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- Tasks: Lead brand development and marketing for veterinary products, driving market share and sales.
- Company: Join Boehringer Ingelheim, a top employer in the biopharmaceutical industry.
- Benefits: Enjoy a hybrid role with competitive salary, health benefits, and career development opportunities.
- Why this job: Make a real impact on animal health while working in a supportive and innovative environment.
- Qualifications: Experience in veterinary marketing and strong project management skills required.
- Other info: Be part of a diverse team dedicated to improving lives and sustainability.
The predicted salary is between 36000 - 60000 £ per year.
At Boehringer Ingelheim, we are passionate about improving the lives of animals and the people who care for them. We are looking for a strategic and results-driven Brand Manager to lead brand development and tactical marketing for the Purevax, Eurican and Pexion brands, within the Pain, Vaccines and CNS franchise. You will be responsible for developing and executing marketing plans that support market share, sales, and profitability targets. Working cross-functionally, you’ll ensure that marketing activities are aligned with global strategies and tailored to local market needs. This is a hybrid role offered on a Permanent Contract.
TASKS & RESPONSIBILITIES
- Lead the development and implementation of tactical marketing plans and product communications
- Ensure that the brand strategy and marketing mix are adequately adapted to each sales channel's requirements
- Collaborate with category and strategic accounts teams to ensure alignment and effective rollout of campaigns
- Monitor performance, analyse results, and adjust strategies as needed
- Manage advertising and promotions budgets, evaluating effectiveness and ROI
- Conduct market and competitor analysis to inform strategic decisions
- Build strong relationships across the business and with key external partners
REQUIREMENTS
- Strong commercial focus and extensive marketing experience
- Previous veterinary marketing experience is required
- Proven expertise in brand management and budget ownership
- Excellent project management and multitasking skills
- Experience leading cross-functional initiatives
- Proactive, solution-oriented mindset
- Strong communication and influencing abilities
WHY THIS IS A GREAT PLACE TO WORK
Boehringer Ingelheim has been recognised as a Top Employer in the UK. Being certified as a Top Employer confirms our dedication to a better world of work, delivered through excellent HR policies and people practices.
Our Company Boehringer Ingelheim is a biopharmaceutical company active in both human and animal health. As one of the industry’s top investors in research and development, the company focuses on developing innovative therapies that can improve and extend lives in areas of high unmet medical need. Independent since its foundation in 1885, Boehringer takes a long-term perspective, embedding sustainability along the entire value chain. Our approximately 54,500 employees serve over 130 markets to build a healthier and more sustainable tomorrow.
With us, you can develop your own path in a company with a culture that knows our differences are our strengths – and break new ground in the drive to make millions of lives better. Here, your development is our priority. Supporting you to build a career as part of a workplace that is independent, authentic and bold, while tackling challenging work in a respectful and friendly environment where everyone is valued and welcomed. Alongside, you have access to programs and groups that ensure your health and wellbeing are looked after – as we make major investments to drive global accessibility to healthcare. By being part of a team that is constantly innovating, you’ll be helping to transform lives for generations.
Brand Manager - Veterinary employer: Boehringer Ingelheim
Contact Detail:
Boehringer Ingelheim Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Brand Manager - Veterinary
✨Tip Number 1
Network like a pro! Reach out to people in the veterinary marketing field, especially those who work at Boehringer Ingelheim. A friendly chat can open doors and give you insights that might just help you stand out.
✨Tip Number 2
Show off your skills! Prepare a portfolio or case studies showcasing your previous brand management successes, especially in veterinary marketing. This will demonstrate your expertise and make you memorable during interviews.
✨Tip Number 3
Be proactive! If you see an opportunity to improve something in their current marketing strategy, mention it during your interview. This shows you're not just interested in the role but are also thinking about how to add value from day one.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows you’re genuinely interested in being part of the Boehringer Ingelheim team.
We think you need these skills to ace Brand Manager - Veterinary
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Brand Manager role. Highlight your veterinary marketing experience and any relevant projects you've led. We want to see how your skills align with our needs!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're passionate about improving animal lives and how your strategic mindset can drive our brands forward. Keep it engaging and personal.
Showcase Your Results: When detailing your past experiences, focus on the results you achieved. Whether it's increased market share or successful campaign rollouts, we love to see numbers that demonstrate your impact!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it’s super easy!
How to prepare for a job interview at Boehringer Ingelheim
✨Know Your Brands Inside Out
Before the interview, dive deep into the Purevax, Eurican, and Pexion brands. Understand their unique selling points, target markets, and recent developments. This knowledge will not only impress your interviewers but also show that you're genuinely interested in the role.
✨Showcase Your Marketing Savvy
Prepare to discuss specific marketing strategies you've implemented in the past, especially in veterinary contexts. Be ready to share examples of how you’ve adapted marketing plans to meet local market needs and how you’ve measured their success.
✨Demonstrate Cross-Functional Collaboration
Since this role involves working with various teams, think of examples where you've successfully collaborated across departments. Highlight your communication skills and how you’ve influenced others to achieve common goals.
✨Be Ready for Market Analysis Questions
Expect questions about how you conduct market and competitor analysis. Prepare to discuss tools or methods you use to gather insights and how those insights have informed your strategic decisions in previous roles.