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For Companies At a Glance
- Tasks: Lead strategic marketing initiatives and launch innovative oncology products.
- Company: Join Boehringer Ingelheim, a leader in healthcare innovation.
- Benefits: Supportive culture, career development, and focus on health and well-being.
- Why this job: Make a real impact in oncology and shape the future of healthcare.
- Qualifications: Proven leadership in pharmaceutical marketing and strong strategic thinking skills.
- Other info: Dynamic role with opportunities for growth and innovation.
The predicted salary is between 72000 - 108000 ÂŁ per year.
THE POSITION
We’re seeking a visionary leader to drive strategic marketing initiatives, launch our asset in lung cancer and build a high‑performing marketing team and cross‑functional matrix to shape and execute portfolio and brand strategies, as well as integrated customer plans across our oncology business. This hybrid role is based in Bracknell.
Tasks & Responsibilities
- Strategic Leadership: Own the Integrated Customer Plan (ICP) and Launch Readiness Roadmap (LRR), ensuring alignment across medical, market access, and commercial teams.
- Team Leadership: Inspire and develop a talented marketing team, fostering a culture of performance, collaboration, and growth.
- Brand Excellence: Lead brand planning and execution, ensuring alignment with global strategy while tailoring to local market needs.
- Stakeholder Engagement: Build strong relationships with NHS stakeholders, external experts, and advocacy groups to shape the healthcare environment.
- Budget Ownership: Manage marketing budgets and resource allocation to maximize impact and ROI.
- Delivery: Ensure highly successful launch of assets and build of oncology franchise in UK/IE.
Requirements
- Proven leadership in pharmaceutical marketing, ideally within oncology or specialty care.
- Deep understanding of UK healthcare systems and strategic account management.
- Expertise in multichannel marketing and launch readiness.
- Strong business acumen, strategic thinking, and a passion for innovation.
- Willingness and ability to get directly involved and ensure delivery of key outputs.
- Experience leading cross‑functional teams and influencing at senior levels.
- Educated to degree level.
- Highly competent marketeer with CIM, degree or post‑grad qualifications in marketing.
Job Impact
- Shape and execute brand and portfolio strategies across the UK & Ireland.
- Lead a high‑performing marketing team and cross‑functional matrix to deliver integrated customer plans.
- Drive launch excellence for future assets and indications.
- Champion patient‑centric innovation and ensure commercial success through multichannel marketing.
Why Boehringer Ingelheim?
Our company offers a culture that values differences, a supportive environment for career development, and access to programs and groups ensuring health and well‑being. We invest heavily in global accessibility to healthcare and we are constantly innovating to transform lives for generations.
Want to learn more? Visit https://www.boehringer-ingelheim.com
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Head of Marketing-Oncology employer: Boehringer Ingelheim
Contact Detail:
Boehringer Ingelheim Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head of Marketing-Oncology
✨Tip Number 1
Network like a pro! Reach out to industry contacts on LinkedIn or at events. We all know that sometimes it’s not just what you know, but who you know that can help you land that dream role.
✨Tip Number 2
Prepare for interviews by researching the company and its culture. We want to see you shine, so practice your answers to common questions and think about how your experience aligns with their needs.
✨Tip Number 3
Showcase your passion for oncology and marketing during interviews. We love candidates who can articulate their vision and demonstrate how they can contribute to our mission in transforming lives.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we’re always looking for talented individuals who are ready to make an impact.
We think you need these skills to ace Head of Marketing-Oncology
Some tips for your application 🫡
Tailor Your CV: Make sure your CV reflects the specific skills and experiences that align with the Head of Marketing-Oncology role. Highlight your leadership in pharmaceutical marketing and any relevant oncology experience to catch our eye!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're passionate about oncology marketing and how you can drive strategic initiatives. Be sure to mention your understanding of the UK healthcare system and your approach to stakeholder engagement.
Showcase Your Achievements: When detailing your past roles, focus on quantifiable achievements. Did you lead a successful product launch? Share the results! We love seeing how you've made an impact in previous positions.
Apply Through Our Website: We encourage you to apply directly through our website for the best chance of getting noticed. It’s the easiest way for us to keep track of your application and ensure it reaches the right people!
How to prepare for a job interview at Boehringer Ingelheim
✨Know Your Oncology Stuff
Make sure you brush up on the latest trends and developments in oncology, especially lung cancer. Being able to discuss recent studies or breakthroughs will show your passion and expertise in the field.
✨Showcase Your Leadership Skills
Prepare examples of how you've successfully led teams in the past. Highlight your ability to inspire and develop talent, as well as how you've fostered collaboration across different functions.
✨Understand the UK Healthcare Landscape
Familiarise yourself with the UK healthcare system and key stakeholders, especially within the NHS. Being able to discuss how you would engage with these groups will demonstrate your strategic thinking and stakeholder engagement skills.
✨Be Ready to Discuss Budget Management
Since budget ownership is a key part of the role, come prepared with examples of how you've managed marketing budgets effectively in the past. Show how you've maximised ROI and made impactful decisions with limited resources.
