Campaign Executive/Campaign Manager - Adobe Campaign/Braze/Bloomreach Engage in London

We are seeking a CRM Campaign Executive to support the delivery of digital marketing campaigns across a range of channels and platforms. This role focuses on enabling organisations to maximise the value of their CRM and marketing technology investments, including campaign delivery, platform optimisation, and campaign or system migrations.

You will work hands-on with marketing technology tools, supporting the execution of multi-channel campaigns and helping teams leverage data and technology to improve customer engagement and retention.

Organisations today need more than creative ideas — they require data-led strategies and strong technical delivery to meaningfully connect with customers. The business operates at the intersection of data, technology, and customer experience, supporting organisations through digital and marketing transformation initiatives. Services span strategy, solution design, and implementation, helping clients deliver personalised, scalable, and future-ready customer experiences.

The CRM and MarTech team supports organisations in getting the most from their marketing technology ecosystems. This includes CRM strategy support, platform audits, complex campaign execution, IP warming, and full platform migrations. The team operates with strong quality assurance processes and supports delivery across multiple sectors, working with well-established brands to deliver measurable business outcomes.

As part of the CRM delivery team, you will develop strong knowledge of marketing platforms, delivery processes, and client implementations. You will support CRM strategy execution, contribute to transformation initiatives, and ensure campaigns are delivered accurately and efficiently. The role involves hands-on campaign implementation, process optimisation, and the use of data insights to improve campaign performance. You will collaborate closely with stakeholders to align CRM activity with business objectives, delivering personalised customer journeys that drive engagement and loyalty.

Key responsibilities:

• Support the execution of CRM strategies across multiple channels
• Assist with CRM and MarTech transformation initiatives, including system and campaign migrations
• Deliver end-to-end campaign execution, including planning, segmentation, build, and performance analysis
• Carry out campaign setup and quality assurance checks
• Work with internal teams and stakeholders to align campaign activity with business goals
• Use data and analytics to optimise campaigns and improve customer engagement
• Support change management and user adoption of CRM tools
• Track and report on campaign and CRM performance, providing insights for continuous improvement

Skills and experience:

• Experience using campaign management platforms such as Adobe Campaign, Braze, Bloomreach, or similar
• Previous experience building and executing multi-channel campaign journeys
• Ability to interpret campaign briefs and translate requirements into accurate execution
• Results-focused mindset with an understanding of campaign measurement and KPIs
• Good understanding of digital marketing channels, particularly Email, SMS, and Push
• Strong attention to detail with a logical and analytical approach
• Collaborative team player with strong communication skills
• Effective time management and ability to meet tight deadlines
• Experience supporting CRM strategy delivery
• Hands-on experience with campaign management and customer segmentation

What’s on offer:

The organisation values individuals who look to continuously improve how things are done and who contribute ideas that challenge existing approaches. Innovation and learning are actively encouraged, with time dedicated to development and experimentation. Progression opportunities are available throughout the year and are based on performance and readiness. Career paths are flexible, allowing individuals to explore different roles, skills, and areas of the business over time. Collaboration is important and is supported through in-person working where possible, balanced with flexible arrangements that recognise individual needs and commitments.

Learning and development:

Development is a priority and is supported through a mix of external training, tailored programmes, and internal learning opportunities. Each employee receives a personalised development plan aligned to their role and career goals. A comprehensive benefits package is available, including pension provision, wellbeing support, and a range of flexible benefits that can be tailored to individual preferences.