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- Tasks: Drive driver engagement through innovative communication strategies across multiple channels.
- Company: Join Bolt, a fast-growing tech company impacting millions globally.
- Benefits: Competitive salary, stock options, hybrid work, and wellness perks.
- Why this job: Shape the future of mobility while making a real difference in communities.
- Qualifications: 3+ years in communications, content creation, and community building.
- Other info: Collaborate with smart teams and enjoy unique career growth opportunities.
The predicted salary is between 36000 - 60000 £ per year.
We’re looking for a Senior Operations Specialist (Driver Communications and Engagement) to support in raising awareness and adoption of Bolt and increase engagement among our driver community. This is a hands‑on and impact‑focused role where you’ll be responsible for the strategy, planning and execution with drivers across multiple channels and be expected to operate with agility and independence. You’ll collaborate with local ops, local marketing and central marketing specialist teams to shape and execute end‑to‑end communication strategies and campaigns tailored specifically for our drivers across social media, WhatsApp, email, and in‑person activations at local hubs.
As the Senior Operations Specialist for Driver Communication and Engagement, you will:
- Drive awareness and adoption through targeted communications during driver‑facing product and feature launches.
- Build and maintain driver engagement, education and loyalty through consistent, localised, multichannel communication.
- Own our driver comms strategy, planning and execution, coordinating across teams for content and channels to drive impact and improve performance.
Main tasks and responsibilities:
- Lead and develop a communications strategy, plan and calendar to achieve quarterly and monthly marketplace objectives for driver engagement and growth.
- Collaborate with Central, Local Ops and Local Marketing in rolling out comms plans for new product and feature launches tailored to our driver audience.
- Draft and distribute clear, compliant driver communications related to legal, regulatory, and policy updates, ensuring timely delivery and alignment with local and regional requirements.
- Coordinate timelines and tailored messaging to ensure relevance and clarity for each segment and market.
- Ensure high adoption rates by providing clear, persuasive and timely messaging.
- Coordinate with the Local Marketing team on global brand and marketing initiatives.
- Manage day‑to‑day communications to drivers across channels.
- Create segmented campaigns working with our Lifecycle Teams based on driver lifecycle (onboarding, active, inactive, etc.).
- Continuously test and iterate on content formats, message timing, and delivery channels to optimise targeted campaigns.
- Work closely with the Local Operations team for in‑person events and Ambassador engagement plans.
- Coordinating with Local Marketing, Marketing and Legal team, create and adapt engaging and compliant content across all touchpoints - digital, social, and physical (e.g. hub posters, flyers).
- Create digital content from social videos to newsletter copy and assets.
- Maintain campaign calendars and ensure a consistent tone of voice, brand alignment and compliance across all channels.
Build trust and a sense of community with the driver base through consistent, clear, transparent and engaging communication. Support the execution of on‑the‑ground driver engagement campaigns and initiatives. Collaborate with operations teams to gather feedback from drivers and iterate communication strategies accordingly. Measure the success of all communications and campaigns through data‑driven reporting. Track and report on key metrics (reach, engagement, conversions) and apply learnings to future plans. Present findings clearly to key stakeholders and proactively propose optimisations.
About you:
- 3 years+ experience in content creation, communications, engagement and social marketing, and campaigns.
- Experience with similar audiences, community building and/or marketplace environments (e.g. gig economy, platforms, logistics, mobility) a strong plus.
- Comfortable creating your own social video content.
- Hands‑on experience with Braze, Mailchimp and Clever tap as well as managing and monitoring social/digital channels (WhatsApp, Facebook groups, email, etc.).
- Excellent copywriting skills and ability to adapt tone for different segments and platforms.
- Familiar with performance tracking, campaign reporting, and insight generation.
Experience is great, but what we really look for is drive, intelligence, and integrity. So even if you don’t tick every box, please consider applying!
Why you’ll love it here:
- Play a direct role in shaping the future of mobility.
- Impact millions of customers and partners in 600+ cities across 50+ countries.
- Work in fast‑moving autonomous teams with some of the smartest people in the world.
- Accelerate your professional growth with unique career opportunities.
- Get a rewarding salary and stock option package that lets you focus on doing your best work.
- Enjoy the flexibility of working in a hybrid mode with a minimum of 2 days in the office each week to foster strong connections and teamwork.
- Take care of your physical and mental health with our wellness perks.
Senior Operations Specialist - Driver Communication and Engagement employer: Bolt
Contact Detail:
Bolt Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Operations Specialist - Driver Communication and Engagement
✨Tip Number 1
Network like a pro! Reach out to current or former employees on LinkedIn and ask about their experiences. A friendly chat can give you insider info and might even lead to a referral.
✨Tip Number 2
Prepare for the interview by researching Bolt's values and recent projects. Show us that you’re not just another candidate, but someone who genuinely cares about our mission to make cities for people, not cars.
✨Tip Number 3
Practice your communication skills! Since this role is all about engaging with drivers, being able to articulate your thoughts clearly and confidently will set you apart during interviews.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows us you’re serious about joining the Bolt team!
We think you need these skills to ace Senior Operations Specialist - Driver Communication and Engagement
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter to highlight your experience in driver communication and engagement. We want to see how your skills align with our mission at Bolt, so don’t hold back on showcasing relevant achievements!
Show Off Your Creativity: Since this role involves content creation, let your creative side shine! Include examples of your previous work, whether it’s social media campaigns or engaging newsletters. We love seeing innovative ideas that resonate with audiences.
Be Clear and Concise: When writing your application, keep it straightforward and to the point. We appreciate clarity, so make sure your key messages stand out. Use bullet points if needed to make your experience easy to digest!
Apply Through Our Website: We encourage you to apply directly through our website for a smoother process. It helps us keep track of applications better and ensures you’re considered for the role. Plus, it’s super easy!
How to prepare for a job interview at Bolt
✨Know the Company Inside Out
Before your interview, make sure you research Bolt thoroughly. Understand their mission, values, and recent developments. This will not only help you answer questions more effectively but also show your genuine interest in the company.
✨Showcase Your Communication Skills
As a Senior Operations Specialist, communication is key. Prepare examples of how you've successfully engaged with communities or audiences in the past. Be ready to discuss your experience with different channels like social media, email, and in-person events.
✨Be Data-Driven
Since measuring success through data is crucial for this role, come prepared with examples of how you've used data to inform your strategies. Discuss specific metrics you've tracked and how they influenced your decisions in previous campaigns.
✨Demonstrate Agility and Independence
This role requires operating with agility and independence. Share experiences where you've had to adapt quickly to changes or take initiative on projects. Highlight your problem-solving skills and ability to work autonomously while still collaborating with teams.