At a Glance
- Tasks: Shape the retail experience and enhance client interactions in-store.
- Company: TOTEME, a chic fashion house with Swedish roots.
- Benefits: Competitive salary, creative environment, and opportunities for growth.
- Other info: Collaborate globally and elevate the client journey across all touchpoints.
- Why this job: Join a stylish team and make a real impact on luxury retail.
- Qualifications: Experience in retail training or operations within premium environments.
The predicted salary is between 40000 - 50000 € per year.
About TOTEME
TOTEME is a fashion house rooted in Swedish sensibilities, modern aspirations and the notion of style. With an appreciation for women’s many roles and how pieces are worn in practice, we create emblematic designs with an emphasis on materiality and shape. Representing a direct and decisive way of dressing, the collections are contextualized in curated edits, visuals and spaces. TOTEME was founded in 2014 by Elin Kling and Karl Lindman. From the atelier in Stockholm, we create collections spanning ready-to-wear, shoes, bags, accessories and jewelry.
The Role
TOTEME is looking for a Retail Experience Manager to join our team in London full time. In this role, you have a key role in shaping TOTEME’s global retail experience. You will be responsible for enhancing in-store client experience and developing the knowledge and performance of retail teams worldwide. This includes designing and implementing training and action plans across Brand, Collection, Selling Ceremony, and selling techniques. Working closely with regional teams and global stakeholders, including Visual Merchandising, CRM, E-Commerce, Marketing, and Merchandising, you will ensure alignment between commercial strategies and the in-store experience. You will also contribute to building a strong and consistent brand identity across all retail touchpoints, from client journey to hospitality, uniforms, and in-store ambiance. You will report to the Retail Director and work directly with the Retail and Commercial team.
Responsibilities
- Translate commercial and product strategies into global training and induction plans
- Align training initiatives with key product launches, campaigns, and retail priorities
- Develop and elevate global standards for client experience, hospitality, and selling ceremony
- Design and implement tools to monitor and improve in-store performance (e.g. mystery shopping, feedback programs)
- Partner with regional and cross-functional teams to ensure consistent execution across all markets
- Contribute to defining and enhancing the end-to-end client journey, with a focus on VIC experience
- Support the development of the Retail Academy and global training framework, including KPIs
- Create and roll out training content (product, storytelling, selling techniques, and digital formats)
- Oversee key retail experience elements such as uniforms, in-store identity, and client hospitality guidelines
- Support retail operations planning and budgeting related to the store experience
Your profile
Experience from a similar role in retail experience, training, or retail operations within a premium or luxury environment. Strong understanding of client experience, selling ceremony, and in-store performance drivers. Experience developing and delivering training programs and materials on a global scale.
Retail Experience Manager in London employer: BoF Careers
TOTEME is an exceptional employer that fosters a dynamic and inclusive work culture, where creativity and collaboration thrive. As a Retail Experience Manager in London, you will have the opportunity to shape the global retail experience while benefiting from comprehensive training programmes and career development initiatives. With a focus on premium client experiences and a commitment to employee growth, TOTEME offers a unique environment that values innovation and style.
StudySmarter Expert Advice🤫
We think this is how you could land Retail Experience Manager in London
✨Tip Number 1
Network like a pro! Reach out to people in the retail industry, especially those who work at TOTEME or similar brands. A friendly chat can open doors and give you insights that might just land you an interview.
✨Tip Number 2
Show off your passion for the brand! When you get the chance to meet someone from TOTEME, whether at an event or through a connection, make sure to express why you love their approach to retail experience and how you can contribute.
✨Tip Number 3
Prepare for interviews by diving deep into TOTEME’s collections and understanding their brand ethos. Be ready to discuss how your experience aligns with enhancing client experiences and training retail teams.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows you’re serious about joining the TOTEME team and ready to take on the challenge of shaping their retail experience.
We think you need these skills to ace Retail Experience Manager in London
Some tips for your application 🫡
Show Your Passion for Retail:When writing your application, let your enthusiasm for retail shine through! We want to see how much you care about enhancing the client experience and what makes you tick in a luxury environment.
Tailor Your Experience:Make sure to highlight your relevant experience in retail training or operations. We’re looking for specific examples that demonstrate your understanding of client experience and selling techniques, so don’t hold back!
Be Clear and Concise:Keep your application straightforward and to the point. We appreciate clarity, so make sure your skills and experiences are easy to spot. Use bullet points if it helps to organise your thoughts!
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re keen on joining the TOTEME family!
How to prepare for a job interview at BoF Careers
✨Know the Brand Inside Out
Before your interview, dive deep into TOTEME's history, values, and product lines. Familiarise yourself with their design philosophy and how they approach client experience. This will not only show your genuine interest but also help you align your answers with their brand ethos.
✨Showcase Your Training Experience
Be ready to discuss specific examples of training programmes you've developed or implemented in previous roles. Highlight how these initiatives improved client experience or team performance. Use metrics or feedback to back up your claims, as this demonstrates your impact in a tangible way.
✨Understand the Client Journey
Prepare to talk about the end-to-end client journey and how you would enhance it at TOTEME. Think about the various touchpoints and how you can elevate the in-store experience. This shows that you’re not just focused on training but also on the overall retail experience.
✨Collaborate and Communicate
Since the role involves working with various teams, be prepared to discuss your collaboration skills. Share examples of how you've successfully partnered with cross-functional teams in the past. Emphasising your ability to communicate effectively will reassure them that you can align strategies across different departments.
