At a Glance
- Tasks: Manage affiliate marketing operations and optimise partner relationships across international markets.
- Company: Join Burberry, a creative brand committed to sustainable luxury and community impact.
- Benefits: Competitive salary, inclusive culture, and opportunities for professional growth.
- Other info: Work in a collaborative environment that values creativity and diverse perspectives.
- Why this job: Be part of a dynamic team driving innovative marketing strategies in a global luxury brand.
- Qualifications: 1-3 years in affiliate marketing with strong analytical and communication skills.
The predicted salary is between 30000 - 40000 € per year.
At Burberry, we believe creativity opens spaces. Our purpose is to unlock the power of imagination to push boundaries and open new possibilities for our people, our customers and our communities. This is the core belief that has guided Burberry since it was founded in 1856 and is central to how we operate as a company today.
We aim to provide an environment for creative minds from different backgrounds to thrive, bringing a wide range of skills and experiences to everything we do. As a purposeful, values-driven brand, we are committed to being a force for good in the world as well, creating the next generation of sustainable luxury for customers, driving industry change and championing our communities.
Job Purpose
The Affiliate Coordinator is responsible for the day-to-day operations of the affiliate program across four international markets, overseeing partner relationships and optimisation, campaign execution, trade reporting and insight and accurate sales validation through the network.
Responsibilities
- Affiliate Program Management
- Support the day-to-day running of the affiliate channel via the affiliate network.
- Maintain accurate and up-to-date affiliate tracking, ensuring consistency in the taxonomy.
- Coordinate global campaigns launch and activations across all partners in multiple markets, ensuring consistency and brand safety.
- Monitor partner activity for adherence to brand guidelines and program terms.
- Regularly audit placements to protect brand integrity and prevent fraudulent behaviour.
- Validation of affiliate sales including reconciling approved sales against returns, cancellations, or fraudulent orders, to maintain data accuracy and ensure correct partner payouts.
- Performance Reporting
- Trade reporting on affiliate channel performance, using both internal analytics tools as well as network platform data.
- Produce clear, actionable insights on trade performance, partner contribution, and ROI to report back to the business.
- Collaborate with analytics and finance teams to reconcile affiliate performance with internal sales and revenue data.
- Identify opportunities for growth and optimisation across partner types and markets through data-led analysis.
- Ensure alignment with the affiliate channel budget across regions and partner types, flagging any potential issues with wider team.
- Publisher Relationship Management
- Build, maintain, and strengthen relationships with affiliate publishers, from content & shopping partners to loyalty sites.
- Support the onboarding of new affiliate publishers and nurture existing partnerships to drive engagement and performance.
- Manage partner communications, creative asset delivery, placement previews and approvals.
- Ensure partners alignment on campaign delivery and brand guidelines, ensuring visual and written brand consistency across partner content and touchpoints.
- Collaboration & Strategy
- Work closely with marketing, trading and regional teams to align affiliate activity with overall trade and marketing plans and ensure internal visibility of affiliate plans and placements.
- Stay informed about affiliate marketing trends, competitor activity, and industry best practices to help evolve the program.
- Have regular touchpoints with the affiliate network, in the form of monthly meetings and quarterly business reviews to identify affiliate industry trends and new technologies available.
Personal Profile
- 1-3 years' experience in affiliate or partnership marketing (in-house, agency or network).
- Experience working with reporting tools and analytics platforms.
- Strong analytical skills with the ability to translate data into actionable insights.
- Excellent relationship management and communication skills.
- Organised, detail-oriented, and able to manage multiple markets and partners simultaneously.
- A proactive approach and curiosity for finding performance improvement opportunities.
Burberry is an Equal Opportunities Employer and as such, treats all applications equally and recruits purely on the basis of skills and experience.
Burberry Affiliate Marketing Coordinator in London employer: BoF Careers
At Burberry, we foster a vibrant and inclusive work culture that champions creativity and innovation, making it an exceptional employer for those looking to thrive in the luxury fashion industry. Our commitment to employee growth is evident through continuous learning opportunities and a supportive environment that encourages collaboration across diverse teams. Located in a dynamic market, our Affiliate Marketing Coordinator role offers the chance to engage with international partners while contributing to our mission of sustainable luxury and community impact.
StudySmarter Expert Advice🤫
We think this is how you could land Burberry Affiliate Marketing Coordinator in London
✨Tip Number 1
Network like a pro! Reach out to people in the affiliate marketing space, especially those connected to Burberry. A friendly chat can open doors and give you insights that might just set you apart from the crowd.
✨Tip Number 2
Show off your analytical skills! Prepare some examples of how you've used data to drive performance in past roles. Being able to talk numbers will impress the hiring team and show you're ready for the role.
✨Tip Number 3
Stay updated on industry trends! Follow affiliate marketing blogs and news to discuss recent developments during interviews. This shows your passion and commitment to staying ahead in the game.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in being part of the Burberry family.
We think you need these skills to ace Burberry Affiliate Marketing Coordinator in London
Some tips for your application 🫡
Show Your Passion for Creativity:When you're writing your application, let your love for creativity shine through! Burberry values imaginative minds, so share how your unique experiences and ideas can contribute to their mission of pushing boundaries.
Be Specific About Your Experience:Make sure to highlight your 1-3 years of experience in affiliate or partnership marketing. Use concrete examples to demonstrate how you've successfully managed relationships and campaigns in the past, as this will show us you’re the right fit for the role.
Data is Key!:Since the role involves performance reporting and analytics, don’t forget to mention your experience with reporting tools and how you've used data to drive insights. We want to see how you can turn numbers into actionable strategies!
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re keen on joining the Burberry family!
How to prepare for a job interview at BoF Careers
✨Know Your Stuff
Before the interview, dive deep into Burberry's brand values and their approach to affiliate marketing. Familiarise yourself with their recent campaigns and how they align with their commitment to creativity and sustainability. This will show your genuine interest in the company and its mission.
✨Showcase Your Analytical Skills
Since the role requires strong analytical skills, be prepared to discuss specific examples of how you've used data to drive decisions in past roles. Bring along any reports or insights you've generated that demonstrate your ability to translate data into actionable strategies.
✨Build Rapport with Your Interviewers
Relationship management is key for this position, so practice building rapport during the interview. Be friendly, engage with your interviewers, and ask insightful questions about their experiences at Burberry. This will highlight your communication skills and ability to connect with others.
✨Stay Updated on Industry Trends
Make sure you're up-to-date with the latest trends in affiliate marketing and luxury retail. Mention any recent developments or technologies that could impact Burberry's affiliate programme. This shows that you're proactive and genuinely interested in contributing to their success.