At a Glance
- Tasks: Elevate HOKA's brand presence through creative visual merchandising and seasonal executions.
- Company: Join Deckers Brands, a diverse and inclusive company that values authenticity.
- Benefits: Enjoy 27 days of holiday, competitive salary, and a supportive work environment.
- Other info: Collaborative culture with opportunities for personal and professional growth.
- Why this job: Make a real impact on brand storytelling and customer experiences across EMEA.
- Qualifications: Creative flair, strong work ethic, and passion for retail and brand building.
The predicted salary is between 30000 - 40000 € per year.
At Deckers Brands, Together, Every Step is a promise kept that every employee can bring their authentic self, is valued and supported, as a whole person, at work and beyond. Together, Every Step is how we continue to deliver exceptional business results, experience an amazing place to work, and have a positive impact on the communities and world around us.
As a Visual Experience Specialist, you will be a key creative and operational partner for HOKA’s retail and wholesale presence across EMEA. You’ll elevate the brand’s presence in multi‑brand environments, deliver premium seasonal executions, and ensure HOKA is presented consistently and commercially across all channels. Working closely with the Visual Experiences Manager, you’ll bring brand storytelling to life through owned retail, showrooms, and wholesale channels, while supporting the creation of seasonal toolkits, regionalised campaigns, and tailored visual solutions for diverse partners. You’ll be both a creative executor and a cross‑functional connector, translating global brand direction into elevated EMEA‑specific experiences.
Your Impact
- Support HOKA brand standards across EMEA retail, wholesale, and showrooms
- Lead regional seasonal showroom set‑up ahead of wholesale sell‑in, aligning with stakeholders on creative solutions and merchandising needs
- Assist in developing creative solutions for EMEA windows, managing production and implementation, and ensuring global alignment
- Stay current on window design and industry trends
- Uphold merchandising standards across channels, ensuring the HOKA brand is always presented in an elevated way
- Roll out guidelines and training programs seasonally
- Manage administration tasks to keep VE and showroom budgets in line
- Build strong relationships with local sales and trade teams
- Support opening processes and sampling for new SIS and pop‑ups in EMEA wholesale and distributor channels
- Develop VM trainings and brandbooks for seasonal executions
- Support design, install, and set up of new showrooms or refits, elevating ‘Brand Defining Moments’ at sell‑in
- Manage production and shipping of propping for showrooms and create seasonal guidelines
- Cooperate with VE Manager to develop creative solutions for EMEA windows, aiming for global alignment
- Manage regional in‑store merchandising strategy, supporting commercial goals and product marketing strategy
- Plan and support execution of visual presentation for new store openings
- Manage VE training programmes and develop training tools for wholesale partners
- Ensure compliance to VE Global Brief or creation of regional brief signed off by global
- Maximise sales potential through visual merchandising and training
- Gather positive feedback from key stakeholders
Come As You Are
We celebrate diversity‑of your background, your experiences, and your unique identity. We are committed to ensuring an inclusive and equitable workplace where all of our employees can Come as They Are. We believe that when we bring our different perspectives to work, we are truly Better Together.
Who You Are
- Diligent, accurate, and detail‑oriented with a strong work ethic
- Handles complexity and remains mature, responsible, and calm under pressure
- Structured, organized, and process‑oriented
- Collaborative and able to build strong relationships quickly
We Would Love To Hear From People With
- Commercially minded and passionate about delivering positive customer experiences in retail environments
- Creative eye and flair for bringing HOKA to life visually, with a passion for brand building
- Enjoys working with product and understands range planning and merchandising
- Advocates for brand standards and guidelines
- Expert understanding of local market consumers, cultural environment, and commercial needs
What We Will Give You
27 Days Holidays +
Deckers Brands Visual Experience Specialist in London employer: BoF Careers
At Deckers Brands, we pride ourselves on fostering a vibrant and inclusive work culture where every employee is encouraged to bring their authentic self to work. As a Visual Experience Specialist, you will not only play a pivotal role in enhancing HOKA's brand presence across EMEA but also benefit from our commitment to employee growth through training programmes and creative collaboration. With 27 days of holiday and a focus on community impact, Deckers Brands offers a rewarding environment for those looking to make a meaningful contribution.
StudySmarter Expert Advice🤫
We think this is how you could land Deckers Brands Visual Experience Specialist in London
✨Tip Number 1
Get to know the brand inside out! Research HOKA’s values, products, and recent campaigns. This way, when you chat with them, you can show off your passion and understanding of what they stand for.
✨Tip Number 2
Network like a pro! Connect with current or former employees on LinkedIn. Ask them about their experiences and any tips they might have. It’s a great way to get insider info and maybe even a referral!
✨Tip Number 3
Prepare for the interview by practising common questions related to visual merchandising and brand storytelling. Think about how you can showcase your creativity and problem-solving skills through real-life examples.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re serious about joining the team at Deckers Brands.
We think you need these skills to ace Deckers Brands Visual Experience Specialist in London
Some tips for your application 🫡
Show Your Creative Side:As a Visual Experience Specialist, creativity is key! Make sure your application showcases your unique flair and how you can elevate the HOKA brand visually. Use examples from your past experiences to illustrate your creative problem-solving skills.
Tailor Your Application:Don’t just send a generic application! Tailor your CV and cover letter to reflect the specific requirements of the role. Highlight your experience in retail environments and how it aligns with HOKA’s brand standards and vision.
Be Detail-Oriented:Attention to detail is crucial in this role. Ensure your application is free from typos and errors. A well-structured and organised application reflects your ability to handle complexity and stay calm under pressure, which is exactly what we’re looking for!
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way to ensure your application gets into the right hands. Plus, it shows your enthusiasm for joining the Deckers Brands team!
How to prepare for a job interview at BoF Careers
✨Know Your Brand Inside Out
Before the interview, dive deep into HOKA's brand values and visual identity. Familiarise yourself with their recent campaigns and how they present themselves across different channels. This will not only show your passion for the brand but also help you discuss how you can elevate their presence in EMEA.
✨Showcase Your Creative Solutions
Prepare examples of past projects where you've successfully implemented creative visual merchandising solutions. Be ready to discuss how you approached challenges and what the outcomes were. This will demonstrate your ability to translate brand direction into effective visual experiences.
✨Emphasise Collaboration Skills
Since the role involves working closely with various stakeholders, highlight your experience in building strong relationships. Share specific instances where collaboration led to successful outcomes, especially in retail or visual merchandising contexts.
✨Stay Current on Industry Trends
Research the latest trends in visual merchandising and retail experiences. Be prepared to discuss how these trends could be applied to HOKA’s strategy. Showing that you're proactive about industry knowledge will impress your interviewers and position you as a forward-thinking candidate.
