At a Glance
- Tasks: Lead global performance media strategy and optimise campaigns for maximum impact.
- Company: Join COS, a premium brand known for innovation and excellence.
- Benefits: Enjoy 25 days holiday, health checks, discounts, and a pension scheme.
- Other info: Collaborate with diverse teams and drive impactful marketing strategies.
- Why this job: Make a real difference in a dynamic environment with global reach.
- Qualifications: Experience in performance media and strong analytical skills required.
The predicted salary is between 60000 - 75000 £ per year.
As the Global Performance Media Manager at COS, you will play a pivotal role in managing the implementation of our global performance media strategy and guiding regional teams to deliver against it. You will bring deep expertise across performance channels and ensure all activity maximises incremental sales, new customer acquisition, and profitability targets. Supporting the Head of Performance Marketing, working closely with analytics and regional paid media teams, you will implement frameworks and tools to optimise budgets, campaigns, balance KPIs, and scale best practices globally. You uncover opportunities, share insights, and guide regional teams to improve performance and ROI. This role blends stakeholder management with hands-on expertise to elevate COS' impact in the lower funnel.
What You Will Do
- Support delivery of performance media channel strategies, including paid search/shopping, social, display and affiliates - ensuring alignment with business objectives and growth targets.
- Act as the central authority for global execution standards, maintain channel best‑practice and drive executional excellence across all areas of performance media.
- Review execution of lower and mid‑funnel paid media activity, lead the audit of channel accounts, ensure alignment with the Global Paid Media Strategy across all performance channels.
- Act as the first point of contact for regional paid media teams, resolving tactical queries related to performance media.
- Guide and empower regional teams, providing strategic channel guidance, tools, and best practices for campaign execution.
- Partner with external vendors to enhance product feeds, drive efficiency and growth across feed‑based ad formats, and prepare feeds to surface in AI environments.
- Stay at the forefront of the performance media landscape, evaluating emerging platform trends and product updates or releases to ensure COS remains a leader in paid advertising.
- Drive tactical test‑and‑learn in the regions, encouraging experimentation to unlock new performance drivers, ensuring all experimentation is aligned to channel roadmaps.
- Develop global best practices, playbooks and frameworks for performance media channels to support consistent and efficient execution across markets.
- Champion adoption of AI and automation to improve targeting and spend efficiency.
- Feed into prioritisation of martech enhancements, to improve the way COS activates across performance media channels.
- Translate insights into action, feed into key reporting milestones, share learnings and recommendations across markets and drive actions to scale impact.
Qualifications
- Extensive years of experience working in performance media within a large premium brand or agency environment.
- Technical expertise - deep knowledge of performance media channels including paid search, social, programmatic, affiliates, product feeds and mobile App marketing.
- Data‑driven decision making - strong analytical skills to interpret performance data and formulate insights, translating insights into clear actions.
- Budget optimisation & media efficiency - ability to maximise ROI and drive incremental impact with constrained budgets.
- Global mindset - experience working across multiple markets, balancing global consistency with local nuance.
- Stakeholder management & influence - ability to influence key stakeholders and agencies, as well as to guide and align regional teams without direct ownership.
- Communication skills - clear, concise storytelling and ability to translate complex data into actionable recommendations.
- Commercial acumen - understanding of how paid media investment drives revenue, profitability, and customer growth.
- Collaboration - ability to work cross‑functionally with analytics, CRM, brand, and e‑commerce teams.
- Governance & best practice development - ability to create scalable frameworks and elevate execution standards globally.
- Experience in working with large‑scale global media agencies, ensuring they deliver against both strategic KPIs and operational SLAs.
Benefits
- Full time permanent contract based at our Head Office in London.
- 25 days holiday.
- Annual health checks.
- 25% staff discount.
- Pension scheme.
- Discounts on various activities and financial/lifestyle products via our benefits hub.
- Cycle to work scheme.
- Discounted gym membership.
- Employee assistance via retail trust.
- Private health & dental care.
COS Global Performance Media Manager in London employer: BoF Careers
At COS, we pride ourselves on being an exceptional employer, offering a dynamic work environment in the heart of London where creativity and innovation thrive. As a Global Performance Media Manager, you will benefit from a supportive culture that champions professional growth, with access to extensive resources and training opportunities. Our commitment to employee well-being is reflected in our comprehensive benefits package, including generous holiday allowances, health checks, and discounts, ensuring you can achieve a fulfilling work-life balance while making a significant impact on our global performance media strategy.
