyst at our London office, you'll join a vibrant team dedicated to driving digital growth in the publishing industry. We offer a supportive work culture with flexible hybrid working arrangements, comprehensive training programmes, and a range of benefits including private health insurance and enhanced family leave. Our commitment to employee wellbeing and community engagement makes us an exceptional employer for those seeking meaningful and rewarding careers.
StudySmarter Expert Advice🤫
We think this is how you could land Digital Sales Analyst in London
✨Tip Number 1
Network like a pro! Reach out to people in the industry, especially those who work in digital sales or publishing. A friendly chat can lead to insider info about job openings and even referrals.
✨Tip Number 2
Prepare for interviews by researching the company and its digital strategy. Show us you understand their e-book and audiobook markets, and come armed with ideas on how you can contribute to their growth.
✨Tip Number 3
Practice your analytical skills! Be ready to discuss how you've used data to drive decisions in past roles. We love candidates who can turn numbers into actionable insights that boost sales.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows us you’re genuinely interested in joining our team.
We think you need these skills to ace Digital Sales Analyst in London
Some tips for your application 🫡
Tailor Your CV:Make sure your CV is tailored to the Digital Sales Analyst role. Highlight relevant experience in digital sales, e-books, and audiobooks. We want to see how your skills align with our needs!
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to explain why you're passionate about digital sales and how you can contribute to our team. Keep it engaging and personal – we love a good story!
Show Off Your Analytical Skills:Since this role requires strong analytical skills, be sure to include examples of how you've used data to drive decisions in previous roles. We’re all about turning insights into actions here at StudySmarter!
Apply Through Our Website:Don’t forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for the role. We can’t wait to see what you bring to the table!
How to prepare for a job interview at Bonnier Books UK
✨Know Your Numbers
As a Digital Sales Analyst, you'll be dealing with a lot of data. Brush up on your analytical skills and be prepared to discuss how you've used data to drive sales or improve strategies in the past. Bring examples of reports or analyses you've done that had a positive impact.
✨Understand the Market
Familiarise yourself with the e-book and audiobook markets, including key players and trends. Be ready to discuss how you would approach pricing and promotions in these areas. Showing that you understand the competitive landscape will impress the interviewers.
✨Collaboration is Key
This role involves working closely with various teams. Prepare to talk about your experience collaborating across departments, especially with sales, marketing, and editorial teams. Share specific examples of successful projects where teamwork made a difference.
✨Prepare for Scenario Questions
Expect questions that ask how you would handle specific situations, like a sudden drop in sales or a new competitor entering the market. Think through potential scenarios related to digital sales and have a few strategies ready to discuss. This shows your proactive thinking and problem-solving skills.
