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- Tasks: Support Ralph Lauren's sports partnerships and marketing strategies across Europe.
- Company: Join a global leader in premium lifestyle products with a rich heritage.
- Benefits: Competitive salary, inclusive culture, and opportunities for professional growth.
- Why this job: Be part of exciting sports sponsorships that amplify the Ralph Lauren brand.
- Qualifications: Experience in marketing or sponsorships, strong communication skills, and a passion for sports.
- Other info: Dynamic role with opportunities to innovate and make a real impact.
The predicted salary is between 36000 - 60000 £ per year.
Company Description Ralph Lauren Corporation (NYSE:RL) is a global leader in the design, marketing and distribution of premium lifestyle products in five categories: apparel, accessories, home, fragrances, and hospitality. For more than 50 years, Ralph Lauren's reputation and distinctive image have been consistently developed across an expanding number of products, brands and international markets. The Company's brand names, which include Ralph Lauren, Ralph Lauren Collection, Ralph Lauren Purple Label, Polo Ralph Lauren, Double RL, Lauren Ralph Lauren, Polo Ralph Lauren Children, Chaps, among others, constitute one of the world's most widely recognized families of consumer brands. At Ralph Lauren, we unite and inspire the communities within our company as well as those in which we serve by amplifying voices and perspectives to create a culture of belonging, ensuring inclusion, and fairness for all.
Position Overview Reporting to the Senior Manager of Brand Partnerships & Sports Sponsorships (EMEA), the Associate role will be responsible for supporting Ralph Lauren's European Sport & Sponsorship marketing activation strategy. Sport is an indelible part of the Ralph Lauren lifestyle, and we are looking for a passionate individual to work with our European sponsorship partners to bring the brand to life for global audiences. This role provides an exciting opportunity to help shape and maximize impact of high-profile brand & sports sponsorships, delivering optimum ROI.
Essential Duties & Responsibilities
- PROJECT DELIVERY: End-to-end delivery of our sports partnerships, from supporting in developing partner relations to campaign delivery and analysis, the role will involve supporting the seamless delivery of all sponsorship elements across multiple touchpoints and teams.
- COMMUNICATION: You will be an effective and clear communicator, building strong working relations with all key stakeholders to facilitate efficient ways of working across a full spectrum of Ralph Lauren teams and external partners.
- PLANNING AND EXECUTION: Meticulous planning and critical path management across multiple touch-points for campaign delivery (merchandising, sales, marketing, PR, retail, wholesale, brand, media, creative, legal). You will support in leading collaboration with cross-functional groups to develop strategies and bring them to life.
- PARTNERSHIP COLLABORATION: Work with global partners and Ralph Lauren teams for campaign deployment, ensuring cross-channel effectiveness and consistency, encouraging the sharing of best practices.
- INNOVATION: Identify big ideas to communicate the brand via partnership opportunities that will guarantee impactful reach. Propose new opportunities to refine or add to the sports sponsorship's portfolio.
- CAMPAIGN PERFORMANCE & TRACKING: You will monitor campaign performances to be able to determine areas of opportunities and adapt campaign strategies accordingly. You will capture best practices, lessons learned and opportunities to share with all relevant teams.
Experience, Skills & Knowledge
- You are both a strategic and creative thinker, with the ability to push boundaries and question the norm with entrepreneurial spirit.
- A natural communicator with an inquisitive mindset.
- A resilient and tenacious marketer with first-class attention to detail.
- You're passionate about sports and have good knowledge of the wider sporting landscape in Europe.
- You have a good understanding of the Ralph Lauren customer.
- You have strong PowerPoint & Excel skills.
- At least 3 full strategic cycles of experience in marketing, brand or sponsorships with a sports focus.
Ralph Lauren Brand Partnerships & Sports Sponsorships Associate, EMEA in London employer: BoF Careers
Contact Detail:
BoF Careers Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Ralph Lauren Brand Partnerships & Sports Sponsorships Associate, EMEA in London
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, or even hit up social media platforms like LinkedIn. The more connections we make, the better our chances of landing that dream job!
✨Tip Number 2
Show off your passion for sports and marketing! When you get the chance to chat with potential employers, share your ideas on how you can bring Ralph Lauren's brand to life through innovative partnerships. We want to see your enthusiasm shine through!
✨Tip Number 3
Prepare for interviews by researching Ralph Lauren's recent campaigns and sponsorships. We need to know what’s hot in the sports world and how it relates to the brand. This will help us stand out and show that we're genuinely interested in the role.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who take the initiative to engage directly with us. Let’s make it happen!
We think you need these skills to ace Ralph Lauren Brand Partnerships & Sports Sponsorships Associate, EMEA in London
Some tips for your application 🫡
Show Your Passion for Sports: Make sure to highlight your love for sports in your application. We want to see how your enthusiasm aligns with Ralph Lauren's lifestyle and values. Share any relevant experiences that showcase your connection to the sporting world!
Be Clear and Concise: When writing your application, keep it straightforward and to the point. We appreciate clarity, so make sure your skills and experiences shine through without unnecessary fluff. Remember, less is often more!
Tailor Your Application: Don’t just send a generic application! Take the time to tailor your CV and cover letter to the role. We want to see how your unique background fits into the specific responsibilities of the Brand Partnerships & Sports Sponsorships Associate position.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way to ensure your application gets into the right hands. Plus, it shows us you’re serious about joining the Ralph Lauren team!
How to prepare for a job interview at BoF Careers
✨Know Your Ralph Lauren
Before the interview, dive deep into Ralph Lauren's brand history and values. Understand their approach to sports sponsorships and how they integrate lifestyle with athleticism. This knowledge will help you connect your passion for sports with the brand's ethos during the conversation.
✨Showcase Your Communication Skills
As a Brand Partnerships Associate, effective communication is key. Prepare examples of how you've successfully built relationships in previous roles. Be ready to discuss how you can facilitate collaboration across teams and external partners, showcasing your ability to be a clear and engaging communicator.
✨Demonstrate Strategic Thinking
Think about how you can contribute to Ralph Lauren's marketing strategies. Bring ideas on innovative partnership opportunities or campaign concepts that align with their brand. Highlight your experience in planning and executing successful campaigns, and be prepared to discuss how you measure their performance.
✨Be Passionate About Sports
Your enthusiasm for sports should shine through. Share your insights on the European sporting landscape and how it relates to Ralph Lauren's brand. Discuss any relevant experiences you have in sports marketing or sponsorships, and express your eagerness to bring that passion to the role.
