At a Glance
- Tasks: Create stunning visual displays that showcase Ralph Lauren's iconic brand and drive sales.
- Company: Join the globally recognised Ralph Lauren team, a leader in premium lifestyle products.
- Benefits: Competitive pay, inclusive culture, and opportunities for professional growth.
- Other info: Dynamic role with travel opportunities and a chance to work with luxury fashion.
- Why this job: Be part of a creative team that shapes the customer experience and enhances brand image.
- Qualifications: Experience in visual merchandising and strong communication skills are essential.
The predicted salary is between 30000 - 40000 € per year.
Ralph Lauren Corporation (NYSE:RL) is a global leader in the design, marketing and distribution of premium lifestyle products in five categories: apparel, accessories, home, fragrances, and hospitality. For more than 50 years, Ralph Lauren's reputation and distinctive image have been consistently developed across an expanding number of products, brands and international markets.
The Company’s brand names, which include Ralph Lauren, Ralph Lauren Collection, Ralph Lauren Purple Label, Polo Ralph Lauren, Double RL, Lauren Ralph Lauren, Polo Ralph Lauren Children, Chaps, among others, constitute one of the world’s most widely recognized families of consumer brands. At Ralph Lauren, we unite and inspire the communities within our company and those in which we serve by amplifying voices and perspectives to create a culture of belonging, ensuring inclusion, and fairness for all.
We are seeking a creative field visual merchandiser for our Brand Image Coordinator vacancy. The role is to ensure the implementation of the Ralph Lauren seasonally visual merchandising guidelines, executing mannequins, interiors and window displays that enhance the best customer experience, protect and promote our visual Ralph Lauren global DNA and support/drive sales within our own brought stores and/or our shop‑in‑shop (wholesale) stores within Central London.
Essential Duties & Responsibilities- Be knowledgeable with our internal seasonally visual guidelines and ensure they are implemented within your region.
- Manage and implement seasonal updates/product pushes for each shop/shop within shop within your region.
- Create visually appealing merchandising that enhances Ralph Lauren DNA and maximizes sales potential.
- Keep communicate and partner with the relevant teams with changeover dates/delivery status/capabilities of your region.
- Collaborate with store teams to maintain visual standards and merchandising.
- Train store teams on basic merchandising principles, maintenance, internal seasonal guidelines and provide seasonal training for the teams within your region.
- Create and develop all seasonal floor plans.
- Planning and implementing any new store opening, if scheduled within your region.
- Enhance sales through visual merchandising that is in line with the company’s strategy.
- Utilise sales figures to support your visual merchandising.
- Feedback callouts and opportunities to the relevant internal departments.
- Communicate with the relevant departments/people using the Ralph Lauren Store visit report sent weekly on a Friday.
- Travel and expenses reported on time and accurately.
- Previous experience in Visual Merchandising within a retail environment.
- Strong understanding of retail principles and merchandising techniques.
- Strong communications skills, both verbal and written in English.
- Strong organizational skills especially in time management.
- Attention to detail.
- Willingness to travel outside of your allocated region.
- Working flexible hours especially early mornings.
- Role requires moving merchandise and deco/props stand for extended periods.
- Proficiency in MS Office Suite.
- Education or proven work experience in Visual Merchandising, Fashion, Design.
- Experience with luxury or fashion retail brands.
- Photography skills.
Ralph Lauren Brand Image Specialist employer: BoF Careers
Ralph Lauren Corporation is an exceptional employer that champions creativity and inclusivity, making it a fantastic place for individuals passionate about visual merchandising. Located in the vibrant heart of Central London, employees benefit from a dynamic work culture that encourages collaboration and personal growth, alongside opportunities to engage with a globally recognised brand. With a commitment to employee development and a supportive environment, Ralph Lauren offers a rewarding career path for those looking to make a meaningful impact in the luxury retail sector.
StudySmarter Expert Advice🤫
We think this is how you could land Ralph Lauren Brand Image Specialist
✨Tip Number 1
Network like a pro! Reach out to people in the fashion and retail industry, especially those connected to Ralph Lauren. Attend events, join online forums, and don’t be shy about sliding into DMs on LinkedIn. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your creativity! When you get the chance for an interview or a meeting, bring along a portfolio of your visual merchandising work. This is your time to shine and demonstrate how you can enhance the Ralph Lauren brand image with your unique style.
✨Tip Number 3
Stay updated on trends! Keep an eye on the latest in fashion and visual merchandising. Being knowledgeable about current trends will not only help you in interviews but also show that you’re passionate about the role and the brand.
✨Tip Number 4
Apply through our website! We love seeing applications come directly from candidates who are genuinely interested in joining us. Make sure to tailor your application to highlight your experience in visual merchandising and how it aligns with Ralph Lauren’s values.
We think you need these skills to ace Ralph Lauren Brand Image Specialist
Some tips for your application 🫡
Show Your Creative Side:When applying for the Brand Image Specialist role, let your creativity shine through in your written application. Share examples of your past visual merchandising projects and how they enhanced customer experiences. We want to see your unique flair!
Know the Ralph Lauren DNA:Make sure you’re familiar with Ralph Lauren's brand image and values. In your application, reference how your experience aligns with their visual merchandising guidelines. This shows us that you understand the brand and can represent it well.
Be Clear and Concise:Keep your application straightforward and to the point. Use clear language to describe your skills and experiences. We appreciate a well-structured application that makes it easy for us to see why you’d be a great fit for the team.
Apply Through Our Website:Don’t forget to submit your application through our website! It’s the best way for us to receive your details and ensures you’re considered for the role. Plus, it’s super easy to do!
How to prepare for a job interview at BoF Careers
✨Know Your Ralph Lauren DNA
Before the interview, dive deep into Ralph Lauren's brand identity and visual merchandising guidelines. Familiarise yourself with their seasonal updates and how they reflect the brand's essence. This knowledge will help you demonstrate your understanding of their vision and how you can contribute to it.
✨Showcase Your Visual Merchandising Skills
Prepare a portfolio showcasing your previous visual merchandising work. Include examples that highlight your creativity and ability to enhance customer experience. Be ready to discuss how your designs align with Ralph Lauren's aesthetic and how you've driven sales through effective merchandising.
✨Communicate Effectively
Strong communication skills are key for this role. Practice articulating your thoughts clearly and confidently. Think about how you would collaborate with store teams and other departments, and be prepared to share examples of how you've successfully communicated in past roles.
✨Be Ready to Discuss Trends
Stay updated on current fashion and retail trends, especially in luxury brands. Be prepared to discuss how these trends can influence visual merchandising strategies at Ralph Lauren. Showing that you’re aware of the market will demonstrate your passion and commitment to the role.
