At a Glance
- Tasks: Drive growth and profitability for BRP’s Parts, Accessories & Apparel business in the UK.
- Company: Join a world leader in recreational vehicles and innovative solutions.
- Benefits: Fully remote position with extensive travel opportunities and a dynamic work environment.
- Other info: Be part of a diverse team committed to inclusivity and community engagement.
- Why this job: Make a real impact in a high-impact commercial role with a focus on sustainability.
- Qualifications: 5+ years in commercial roles; strong analytical and organisational skills required.
The predicted salary is between 56700 - 69300 £ per year.
We are looking for a talented PA&A District Commercial Manager who will play a high-impact commercial role, fully dedicated to driving the growth and profitability of BRP’s Parts, Accessories & Apparel (PA&A) business in the UK. Your mission is to turn PA&A into a powerful, structured, and sustainable profit engine both for BRP and our network, driven by:
- Parts & aftersales (recurring, high-margin growth and customer retention)
- Workshop performance and operational excellence
- Accessory attachment at unit delivery (immediate value creation)
- Apparel development as a complementary retail growth lever
YOU’LL HAVE THE OPPORTUNITY TO:
- Retail Specialist: Elevate Retail Execution & Capture Full Value
Deliver best-in-class PA&A retail execution across dealerships (showroom, online, merchandising, POP, apparel visibility). Maximize accessories sales integration, ensuring every vehicle sold captures its full PA&A potential. Activate seasonal campaigns and retail initiatives, aligned with customer usage and service needs. - Commercial Planner: Turn Data into Performance
Drive performance through rigorous analysis of PA&A KPIs (e.g. per unit, attachment rate, best sellers, service indicators, inventory levels). Build and execute Dealer Action Plans to close gaps and unlock performance locally. Support dealers in defining annual objectives, tailored to their business reality and market potential. - Business Advisor: Build Profitable, Parts-Driven Dealers
Drive dealer transformation towards a parts- and aftersales-led business model, strengthening the workshop performance, service penetration and the integration of PA&A into the sales process. Coach and develop dealer teams on: Products (Parts, Accessories, Apparel), Sales and service processes, Workshop and parts operations. Promote and drive adoption of BRP tools, training, and certification programs. - Business Developer: Accelerate District Growth
Own and deliver district PA&A performance, focusing on key accounts and high-potential dealers. Provide feedback and drive local implementation of commercial strategies, including seasonal promotions, retail and wholesale incentive programs. Identify pricing opportunities and provide recommendations to maximize competitiveness and profitability. Support dealers optimizing inventory and commercial fundamentals by identifying pricing opportunities to maximize competitiveness. Share best practices across the network and support onboarding of new dealers. Maintain a strong and consistent dealer visit cadence, ensuring high-impact, value-driven interactions in the field.
YOU’LL THRIVE IN THIS ROLE IF YOU HAVE THE FOLLOWING SKILLS, EXPERIENCE AND COMPETENCIES:
- Bachelor’s degree in Business, Engineering, or related field (or equivalent experience)
- 5+ years of experience in commercial or aftersales, parts, service, or merchandising roles ideally within automotive, powersports, or in similar industries.
- Solid understanding of: Workshop and service operations, Parts and inventory management, Retail and sales processes.
- Business acumen with a retail mindset: analytical skills (Excel required; SAP is a plus), understanding of profit centers and the ability to recognize business opportunities.
- Strong organizational skills with the ability to prioritize and to work and perform under pressure.
- Strong ability to perform independently under limited supervision.
- Drive and go-getter approach, determination to overcome challenges and resourceful problem-solver that delivers win-win solutions.
- Fluent English.
The position is fully remote. Willingness to travel extensively (full driving license required).
Do you have other qualifications? Tell us what is unique about you that is a great addition to the team.
THE ROAD SHOULD BELONG TO EVERYONE. We still live in a world where many feel the road is for other people. We believe we can make a difference. Moving people goes beyond making innovative products. We strive to nurture our people’s aspirations, to exceed our riders’ expectations and stand in solidarity with all the communities that ride with us. Building a more inclusive BRP with no barriers for those who seek to ride starts from within, and we need everyone’s commitment, drive and dedication to make it a reality.
WELCOME TO BRP. We’re a world leader in recreational vehicles and boats, creating innovative ways to move on snow, water, asphalt, dirt and even in the air. Headquartered in the Canadian town of Valcourt, Quebec, our company is rooted in a spirit of ingenuity and intense customer focus. Today, we operate manufacturing facilities in Canada, the United States, Mexico, Finland, Australia and Austria, with a workforce made up of close to 17,000 spirited people, all driven by the deeply held belief that at work, as with life itself, it’s not about the destination; It’s about the journey.
UK PA&A District Commercial Manager employer: Bombardier Recreational Products
At BRP, we pride ourselves on being an exceptional employer, offering a dynamic work culture that fosters innovation and inclusivity. As a UK PA&A District Commercial Manager, you'll benefit from extensive growth opportunities within a supportive environment, where your contributions directly impact our mission to drive profitability and customer satisfaction. With a fully remote position and the chance to engage with a diverse network of dealers, you will thrive in a role that values your expertise and encourages professional development.
Contact Details:
Bombardier Recreational Products Recruitment Team
StudySmarter Expert Advice🤫
We think this is how you could land UK PA&A District Commercial Manager
✨Leverage Your Network
In sales and business development, who you know can often be as important as what you know. Get involved with local networking events or industry meetups to connect with key players. Don't be shy—share your passion for the field and let folks know you're on the lookout for opportunities!
✨Show Your Skills Through Real-World Results
When targeting a full-time role like UK PA&A District Commercial Manager at Bombardier Recreational Products, presenting tangible results from your previous sales experience can set you apart. Bring along case studies or examples of how you've closed deals or expanded accounts, and don't forget to showcase your problem-solving prowess. It’s all about quantifying your success!
✨Engage with Sales Communities
Dive deep into online sales communities, like Sales Hacker or LinkedIn groups dedicated to sales professionals. Engaging in discussions and sharing insights can boost your visibility and might just put you on the radar of hiring managers looking for fresh talent in business development.
✨Direct Applications Matter
While we all know the online application route, consider sending direct applications to companies you admire, including Bombardier Recreational Products. Tailor your message to explain why you’re drawn to them and how you can contribute as a UK PA&A District Commercial Manager. Sometimes, a personal touch can grab attention faster than a generic application!
We think you need these skills to ace UK PA&A District Commercial Manager
Some tips for your application 🫡
Show Off Those Sales Skills:In your CV and cover letter, highlight any previous sales or business development experience you have. Use numbers and examples to showcase your achievements – did you exceed sales targets or bring in new clients? Make those accomplishments shine!
Tailor Your Message for Bombardier Recreational Products:When writing your cover letter, make sure to tailor your message specifically for Bombardier Recreational Products. Show that you know the company’s mission and how your skills align with their goals in the sales landscape. This personalised touch will grab their attention!
Keep It Professional Yet Engaging:Sales is all about relationships, so while you want to maintain professionalism in your application, don’t be afraid to let your personality shine through. Engage the reader and demonstrate your enthusiastic approach to sales and business development!
Proof of Performance:Include any relevant certifications or training you’ve undertaken in sales or negotiation tactics. If you’ve attended workshops or courses, list these to showcase your commitment to professional development. This extra touch can set you apart from the competition!
How to prepare for a job interview at Bombardier Recreational Products
✨Know Your Sales Methodologies
Brush up on popular sales methodologies like SPIN Selling or Challenger Sales. Being able to discuss these techniques and how you've applied them will show Bombardier Recreational Products that you understand the role and can hit the ground running in the sales game.
✨Demonstrate Your Deal-Making Skills
Prepare to share stories from your past experiences where you closed deals, overcame objections, or started new client relationships. We want to show Bombardier Recreational Products that you’re not just about numbers but also about building lasting connections in business development.
✨Prepare for Role-Play Scenarios
In a full-time sales interview, don’t be surprised if they throw in a role-play exercise to test your pitching skills. Practising how you would pitch a product or handle an objection will help us shine in this simulation—think of it like a dress rehearsal for your future sales calls!
✨Align Your Goals with the Company’s Vision
Take a moment to reflect on how your career ambitions align with Bombardier Recreational Products’s objectives. When we articulate how our personal growth ties in with the company’s goals, it shows commitment and a genuine interest in contributing to their success.
