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- Tasks: Lead marketing for a revolutionary DeFi protocol and execute impactful campaigns.
- Company: Join Matera, transforming the creator economy with innovative web3 solutions.
- Benefits: Dynamic work environment, flexible hours, and opportunities for growth.
- Other info: Fast-paced culture with hands-on leadership and exciting challenges.
- Why this job: Be at the forefront of the creator economy and make a real difference.
- Qualifications: 3+ years in marketing, experience in DeFi or creator economy required.
The predicted salary is between 80000 - 100000 £ per year.
Bondex is looking for a Head of Marketing for LandVault.
About the company:
Matera (LandVault) is revolutionising the creator economy by integrating DeFi on top of existing social media platforms. Following a successful $3.6 million seed funding, the platform is set to transform how creators capitalise on their audience, marking a significant shift in creative monetisation strategies. Matera’s vision is to grow the creator economy beyond 1 trillion dollars by 2030, aiming to achieve this by bringing 100 million creators, including their followers, on-chain.
About the Role:
We are seeking a highly dynamic and experienced Head of Marketing to join LandVault and lead the marketing efforts for our web3 protocol, Matera. Along with ~$40 million of funding for parent company LandVault, we have recently secured further funding to propel Matera and grow it into a household name in the web3 industry. As the Head of Marketing, you will be responsible for taking the protocol to market, managing KOLs and partnerships, and leading the marketing activities to take Matera from testnet to CEX listing and beyond. This is a hands-on role where you will lead and execute campaigns.
- Execute marketing strategy for the public launch of Matera protocol and token
- Drive traffic to the website and growth to Matera users
- Create, lead, and optimise campaigns to increase brand awareness of Matera among developers, builders, and the web3 community
- Take ownership of the product marketing and communication strategies
- Identify partnerships and opportunities that provide growth for Matera protocol
- Work closely with the product department to launch Matera applications
- Build and execute a go-to-market and ecosystem development plan
- Manage and grow our KOL list
Requirements:
- 3+ years experience
- Experience in DeFi, DeSo, creator economy or adjacent vertical
- Proven track record in launching a token or web3 project to the public
Company Culture:
- Hands on
- Fast environment
- Flexible
Head of Marketing (DeFi / DeSo) employer: Bondex
Contact Detail:
Bondex Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head of Marketing (DeFi / DeSo)
✨Tip Number 1
Network like a pro! Get out there and connect with people in the DeFi and creator economy space. Attend events, join online communities, and don’t be shy to reach out to potential colleagues or mentors on LinkedIn. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website that highlights your marketing campaigns, especially those related to web3 or DeFi. This is your chance to showcase what you can bring to the table, so make it pop and let your creativity shine!
✨Tip Number 3
Be proactive! Don’t just wait for job postings to appear. Reach out directly to companies you admire, like LandVault, and express your interest in working with them. A well-crafted message can go a long way in making a memorable impression.
✨Tip Number 4
Apply through our website! We at StudySmarter believe in making the application process as smooth as possible. By applying directly, you’ll ensure your application gets the attention it deserves. Plus, it shows you’re genuinely interested in joining our team!
We think you need these skills to ace Head of Marketing (DeFi / DeSo)
Some tips for your application 🫡
Show Your Passion for DeFi/DeSo: When you're writing your application, let your enthusiasm for the DeFi and DeSo space shine through. We want to see that you’re not just familiar with the concepts but genuinely excited about how they can transform the creator economy.
Tailor Your Experience: Make sure to highlight your relevant experience in your application. We’re looking for someone who has a proven track record in launching web3 projects, so don’t be shy about showcasing your successes and how they relate to what we’re doing at Matera.
Be Clear and Concise: Keep your application straightforward and to the point. We appreciate clarity, so make sure your skills and experiences are easy to understand. Avoid jargon unless it’s absolutely necessary, and remember, less is often more!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re proactive and keen to join our team!
How to prepare for a job interview at Bondex
✨Know Your DeFi and DeSo Inside Out
Make sure you brush up on your knowledge of DeFi and DeSo before the interview. Familiarise yourself with current trends, key players, and recent developments in the creator economy. This will not only show your passion for the industry but also demonstrate that you're ready to hit the ground running.
✨Showcase Your Marketing Success Stories
Prepare specific examples of successful marketing campaigns you've led, especially those related to web3 or token launches. Be ready to discuss the strategies you used, the challenges you faced, and the results you achieved. This will help the interviewers see how your experience aligns with their goals for Matera.
✨Understand Their Vision
Dive deep into Matera's mission to grow the creator economy. Think about how you can contribute to their goal of bringing 100 million creators on-chain. During the interview, share your ideas on how to elevate their brand awareness and drive user growth, showing that you’re aligned with their vision.
✨Be Ready for Hands-On Questions
Since this is a hands-on role, expect questions that assess your ability to execute marketing strategies effectively. Prepare to discuss how you would approach launching the Matera protocol and token, as well as how you would manage partnerships and KOLs. This will highlight your practical skills and readiness for the fast-paced environment.