Lead Data Strategist

At Bond we design, build, and manage creative and innovative solutions for our clients, all with the goal of helping them build ever‑stronger loyalty to their brands. We are committed to delivering exceptional solutions that align with our clients’ customer engagement objectives, driving measurable impact and fostering long‑term relationships.

As we continue to grow, we are seeking a highly motivated and experienced Lead Data Strategist to support our Data Strategy Director with the delivery of CRM strategies on behalf of our clients, with a particular focus on how they can leverage data to deliver against their KPIs and generate ROI.

Job Responsibilities

• Lead and deliver comprehensive CRM strategies for clients with a focus on leveraging data to measure and generate ROI, and deliver against their KPIs.
• Lead and deliver communication plans across complex or major projects, ensuring they are optimised against client strategies, with a focus on leveraging data and technology to deliver more effective customer journeys.
• Write or contribute to data project briefs to ensure they are optimised against client strategy and provide clear data and/or technical requirements to specialist teams.
• Lead the application and expansion of analytical thinking in all CRM strategy and execution for clients – demonstrate clear, practical knowledge of analytical approaches with the ability to translate the complex into simplified explanations.
• Lead the development and execution of data storytelling – craft stories in PowerPoint to deliver simple but compelling and visually appealing decks for Senior Manager level clients.
• Support the application and improvement of performance measures used to determine success against client KPIs.
• Leverage tools such as Tableau and Adobe Analytics to identify optimisation opportunities.
• Own and maintain excellent client‑agency relationships with stakeholders up to senior management level.
• Support and input into conversations with 3rd‑party contacts to further leverage data against client KPIs, e.g., Braze and other agencies.
• Present to both senior internal stakeholders and senior client stakeholders to a high level, using presentations that tell a story with strategy, data and insight.
• Lead strategic output of a project team and, where possible, support the professional development of junior team members, providing effective mentoring and guidance.

Job Requirements

• Extensive and expert knowledge of CRM principles, channels and case studies/award wins.
• Extensive knowledge of using data‑driven insight and behavioural economics on customer behaviours to enable development of strategies.
• Strong understanding of Performance Marketing and data‑driven CRM’s role within it.
• Ability to leverage tools such as Tableau and Adobe Analytics to a good standard to help identify optimisation opportunities.
• Confidence using the Microsoft Office suite/Google Equivalents, in particular Excel.
• Aspirational mindset – recognise, communicate and act on opportunities to benefit Armadillo, colleagues, clients and partners.

Job Benefits

Joining us means being part of a team that lives by the mantra “Create Bonds.” We celebrate our collective drive, reward innovative thinking, and always maintain a focus on fostering relationships, both internally and with our clients.

Ready to Make Your Mark? If you’re passionate about shaping the future of loyalty and making a real impact, we want to hear from you! Apply now to become a part of our dynamic and innovative team.

Use of Artificial Intelligence (AI): Bond uses AI tools during parts of the screening, assessment, and selection process, supporting a fair and efficient hiring process.